Tuesday, June 01, 2021

Loungefly to Release 'NickRewind' Backpack and Wallet in July 2021

Show off your Nickelodeon fandom with a Nickelodeon Rewind Gang Mini-Backpack and Zip-Around Wallet from Loungefly!


Carrying an SRP of $70.00, Nickelodeon Rewind Gang Mini-Backpack features a print featuring beloved characters from some of Nickelodeon's most iconic '90s series, including Rugrats (and Reptar!), Hey Arnold!, The Wild Thornberrys, AAAHH!!! Real Monsters, Angry Beavers, Rocko's Modern Life and The Ren & Stimpy Show. It is made of faux leather and features a top zipper closure and front zippered pocket, adjustable straps, matching themed lining, metal rivet, and printed details. This mini-backpack approximately measures 9-inches wide x 10 1/2-inches tall x 4 1/2-inches deep. Ages 15 and up.


Meanwhile, the Nickelodeon Rewind Gang Zip-Around Wallet has an SRP of $40.00, and features a similar design to the backpack.  It is made of faux leather and features a zip-around closure, matching themed lining, and printed details. This zip-around wallet approximately measures 5-inches wide x 4-inches tall. Ages 15 and up.


Both the classic Nickelodeon backpack and matching wallet will go on sale in July 2021, and are both available to pre-order now, including on Entertainment Earth, Under the Sea Collectibles, and Pink a la Mode.

Stream your favorite Nickelodeon shows on Paramount+! Try it FREE at ParamountPlus.com!

More Nick: First Look: Nickelodeon's All-New Animated 'Rugrats' Reunites Members of the Original Voice Cast to Reprise Roles!

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Nickelodeon and Awesomeness Begin Production on 'The J Team', A New Live-Action Musical Starring JoJo Siwa

NICKELODEON AND AWESOMENESS BEGIN PRODUCTION
ON THE J TEAM, A NEW LIVE-ACTION MUSICAL STARRING POP STAR
AND SOCIAL MEDIA SENSATION JOJO SIWA

Executive Produced by Siwa, Stars Tisha Campbell-Martin, Laura Soltis, Julia Marley, Kerrynton Jones and Kiara T. Romero Begin Production This Month in Vancouver, British Columbia, Canada


VANCOUVER/LOS ANGELES—Feb. 4, 2021—Nickelodeon and Awesomeness today announced the start of production on a brand-new live-action musical, The J Team, starring and executive produced by pop star and social media sensation JoJo Siwa. The 90-minute feature-length film follows a young girl who is kicked out of her dance troupe and forced to rediscover what dance and friendship mean to her while finding her true “sparkle” in the process. The J Team marks the first production under Awesomeness and Nickelodeon Live-Action Film Studio head Syrinthia Studer.

Additional cast members of The J Team include NAACP Image Awards® nominee Tisha Campbell-Martin (Martin, Empire), Laura Soltis (Hiccups), Julia Marley (Dead to Me), Kerrynton Jones (Little Fires Everywhere) and Kiara T. Romero (The Prom). Production begins this month in Vancouver, British Columbia, Canada.

Directed by Emmy® Award-winner Michael Lembeck (The Santa Clause 2, Tooth Fairy), The J Team is written by Eydie Faye (Fuller House) and produced by Ron French (Five Star Christmas). Don Dunn (To All The Boys I’ve Loved Before) is executive producer.

Said Siwa, “I am so excited to be filming The J Team! It has so much singing and dancing! I can’t wait for everyone to hear all of my new music in the movie and see the big ending!” 

Added Studer, “JoJo is a big part of our family and the perfect superstar partner to kick off our Nickelodeon and Awesomeness Films slate. As we continue to grow our live-action film studio business, we can’t wait to bring JoJo fans old and new a special story that’s inspirational, aspirational and full of heart. There will be something for everyone in this film.”

The J Team follows a young girl named JoJo (Siwa) whose life is turned upside down when her beloved dance coach Val (Soltis) decides to retire and is replaced by a sparkle-hating instructor named Poppy (Campbell-Martin). Wanting to stay in the running for an upcoming dance competition, JoJo and her best friends, The Rubies (Jones, Romero), must try their hardest to abide by Poppy’s new, harsh rules. Realizing she cannot hide her sparkle or bow anymore, JoJo is kicked out of her dance troupe and must rediscover what dancing means to her.

Timed to the release of the movie will be an original soundtrack featuring six new songs from Siwa and more.

Nickelodeon superstar JoJo Siwa is a YouTube sensation, pop star, dancer, entrepreneur, social media influencer and The New York Times bestselling author. Siwa connects with her fans through many channels: via social media she has over 12.1 million subscribers with over 3.5 billion views on YouTube, she has over 10.4 million followers on Instagram, over 596,200 Twitter followers, over 31.9 million followers on TikTok, and over 696,000 followers on Facebook; through her SIWANATORZ club, which stands against negativity and bullying; through her global reach of consumer products including her signature bows, accessories, apparel, arts and crafts, cosmetics, home goods and party supplies; and with her hugely popular singles, “Boomerang,” which has been viewed over 934 million times and RIAA certified multi-platinum, “Kid in a Candy Store,” which is RIAA certified gold, “Hold The Drama”, and “D.R.E.A.M”.

Siwa recently won her third Kids’ Choice Award for “Favorite Social Music Star.” Her previous Choice Awards include “Favorite Viral Music Artist” in 2017 and “Favorite Musical YouTube Creator” in 2018. She also performed at Kids’ Choice Mexico 2018. In November 2018, Siwa released her first EP, D.R.E.A.M. The Music, featuring four new songs: “D.R.E.A.M,” “My Story,” “Everyday Popstars” and “Only Getting Better.” The music video for “D.R.E.A.M.” was released on Siwa’s YouTube channel and to date has garnered over 131 million views. Due to the success of D.R.E.A.M. The Music, Siwa released a second EP, Celebrate, in April 2019 featuring an additional four new songs: “It’s Time To Celebrate,” “#1U,” “Worldwide Party,” and “Bop!” The accompanying music videos for “Bop!” and “It’s Time To Celebrate” have accumulated over 24 million views and 15 million views respectively on her YouTube channel.

About Awesomeness

Awesomeness, a subsidiary of ViacomCBS, is a media company focused on serving the global Gen Z audience through its digital publishing, film and television studio divisions. Awesomeness has become the destination for youth culture, cultivating a loyal audience with hit programming on the world’s biggest streaming services including Netflix (smash-hit film series “To All The Boys I’ve Loved Before,” Emmy® winner “Trinkets”) and Hulu (Emmy® winner “Zac & Mia”, Emmy® nominee “Pen15”),  along with the company’s immensely popular short-form programs on YouTube (“Brent Rivera’s Dream Vacation,” “Twin My Heart,” “My Dream Quinceañera,” “VS”), that garner hundreds of millions of views. As a leading media brand, Awesomeness’ worldwide distribution footprint spans owned, social and premium SVOD platforms. Founded in 2012, Awesomeness is headquartered in Los Angeles, with additional offices in New York.

