Tuesday, February 10, 2026

Paul Southern Joins Paramount as EVP of Consumer Products

Licensing executive to oversee global consumer products for Paramount’s brands and franchises.

Paul Southern, executive vice president, consumer products, Paramount
Paul Southern, executive vice president, consumer products, Paramount

Paramount, a Skydance Corporation, announced earlier this month the appointment of Paul Southern as Executive Vice President (EVP), Consumer Products, effective immediately.

Southern, a leader with more than 20 years of experience in global licensing and commercialization, will oversee Paramount’s consumer products business and retail operations. He will report to Josh Silverman, president, global products and experiences, Paramount.

Based in Los Angeles, Southern will focus on expanding the global reach of Paramount’s consumer products, fostering innovation, strengthening key partnerships and identifying new revenue opportunities across the company’s portfolio of brands and franchises.

Southern joins Paramount from Disney Consumer Products, where he served as Senior Vice President (SVP), Global Brand Commercialization. During his tenure, he led strategy development and secured significant licensing partnerships across various categories and markets. During his time at Disney Consumer Products, Paul headed up the Star Wars licensing business as SVP Licensing – Star Wars during the key period directly following Disney’s acquisition of the IP. Prior to that he worked on licensing and consumer product development at Lucasfilm prior to its acquisition.

“Paul is a highly strategic leader with deep industry knowledge and outstanding relationships across the global licensing ecosystem,” says Silverman. “He brings tremendous energy and a proven track record of driving commercial growth to our organization. I’m excited to welcome him to the team as we continue to build powerful, fan-driven products around Paramount’s beloved brands and franchises.”

The appointment comes as Paramount continues to develop its consumer products division under the broader Global Products & Experiences group, which oversees all licensing, merchandising, and location-based experiences for the company.

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Original source: License Global; Additional source: The Licensing LetterToys n Playthings; H/T: Kidscreen.

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