About Nickelodeon

Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc. (Nasdaq: VIACA, VIAC).

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It’s JoJo Siwa’s world, and it’s only getting brighter

As she turns 18, JoJo Siwa isn’t like any of the teen breakouts who came before her. Celebrating her first Pride just months after coming out, she’s ready for another big jump.

"Idon't let myself be nervous," JoJo Siwa says, as if that magic ability is as simple as an on-off switch. "Because then I miss out on the fun."

Case in point, when EW talks to the YouTuber-pop star-Dance Moms alum-bow aficionado, she hasn't turned 18 yet and is already set on going skydiving for the first time at "19 and a half." After all, she's already taken more than one big leap in her life. 

"I'm a daredevil," she adds. On a visit to Las Vegas, "I jumped off the top of the Stratosphere" — Strat Hotel's SkyJump, the tallest freestanding observation tower in the United States — "and that was the most fun thing I've ever done."

When she arrives for her EW cover shoot, Siwa is counting down the days to becoming a legal adult, but she's already achieved a dizzying level of success: a nearly sold-out first headlining tour. A double platinum anti-bullying track "Boomerang." More than 80 million hair bows sold. Twelve editions of JoJo's Closet, her Target clothing line. Her doll outselling Barbie at Walmart in its first year. Being named to Time's 100 most influential people of 2020 list. Oh, and she has an audience of millions online: 12.3 million followers on YouTube, 10.8 on Instagram, and a whopping 33.7 on TikTok. 

Even with all these feathers in her cap, she still might remain a mystery for many outside her primary target demographic of girls age 3 to 10 years old. If you're not a very young fan (or a parent of one), your impression is probably informed by reality television reruns — she had her breakout moment on the Lifetime shows Abby's Ultimate Dance Competition and Dance Moms — and a handful of memes: Rainbow everything. Boisterousness that would exhaust the Energizer Bunny. And more recently, an out and proud member of the LGBTQ community — which is when many people outside that longstanding fanbase first heard of her, followed by a flurry of enthusiastic celeb support and a very minor amount of right-wing backlash.

In person, the rainbow in human form joke rings true. Siwa arrives at the shoot decked out in neon colors that would make Jim Carrey in The Mask go, "Maybe that's a bit much." She nails take after take, with no difference in enthusiasm from the first click of the camera to when we finally wrap five hours later. And she gushes at length about her best friend-turned-girlfriend, Kylie Prew, and the "LGBTQ alphabet mafia legends" she admires: Freddie Mercury, Elton John, and Lady Gaga. 

But the most striking thing about the performer might be just how lowkey and unassuming she is when the cameras aren't rolling (or as unassuming as she can be at 5-foot-9, outfitted in glitter and size 9 sneakers). Accompanying her to the shoot are just three people, and during the brief tour of the space, the 17-year-old talks little, preferring instead to take in the dreamy, cotton candy-like decor.

When it's time to get to work, it's zero to "JoJo Siwa" in 3.5 almost jarring seconds. In the first take of a video segment, she bellows her signature greeting — "HEY EVERYONE, I'M JOJO SIWA" — at such a loud volume the crew has to reset recording levels.

She laughs good-naturedly. "I knew it, I knew it," she quips.

Siwa has spent half her life in the spotlight, but until recently, a significant part of that fame came with derision and notoriety. "JoJo remains the butt of the joke, the face in the meme, the reason to cringe," Time wrote in 2019. Commenters mocked her garish ensembles and "giant toddler"-like behavior, and oozed schadenfreude at the prospect of the tightly wrapped signature bows eroding her hairline. 

Then in January, she came out and the world did a 180. Her once-maligned intensity, marked by lightning-fast talking and "aggressive" dancing — as she displayed in a dance-off with Jimmy Fallon — is now being celebrated. Older teens and adults, previously uninterested in her brand, swooned at Siwa's ardent declaration that her girlfriend of one month was "the most beautiful perfect person in the world."

"Nothing encapsulates the lesbian experience more than that. NOTHING," video creator and LGBTQ advocate Steph Frosch tweeted.

Though Siwa has known she wasn't straight since she was a little girl, and her family and close friends were also aware before she told the world, she intended to wait until she had a partner to publicly come out. Still, she says her announcements were "so unplanned." 

It began with a soft launch, if you will, via TikTok lip-syncs to Paramore's "Ain't It Fun" and Lady Gaga's "Born This Way," followed days after by the Twitter debut of a photo of herself wearing a T-shirt reading "Best Gay Cousin." Collectively, those posts garnered 10.6 million likes and many carefully-worded headlines trying to parse whether it was, in fact, a coming out. Three days after sharing her TikToks, Siwa confirmed on Instagram that she is part of the LGBTQ community, later clarifying that she is "technically" pansexual but also comfortable identifying as gay.

Fans embraced Siwa, showering her on social with titles like "gay icon" and "lesbian icon." Kim Kardashian, Iggy Azalea, Lil Uzi Vert, and Lil Nas X were among the many celebrities who personally reached out in support, she reveals to EW. 

Given her own celebrity status, Siwa says there are only a handful of people in her life who "treat me like [a] human," including her girlfriend. "Everybody" views her as different, she says. But Prew can handle her being "the JoJo Siwa" while loving the real JoJo underneath. "She obviously knows what I do. There'll be times where I'll be like, 'I hate talking about myself like this.' But I am famous and I am a celebrity. I am high profile. She'll be like, 'You have every right to say that. That's what you do.'" 

And when she doubts her singing abilities, Prew acts as her biggest cheerleader. "She'll be like, 'Oh, yeah? How many arenas did you sell out last year?' And I was like, '97,'" she says, reenacting her sheepish expression. "And she'll be like, 'And you can't sing?'"

Currently long distance, the couple FaceTime every single day, and Siwa keeps her phone on mute only to go to sleep. Siwa gets up at 4 a.m. California time and stays on the phone for 30 minutes with Prew, who lives in Florida, before the latter has to go to school. Then Siwa goes back to sleep until 9 a.m. And then does it all over again the next day.

"It's a lot," she admits of the Tetris-like process of coordinating their schedules. "It's worth it though."

They even have three monthly anniversaries: the 8th is their only public one, to mark when Prew asked Siwa to be her girlfriend; the 14th is to commemorate when Siwa returned the favor; and the 29th is for when they had their first kiss. 

Before Prew, Siwa had a boyfriend, a fellow TikToker whom fans got to meet on her social media. "I had the world convinced. I really did. I think I even had myself convinced, honestly," she says. "I gave it a shot and I was like, 'This isn't for me.'"

Reflecting back, however, Siwa sees "so many signs" that she wasn't straight that people missed. "I mean, I wore a rainbow on the top of my head almost every day of my life," she says. "And any time I could have anything rainbow, I would get rainbow. June's my favorite month to shop because of all the Pride clothes."

And, before you ask — yes, Siwa has seen the memes about her coming out. Nearly all have been positive, with some commenters even advocating for her to take over Ellen DeGeneres' daytime TV reign. She's over the moon that so many have reacted positively, and she plans on giving them a little something in return. 

"Being called a gay icon, honestly, I think is the biggest honor," she says. "About a year ago, I started having all these music meetings just for fun, just getting my head where I want to go. And I told the producers, 'I want to create gay pop, and I want to have a concert for the girls and for the gays.' Turns out a year later, I am very much so gay."

Though it's easy to scoff at bestowing the "icon" title on such a young person, her mom, Jessalynn Siwa, says we can't underestimate the impact of her daughter's coming out on countless families.

"I was like, 'You're really, really lucky that the world embraced you and you're helping other people, you're on that side of it,'" she says. "And that was a big reality check for us, to really try to make it easier for people and easier for kids, easier for parents to be more accepting."

Check out EW's other Pride 2021 cover stories, featuring Lil Nas X, Lena Waithe, Bowen Yang, and Mj Rodriguez.

It's full speed ahead for Siwa for the rest of 2021 and beyond. On the docket is returning to the studio to write and record an album, releasing her Nickelodeon and Awesomeness movie musical The J Team in late summer, appearing in her mom's new Peacock series The Siwa Dance Pop Revolution, filming her other movie Bounce, and going back on tour in 2022.

The J Team, on which Siwa says she worked tirelessly for 50-some days in Canada, concluded filming in March. It's her first live-action feature film and features Siwa playing a version of herself. Her world is turned upside down when she meets sparkle-hating dance instructor Poppy (Tisha Campbell-Martin) and eventually realizes she can't hide her sparkle or bow anymore. 

As an executive producer on J Team, Siwa had a say in everything, from what colors she wears to entire story lines. Initially told she'd be playing "the spirit animal of JoJo," she rejected the notion. "I said, 'JoJo is JoJo. JoJo's not a character. JoJo's not a guinea pig. JoJo's a human, and it's me.'"

Even though Siwa's dream of movie stardom is far from assured, she seems blithely uninterested in feigning humility. "I do love acting, and it's really easy," she says. 

She also doesn't waste time agonizing over decisions. "What I'm about is just so real and so natural and nothing is made up that it's like, I don't have to think about it," she says. "Things are just very clear to me. If someone's not being hung out with, let's go hang out with them. Somebody isn't being [included], let's include them. We're ordering pizza and somebody likes cheese and somebody likes pepperoni? Let's get both."

Like many young stars, Siwa has a team working with her, including her mom and her manager, Caryn Sterling. What's unique about Siwa, Sterling says, is that the adults "follow her lead" and not the other way around. The first time Nickelodeon reps wanted to meet about Siwa's brand, around the time the mother-daughter duo left Dance Moms, they asked Jessalynn to attend — but without JoJo. Jessalynn shot down the idea.

"I was like, 'Well, that's not how we work, so I won't be there,'" she recalls, adding that Nick quickly capitulated. "They were leery to speak freely in front of her, but then once they realized the type of relationship we had and how wise JoJo was, it was perfectly fine."

Fast forward about five years later: Pam Kaufman, president of global consumer products at ViacomCBS, extols Siwa's precocious wisdom. "She is one of the most hardworking, talented, smart, intuitive, and strategic people I've ever met. And I'm not talking stars — I'm talking people," Kaufman says.

She remembers how at age 14, Siwa came to her office to reassure Kaufman over a YouTube skit she had posted that the exec found questionable. "She sat there and explained to me how the platform works, why she made the decision she made and why it was good for her fans, and, with all due respect, [why] she thinks this is the right move. And I was like, 'Okay, got it. Thank you for that.'"

Some of Siwa's swift expansion from on screen to product queen was boosted by lucky timing: Claire's Accessories faced a downtrend in sales from established licenses like Frozen and One Direction, and Nickelodeon was lacking breakout stars for its tween girl audience. Enter Siwa, at once a TV personality and a social star with strong Instagram and YouTube followings, one who was able to translate these numbers into sales for both companies.  

Siwa was also adept at and willing to pivot as needed. On Dance Moms, she and Jessalynn were seen as conniving and combative personalities, leaving them with a need for reinvention after departing the reality series in 2016. They flipped her persona to be all things rainbow and sunshine and released uplifting songs like "Boomerang" in that same year. Its music video has since racked up nearly a billion views. 

In the few public missteps she's made, Siwa promptly addressed blowback on her own platforms. This year, when some parents noticed inappropriate questions on JoJo's Juice playing cards, which are geared toward kids 6 and up, it was Siwa's idea to post a video to respond, Kaufman says. And even before she turned 18, she didn't need approval from Sterling or Kaufman to post tweets or TikToks. 

Once described by her music producer as "12 going on 30," Siwa seems like she's learned to absorb the harshness of the spotlight. Especially since coming out, she doesn't bother dealing with naysayers. "If you're weirded out by it, just don't come hang out with me," she says. 

A recent exception was how she handled parents who bashed her sexuality on Instagram. And even then, she knew that a nonchalant, one-word reply would be much more powerful than penning a manifesto. "I replied to a lot of them, and then I deleted them instantly before anyone could see them," she explains. "But the one that I left up [was after] this person commented something very mean and hurtful that their kid was never going to watch me again, and I just responded, 'Okay.'"

Siwa used to work all the time with few breaks, but now her life works in "seasons," she says. Her 16th birthday included a one-hour special, a televised birthday party, and special sweet 16 product lines. This year, she made the call to not do anything huge with Nick for her 18th. 

Those breaks are likely welcome, because from how she describes it, she's been running on fumes for a while. She sprained her ankle recently, but admits she didn't get an X-ray like she should've. And her energy level doesn't convey it, but she "runs on zero sleep" and can't quiet her racing mind. "My mind doesn't shut off, and my muscles feel like they're shaking inside my body. It feels like I'm running, but I'm laying down."

Siwa also acknowledges that her stubbornness is "a blessing and a curse." Once she's set on something, "my mind does not change." And as she moves from simply playing versions of JoJo Siwa to other scripted characters, that may be tested.

Like The J Team, Bounce — an adaptation of Megan Shull's young adult novel — is positioned as a movie with a motivational message. Directed by Susan Johnson (To All the Boys I've Loved Before) and produced by Will Smith through his Westbrook Studios, Siwa plays a teenage girl named Franny granted a Christmas wish to trade her difficult family for another, triggering a Groundhog Day-like experience in other girls' shoes. 

But there's also a kissing scene, one Siwa desperately hopes won't make the cut. "I'm madly in love and I do not want to kiss another human," she says. "Especially because it's a man." It's her own qualms — she says her girlfriend is fine with the scene — and also because she thinks her fans will perceive it as JoJo Siwa kissing someone, not an actress doing her job. "That's what they look at me as, not some character, not some fictional thing. And so it's going to be a little weird."

She sounds completely sure of herself as she states, "I'm not about it. I'm trying to get it pulled so bad. It'll happen. It'll get pulled." 

The entertainer's been a Nick kid since signing an overall deal in 2017, but unlike Nick Cannon or Ariana Grande, she had already made an impressive name for herself on Dance Moms before she got there. It's no secret that Siwa's real goal was to be the next Hannah Montana. Asked if they've accomplished that, Jessalynn says with a smile, "I feel like we're pretty good with that one."

And we all know how post-Montana, Miley Cyrus took off the shake-and-go wig for the last time and embarked on her post-Disney career, taking on more "adult" looks and projects. Siwa and her team insist that won't be the case for her. "There will be nothing shocking to the world like, 'Whoa, JoJo is 18. What happened here?'" manager Sterling says. "JoJo doesn't take a left turn, it's not in her DNA." 

Jessalynn — who also says her daughter's "image isn't going to change at all" — has worked hard to make a bubble around JoJo and protect her from the industry's "crazy" culture. "I don't want JoJo to be a bad girl. I don't want JoJo to be a nasty girl," she says. "She might get a tattoo on her finger or something small, but she's not going to do anything crazy." 

Together, mother and daughter have been able to learn from stars who broke out earlier and now want to protect one of their own. Britney Spears' mother, Lynne Spears, was happy to offer her perspective, bonding with Jessalynn over noticing their daughters' star qualities early on. So was Gwen Stefani: "She said, 'Keep your clothes on,'" Jessalynn recalls. "JoJo was probably 14 when that happened, and that was really good advice."

Siwa says it's precisely because "everything has been accessible" that she's not in a rush to drink, smoke, or party. "I'm not some bad kid that's putting on this front of being a nice, sweet, innocent girl and then I close my door at night and I'm doing things that bad kids would do," she continues. "I think it's gross and it's not who I am. It's not who I want around me. I have a rule. If somebody puts me in a position to do something bad, they're out. It's an automatic 'You're out.'"

Because her appeal is not in a character she plays, Siwa's real life serves as an inspiration to fans. And while other brands and stars entice consumers by honing in on their insecurities, she is repackaging and commodifying her positive platitudes into a clear and identifiable message for her young followers. 

Coming out could have been a risk to that brand if this were five or 10 years earlier. But in 2021, Siwa says, "I don't think really anyone in the world now is weirded out by it. Some people don't support it, but I think it's a very, very, very small percentage of the world that it's weird or gross to, which is really nice."

Some of the seemingly positive reactions are still, well, a little weird, like one viral TikTok that dug up an old clip of Siwa gazing adorably at Dance Moms castmate Kalani Hilliker, adding the caption, "How did we not notice?"

Siwa laughs about the video now, and doesn't seem too bothered. She says Prew even plays it for her multiple times a day, just to annoy her. But she also calls out that it's projecting an adult gaze onto her innocent childhood friendship.

"First of all, absolutely not. Oh my God. I love Kalani like a sister till the day I would die. I would take a bullet for her. Also, I was 11. One one. Eleven."

Of course, coming out is still a risk for millions of people across the globe. The U.S. is more accepting than ever before, and it's not a reach to say the idea of a sunny, Caucasian girl's coming out story is pretty non-threatening and even palatable to an average consumer. And you can't underestimate the influence of LGBTQ stars like her heroes Mercury and John, as well as queer activists of color, on setting the stage for Siwa to receive such an outpouring of love. "Seeing Freddie and seeing how he just lived his life, it was his normal. And I realized that it can be my normal," she says.

Siwa's new normal isn't likely to look that different than before, or not anytime soon. She recently announced new products including Strawberry Bop Cereal with General Mills and a Suave hair care line. As we speak, Kaufman and her team are working on ideas and themes for Siwa's business into the next few years, but she doesn't want to reveal much before presenting them to the performer in a few weeks.

No corporate partners dropped her for being queer, and recently converted teenage and adult Siwanatorz have embraced her LGBTQ story — and bought JoJo Siwa T-shirts. Kaufman says they've seen stronger business for older demos since her coming out, and she believes that trend will continue. Just take a look at comments under Siwa's announcement about her latest JoJo's Closet Target line — every other one is a demand for adult sizes.

"Do I think we're going to have a broader audience going forward now that she's 18 and obviously talking about her personal life more? Yes." Kaufman adds.

Sterling puts it another way: "When will the message of empowerment, self-confidence, positivity, and self-love get old?" 

Jojo Siwa digital Pride cover

Now that Hannah Montana-level success seems to be ticked off the to-do list, Siwa, ever the dreamer, has aspirations including working with Gaga and performing at the Super Bowl.

It's a lot to look forward to, but right now, she's content being where she is. After breathlessly counting down the days to her 18th birthday, Siwa reunited with Prew to celebrate with her family at Universal Studios in Orlando.

"The world right now is in such a great place with me," she adds. "There was a phase where a lot of the world hated me, like teenagers. They hated me. And I think now we're homies and we're cool again."

Toward the end of our chat, she circles back to her skydiving — and then surprisingly rescinds her daring plan, in deference to how strict her mom is. "Skydiving is never going to happen. As much as I say it's going to, it's not going to," she concedes.

To heck with plans anyways. In all her time sharing her world with us, Siwa holds a special place for one particular, spontaneous highlight. 

"When all the coming out stuff went down, I told my girlfriend, 'Everything in my life has been online.' I've shared everything with the world. This is the piece of myself that I have been the happiest with." 

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Originally published: Thursday, February 04, 2021 at 22:17 GMT.

Additional source: People.

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Google Gives Funny 'Avatar: The Last Airbender' Easter Egg When You Search 'War in Ba Sing Se'

Is Google part of the Ba Sing Se conspiracy?


Many netizens have recently found out that if you Google "war in Ba Sing Se," the search engine answers with "Did you mean: There is no war in Ba Sing Se?"

Credit: GMA News Online.

A recent TikTok video also uncovered this Google easter egg and the post has so far garnered over 30,000 likes.

 Google seems to have been hiding this Avatar: The Last Airbender reference in plain sight for quite some time, and fans of the show are always amused to discover it.

The line "There is no war in Ba Sing Se" became prevalent in the second season, when Team Avatar travels to the Earth Kingdom's capital, Ba Sing Se, only to discover that the ongoing war has been covered up by some members of the government.

For those who are unfamiliar, Avatar: The Last Airbender was originally created by Michael DiMartino and Bryan Konietzko for Nickelodeon in 2005. The series is set in world people can manipulate the elements of Earth, Water, Fire, and Air, and they lived peacefully in different regions until one of the regions started a world war.

One master who can manipulate all four elements, dubbed the "Avatar," had been able to prevent this war, but disappeared soon after. 100 years later, a new Avatar named Aang awakens and sets out on a journey to master all the elements in order to bring peace to the land once more. The Legend of Korra takes place takes place 70 years after the events of its predecessor, following the next Avatar, a young girl named Korra from the Southern Water Tribe.

Both series continue in success ongoing graphic novel series published by Dark Horse.

Avatar has seen a resurgence in popularity in the past few months after both Last Airbender and Legend of Korra hit Paramount+ and Netflix. It turns out that nostalgic millennials, a global quarantine, and a light-hearted binge are a perfect combination. Nickelodeon took notice, announcing the formation of Avatar Studios, a new creative endeavor focused solely on putting out new Avatar content. The original creators are on board, but exactly what characters or stories we can expect to see was left unsaid. Netflix is also developing a live-action Avatar: The Last Airbender series, without the show's original creators.

Watch Avatar: The Last Airbender and The Legend of Korra on Paramount+ and Netflix!

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More Nick: Nickelodeon Establishes Avatar Studios; Announces Animated 'Avatar: The Last Airbender' Movie!

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Original source: GMA News Online.

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Netflix Adds 'Hey Arnold! The Movie', 'The Wild Thornberrys Movie' and 'Nacho Libre'

Netflix in the U.S. today (June 1) added three Nickelodeon Movies to its programming library: Hey Arnold! The MovieThe Wild Thornberrys Movie, and Nacho Libre!


Hey Arnold! The Movie

Nickelodeon's animated series comes to the big screen as fourth-grader Arnold, best buddy Gerald and the rest of the gang face an industrialist with plans to bring the wrecking ball down on Arnold's neighborhood. 2002. Hey Arnold!: The Jungle Movie (2017) is also available to stream on Netflix.

The Wild Thornberrys Movie

The Nickelodeon cartoon series The Wild Thornberrys gets its first feature-length animated film, directed by show creator Cathy Malkasian with a screenplay by Kate Boutilier (writer of Nickelodeon's Rugrats in Paris). The main character is 12-year-old Eliza Thornberry (voice of Lacey Chabert, Family Guy), a braces-and-glasses-wearing eccentric girl in an adventurous family of travelers. Due to an interaction with a shaman, she has been granted the special power of communication with animals, as long as she promises not to tell anyone about it. Her powers are challenged when her parents, Nigel (voice of Tim Curry, The Rocky Horror Picture Show, Home Alone 2) and Marianne (voice of Jodi Carlisle, Aaahh!!! Real Monsters), decide to take the family on an African safari to make a nature documentary. Also along for the trip is snobby sister Debbie (voice of Danielle Harris, Free Willy), feral youngster Donnie (voice of Flea from the Red Hot Chili Peppers), and pet chimpanzee Darwin (voice of Tom Kane, The Adventures of Jimmy Neutron, Boy Genius, The X's, Avatar: The Last Airbender, The Legend of Korra, Angry Beavers, and Duckman). After her new Cheetah cub friend is stolen by poachers, Eliza is determined to get involved. However, the stuffy Thornberry grandparents get in the way by sending her to boarding school. It's up to Eliza and Darwin to defeat the poachers and save the cub. Also featuring the voice talents of Brenda Blethyn (Vera) and Lynn Redgrave (Gods and Monsters). 2002 | 85min | PG. Also available on Paramount+.

Nacho Libre

Jack Black is at his comic best as Ignacio, a disrespected cook at a Mexican monastery that can barely afford to feed the orphans who live there. Inspired by a local wrestling hero, he decides to moonlight as the not-so-famous Luchador "Nacho Libre" to earn money for the monastery -- not to mention the admiration of beautiful nun Sister Encarnacion (Ana de la Reguera). 2006 | 92min | PG. Also available on Paramount+.


Original source: What's on NetflixAdditional source: Internet Archive.

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Genius Brands Appoints Never Wrong Toys as Global Master Toy Partner for Hit Animated Series 'Rainbow Rangers'

Genius Brands Appoints Never Wrong Toys as Global Master Toy Partner for Hit Animated Series “Rainbow Rangers”

Rainbow Rangers Global Broadcast Partners Now Include, Netflix, HBO MAX, Amazon Prime Video Direct, NICK Lat Am, CCTV (China) and Kartoon Channel!

Never Wrong Toys to Develop a Multi-Category Global Toy Program, Available in Q1 2022, to Coincide with “Rainbow Rangers” Season Three Premiere Exclusively on Kartoon Channel!


BEVERLY HILLS, Calif., June 01, 2021 -- Genius Brands International, Inc. “Genius Brands” (Nasdaq: GNUS) and Never Wrong Toys, a subsidiary of China’s leading toy manufacturer Markan Industrial Group Ltd., jointly announce the appointment of Never Wrong Toys as global master toy partner for the animated series, Rainbow Rangers, available for streaming now on Kartoon Channel!, and from July on Netflix in the U.S., Canada, U.K., Australia, New Zealand, and the Middle East., Amazon Prime Direct in U.S. and U.K., and HBO Max Lat Am, joining Nick Lat Am, as well as key broadcasters around the world including CCTV (China), Televisa (Mexico), Treehouse (Canada), Cartoonito (Italy), Nine Network (Australia), TVNZ (New Zealand), and HOP (Israel), among others.

Genius Brands and Never Wrong Toys will collaborate to develop a broad range of preschool products in the toy category, including dolls/figures, playsets, plush, vehicles, technology and interactive toys, musical toys, role play and much more. The toy line is anticipated to hit the retail market in Q1 2022 to coincide with the premiere of season three of Rainbow Rangers, exclusively on Kartoon Channel!

“As season three readies for launch on Kartoon Channel! in the fall, season one will begin rollout on Netflix and Amazon Prime Video Direct beginning this July. We are seeing increasing demand across social media for more ways to interact with the characters and stories of this highly engaging series about seven diverse girls with seven different powers who work together to protect the planet and its animals,” commented Harold Chizick, President Global Content Sales, Marketing & Consumer Products, Genius Brands. Season three is going to have a unique twist on the stories that we are excited to bring to consumer products as well. “We are thrilled to partner with Never Wrong Toys to create a brand new comprehensive toy line for global retail distribution that truly reflects the core value of this unique preschool brand and in line with the demands of the market.”

Eva Wong, Co-Founder, Never Wrong Toys stated: “Rainbow Rangers is a unique original preschool brand that appeals to both girls and boys with its messages of empowerment, friendship, adventure and environmental consciousness, and we are excited to collaborate with Genius Brands to further engagement with the brand through an all-new action-based toy line that will resonate with young kids around the world.”

Rainbow Rangers is also available to stream and/or broadcast on Amazon Prime Video, Corus Entertainment’s Treehouse (Canada), Televisa and BLIM TV (Mexico), TVNZ (New Zealand), Cartoonito (Italy), NineNetwork (Australia), CCTV and iQiyi (China), Nickelodeon and NOGGIN (Latin America), TV2 (Hungary), NOGA (Israel), Mini Mini (Poland), Canal Panda (Portugal), Discovery Kids (Middle East), Mediacorp (Singapore), Awesome TV (Malaysia), and Pikaboo (Serbia, Montenegro, Macedonia, Slovenia, Croatia, Bosnia, Herzegovina). Season one of Rainbow Rangers premiered in October 2018 and season two in November 2019 on Nickelodeon’s Nick Jr. in the U.S.

Rainbow Rangers is a rescue-based series that follows the adventures of seven girls who are Earth’s first responders—protecting people, animals, resources, and the natural beauty of our world. Hilary Cherniss and Sara Jane Sluke, who were key writers in the first two seasons, will become Head Writers of season three. Multiple Emmy Award-winning director Michael Maliani directs the series, and Genius Brands' Chairman & CEO and multiple Emmy Award-winning producer, Andy Heyward, serves as executive producer.

About Kartoon Channel!
Available everywhere and anywhere kids are today, Genius Brands International’s digital network, Kartoon Channel!, is a family entertainment destination that delivers enduring childhood moments of humor, adventure, and discovery.

Delivering 1000’s of episodes of carefully curated free family-friendly content, the channel features animated classics for little kids, including The Wubbulous World of Dr. Seuss, Babar, Mello Dees, Super Simple Songs and Baby Genius, and hit content for bigger kids, such as Pac-Man, Angry Birds, Yu-Gi-Oh and Bakugan, to original programming like Stan Lee’s Superhero Kindergarten, starring Arnold Schwarzenegger, KC! Pop Quiz coming in 2021, and Shaq’s Garage, starring Shaquille O’Neal for 2022. Kartoon Channel! also offers STEM-based content through its Kartoon Classroom!, including Baby Einstein, Lil Doc, Counting with Earl and more.

Kartoon Channel! delivers positive and purposeful content that is widely available and easily accessible across all platforms (Comcast, Cox, DISH, Sling TV, Amazon Prime, Amazon Fire, Apple TV, Android TV, Android Mobile, Google Play, Xumo, Roku, Tubi, Samsung Smart TVs, and LGTVs).
  
Kartoon Channel! can also be streamed on TVs and mobiles device by downloading the app, or on desktops by visiting www.kartoonchannel.com

About Genius Brands International
Genius Brands International, Inc. (Nasdaq: GNUS) is a leading global kids media company developing, producing, marketing and licensing branded children’s entertainment properties and consumer products for media and retail distribution. The Company’s award-winning ‘content with a purpose’ portfolio includes the upcoming Stan Lee’s Superhero Kindergarten, starring Arnold Schwarzenegger, for Kartoon Channel!; Shaq’s Garage, starring Shaquille O’Neal for Kartoon Channel!; Rainbow Rangers for Nick Jr.; Llama Llama, starring Jennifer Garner, for Netflix; award-winning toddler brand Baby Genius; adventure comedy STEM series Thomas Edison's Secret Lab; and entrepreneurship series Warren Buffett's Secret Millionaires Club. Through licensing agreements with leading partners, characters from Genius Brands’ IP also appear on a wide range of consumer products for the worldwide retail marketplace. The Company’s new Kartoon Channel! and Kartoon Classroom! are available in over 100 million U.S. television households via a broad range of distribution platforms, including Comcast, Cox, DISH, Sling TV, Amazon Prime, Amazon Fire, Apple TV, Apple iOS, Android TV, Android Mobil, Google Play, Xumo, Roku, Tubi, KartoonChannel.com, Samsung Smart TVs and LG TVs. For additional information, please visit www.gnusbrands.com.

About Never Wrong Toys
Never Wrong Toys is a leading toy company in the games, action games, novelties, collectibles and activities categories. Founded in 2018 by toy industry veteran Eva Wong and Markan Industrial Group Ltd., Never Wrong Toys has offices based in Hong Kong and Sarasota, Florida. Overwhelmed with the positive response that was received after the company’s debut product launch of PENSILLY™, Never Wrong Toys has an exciting list of new toys coming to the market in the upcoming year including the re-launch of Laser Pegs after its acquisition in 2020.

Forward Looking Statements: Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation, our ability to generate revenue or achieve profitability; our ability to obtain additional financing on acceptable terms, if at all; the potential issuance of a significant number of shares, which will dilute our equity holders; fluctuations in the results of our operations from period to period; general economic and financial conditions; our ability to anticipate changes in popular culture, media and movies, fashion and technology; competitive pressure from other distributors of content and within the retail market; our reliance on and relationships with third-party production and animation studios; our ability to market and advertise our products; our reliance on third-parties to promote our products; our ability to keep pace with technological advances; our ability to protect our intellectual property and those other risk factors set forth in the “Risk Factors” section of the Company’s most recent Annual Report on Form 10-K and in the Company's subsequent filings with the Securities and Exchange Commission (the "SEC"). Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law.


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Nickelodeon to Premiere 'It's Pony' Season 2 in July 2021

Pony on the sixth floor, Pony in the bathroom, Pony in the kitchen, Pony on the school bus, and.. Pony back on your TV screens with brand new episodes of It's Pony, including the debut of season 2, premiering this July on Nickelodeon!


Leading up to the new episodes, Nick is airing all new It's Pony shorts as part of Nick's Shorts Showcase!

More Nick: Nick x Summer | Summer 2021 Anthem | Nickelodeon!

Originally published: June 01, 2021

H/T: Anime Superhero Forum /@kanc.

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Next Influencer Season 2 Official Teaser - Premieres June 5th! | AwesomenessTV

Next Influencer Season 2 Official Teaser - Premieres June 5th! | AwesomenessTV


Season 2 is coming! Miami was hot but Vegas is hotter! Find out if these content creators have what it takes to become the #NextInfluencer on June 5th, only on AwesomenessTV’s YouTube channel!

→ about AwesomenessTV's Next Influencer Season 2! ←
Hosted by season one winner and TikTok star Owen Holt, AwesomenessTV’s Next Influencer Season 2 follows a group of content creators competing in a series of challenges to prove they have what it takes to become the next big influencer. One contestant will win a prize package that includes a talent contract with AwesomenessTV! Find out if these TikTokers have what it takes to become the #NextInfluencer! 

→Catch Up On Next Inflluencer Season 1! ←

→Credits ←
Supervising Producer: Tara Cole
Director: Vitaly Kibenko
Director of Photography: Dima Kovalchuk
Post-Production Supervisor: Dima Kovalchuk 
Producers: Ian Midura, Candace Stephens, Omid Afshar
Editor: Ian Hotchkiss

→ about AwesomenessTV! ← 
Welcome to AwesomenessTV, where all of your favorite creators like Brent and Lexi Rivera, The Merrell Twins, Noah Beck, Larray, Alex Warren and more come together in daily shows made for you! Our originals My Dream Quinceañera, Malibu Surf, Cheerleaders are real life dramas with friends you know, and a dose of the Daily Report keeps you informed on celeb gossip. New shows everyday to create an awesome day!

Scenes in this episode were filmed adhering to then-current Local, State, and/or Country mandated COVID-19 safety guidelines and restrictions.

YES THIS IS REAL AND IM SCREAMING (you can tell by the caps) I want YOU GUYS to comment your RELATIONSHIP ADVICE QUESTIONS for the cast of season 2 (i'm going to send to them so they can answer!!!!)

SUBSCRIBE FOR NEW VIDEOS DAILY!: http://bit.ly/subscribe2AwesomenessTV

→ follow AwesomenessTV! ←

#TikTok #AwesomenessTV #NextInfluencer


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Rainbow Rangers Theme Song

Rainbow Rangers Theme Song


Born from the rainbow itself, the Rainbow Rangers are Earth’s First Responders – they’re Nature’s Superheroes!

These 7 girls, each with her own wildly unique personality and power, live a rainbow’s ride away in Kaleidoscopia. But whenever there’s trouble for the Earth’s people, animals, or natural wonders, the Rangers are there to save the day.

Young girls can learn the values of empowerment, diversity, inclusivity and environmental responsibility from our heroic Rainbow Rangers.

Also watch: Rainbow Rangers Wash Your Hands Coronavirus PSA | #KidsTogether | Rainbow Rangers!

Rainbow Rangers on Facebook: https://www.facebook.com/RainbowRangersOfficial/

Rainbow Rangers on Instagram: https://www.instagram.com/RainbowRangersOfficial/

More Nick: 'Rainbow Rangers' Toys From Mattel’s Fisher-Price Debuts at Retail in the U.S.!
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Milkshake! to Premiere New Episodes of 'Daisy & Ollie' from Monday 7th June 2021

Catch brand new episodes of Daisy & Ollie, weekdays at 7:10 am starting Monday 7th June 2021, only on Milkshake!

Milkshake! Brand New Daisy and Ollie | Next Week Trailer


Milkshake! Brand New Daisy and Ollie | This Week Trailer


Milkshake! Brand New Daisy and Ollie | Today Trailer


Milkshake! Brand New Daisy and Ollie | Tomorrow Trailer


Milkshake! Brand New Daisy and Ollie | Weekdays Trailer



Originally published: Tuesday, June 01, 2021.

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Nickelodeon to Premiere New 'The Casagrandes' Episode 'Saving Face/Matters of the Kart' on June 4

Does Carl seem.. different? Find out in a brand new The Casagrandes, premiering Friday, June 4, 2021 at 7:00 p.m. ET/PT, followed by an all new The Barbarian and the Troll at 7:30 and two new It's Pony shorts at 8, only on Nickelodeon! Check out the promos below!:


In the brand new The Casagrandes episode "Saving Face," Ronnie Anne and Sid are determined to find out if the new building tenant is their favorite wrestler – La Tormenta! Then later in "/Matters of the Kart," after an old man wins Carl’s dream go kart, Carl wants to prove that he’s worthy of the prize himself! (#211)


Watch The Loud House & The Casagrandes on Nickelodeon and Paramount+!

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Originally published: Tuesday, June 01, 2021.

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The History of Memorial Day | Nickelodeon

Did you know the history behind Memorial Day? Lincoln from The Loud House has all the facts!


Watch The Loud House & The Casagrandes on Nickelodeon and Paramount+!

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Nick Jr. Brazil to Premiere 'Zumbar' on June 2; Paramount Plus LatAm to Add Series in June

Nick News Brief: Nick Jr. Brazil (Brasil) will premiere the popular preschool series Zumbar on Wednesday 2nd June 2021! Additionally, the series, which currently airs Wednesdays on Nick Jr. Latin America (Latinoamérica), will be added to Paramount+ Latinoamérica in June!



Nickelodeon Latin America estrenó serie preescolar Zumbar en Brasil

La serie preescolar (26x'5) forma parte del catálogo de MobiusLab Kids, una division de Cisneros Media. Los cortos se estrenarán el miércoles 2 de junio a las 3pm en Nick Jr. Brasil, y actualmente se transmite en Nick Jr. Latin America todos los miércoles a las 2pm México y 3pm Colombia. Zumbar también estará disponible en Paramount+ América Latina desde junio.

'Es un gran aporte a nuestra línea de programación preescolar', destacó Migdalis Silva, VP de Programación y Adquisiciones para Nickelodeon América Latina. 'Esta serie interactiva de formato corto ofrece una divertida experiencia de 'entretenimiento educativo' a los fanáticos de Nick Jr. donde pueden aprender sobre una variedad de temas junto con estos adorables niños'.

'Crear y producir Zumbar fue una fuente de diversión. Interactuar con la candidez de niños tan dinámicos nos dió la oportunidad de hacer una serie única y fresca', dijo Ailing Zubizarreta, VP Content Development & Creative Services para Cisneros Media | Mobius Lab Kids | Mobius Lab Productions. 'Llena de memes, desafios, baile y los animals más divertidos del reino animal. Zumbar se convirtió en un verbo de humor e interacción al estilo de los mejores apps'.

Zumbar ofrece a la audiencia de preescolar de Nick Jr. una experiencia visual divertida y dinámica que combina acción en vivo y medios mixtos, con alegría y asombro como los principales impulsores de cada historia. Desde aprender sobre animales hasta cocinar, la amistad e incluso el yoga, Zumbar ofrece una combinación de conocimiento y alegría con un elenco de seis niños: Eli, Jade, Alika, Deka, Kai y Tao, que juegan de forma interactiva a través de cada episodio. El espectáculo incluye varios desafíos interactivos, simulaciones, sincronizaciones de labios y bailes de principio a fin.

###

From TVBRASIL:

Nickelodeon lleva Zumbar a Brasil

Nickelodeon Latinoamérica anunció el estreno de Zumbar en Brasil, una nueva serie preescolar en formato corto de MobiusLab Kids, una división de Cisneros Media.

Los cortos se estrenarán hoy a las 3 p.m. en Nick Jr. Brasil, y actualmente se transmite en Nick Jr. Latinoamérica todos los miércoles a las 2 p.m. de México y 3 p.m. de Colombia. Zumbar también estará disponible en Paramount+ Latinoamérica en junio.

Zumbar, compuesta de 26 episodios de cinco minutos de duración cada uno, ofrece a la audiencia preescolar de Nick Jr. una experiencia visual divertida y dinámica que combina acción en vivo y medios mixtos, con alegría y asombro como los principales impulsores de cada historia. Desde aprender sobre animales hasta cocinar, la amistad e incluso el yoga, Zumbar ofrece una combinación de conocimiento y alegría con un elenco de seis niños: Eli, Jade, Alika, Deka, Kai y Tao, que juegan de forma interactiva a través de cada episodio. El show incluye varios desafíos interactivos, simulaciones, sincronizaciones de labios y bailes de principio a fin.

“Zumbar es un gran aporte a nuestra línea de programación preescolar”, dijo Migdalis Silva, VP de programación y adquisiciones para Nickelodeon Latinoamérica. “Esta serie interactiva de formato corto ofrece una divertida experiencia de ‘entretenimiento educativo’ a los fanáticos de Nick Jr. donde pueden aprender sobre una variedad de temas junto con estos adorables niños”.

“Crear y producir Zumbar fue una fuente de diversión”, agregó Ailing Zubizarreta, VP de desarrollo de contenido y servicios creativos para Cisneros Media | Mobius Lab Kids | Mobius Lab Productions. “Interactuar con la candidez de niños tan dinámicos nos dio la oportunidad de hacer una serie única y fresca, llena de memes, desafíos, baile y los animales más divertidos del reino animal. Zumbar se convirtió en un verbo de humor e interacción al estilo de las mejores aplicaciones”.

###


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'The Astronauts', 'Kid of the Year', 'KCA 2020' and 'All That' Receive Nominations in Broadcast Portion of 48th Annual Daytime Emmy Awards

The National Academy of Television Arts & Sciences (NATAS) has announced that Nickelodeon has received 5 nominations in the broadcast portion of the 48th Annual Daytime Emmy Awards.

Nickelodeon's The Astronauts.

Nickelodeon's and TIME’s Kid of the Year special, which premiered in December 2020, has been nominated in the "Outstanding Daytime Non-Fiction Special" category of the 2021 Daytime Emmy Awards.

Meanwhile, in the "Outstanding Daytime Promotional Announcement", Nickelodeon has received three nominations, for the network's launch promos for new series The Astronauts, Kid of the Year 2020, and the 2020 Kids' Choice Awards.

Finally, All That has received an nomination in the "Outstanding Makeup" category of this year's awards.

The Daytime Emmy® Awards recognize outstanding achievement in daytime television programming. The awards are presented to individuals and programs broadcast between 2:00 am and 6:00 pm in the U.S., as well as certain categories of digital and syndicated programming of similar content. This year's awards will honor content from more than 3,000 submissions that originally premiered in calendar-year 2020.

The submissions were judged by a pool of more than 1,000 peer professionals from across the television industry whose confidential ballots were then tabulated by the independent accounting firm of Lutz & Carr, LLP.

The winners of Daytime Emmy Awards 2021 will be announced on Friday, June 25 (8:00-10:00PM, ET/PT) on the CBS Television Network and streamed on Paramount+.

Nominees for both the Daytime Children’s Programming & Animation Emmy Awards and the Daytime Lifestyle Programming Emmy Awards will be announced on Monday, June 28. The Daytime Children’s Programming and Animation Emmy Awards will be presented in a stand-alone show streaming on NATAS’ Emmy OTT platform on Saturday, July 17, 2021 at 8 p.m. ET. The Daytime Lifestyle Programming Emmy Awards will be presented on that same Emmy OTT platform on Sunday, July 18, 2021 at 8 p.m. ET.

The Daytime Emmy® Awards have recognized outstanding achievement in daytime television programming since 1974.

The June 25th telecast will mark the 15th time CBS has broadcast the Daytime Emmys®, more than any other network. The telecast will be produced by the National Academy and Associated Television International (ATI), which previously produced Daytime Emmy® ceremonies on The CW in 2009 and on CBS in 2010, 2011, and 2020.  David McKenzie will produce and direct for ATI and Adam Sharp and Steve Ulrich of NATAS will be Executive Producers of the show.

A full list of all nominees in all categories can be viewed at https://theemmys.tv/daytime-48th-nominations-cbs/.

Congratulations and good luck to Nickelodeon and to everyone involved in each production!

Official TIME press release:

TIME Studios Earns Daytime Emmy Nomination for 2020 TIME Kid of the Year Special on Nickelodeon

TIME Editor-in-Chief and CEO Edward Felsenthal sent the following note to staff Friday.

Dear all,

I’m happy to let you know that TIME Studios, in partnership with Trevor Noah’s Day Zero Productions and Mainstay Entertainment, has been nominated for a Daytime Emmy Award for 2020’s TIME Kid of the Year special on Nickelodeon in the category of Outstanding Daytime Non-Fiction Special. The special also received a second nomination in the category of Outstanding Daytime Promotional Announcement.

This marks TIME’s first-ever Daytime Emmy nomination, and the seventh nomination for TIME in the last five years. This is a testament to our ongoing transformation, and to the growth of TIME Studios through the phenomenal work of the Studios team supported by so many people throughout our organization.

Special congratulations to Ian Orefice, Rebecca Gitlitz, Mike Beck, Jeff Smith, Andrea Delbanco, Alexa Conway, Javon Stephenson and Emma Barker who led TIME’s work on the project. And of course to our partners Trevor Noah and Haroon Saleem (Day Zero Productions), Norm Aladjem, Derek Van Pelt and Sanaz Yamin (Mainstay Entertainment) and Stacey Carr, Paul Medford and Rob Bagshaw (Nickelodeon).

The TIME Kid of the Year franchise is a powerful reminder of the impact our brand has around the world, and our ability to make a positive difference. As Trevor Noah said when the project first kicked off, “Today’s kids want to actively make the world a better place and we should do everything we can to help. That’s the goal of this show. So, let’s take those first steps on the path to positive change together and shine a light on the good.”

A cutdown of the nominated special can be viewed on Nickelodeon’s YouTube page.

TIME’s reporting and the video for Kid of the Year can be viewed here.

Congratulations again to everyone involved on this project and on its well-deserved Emmy recognition.

Best,

Edward

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Originally published: Tuesday, May 25, 2021.

Original source: Variety.

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