Nickelodeon UK To Premiere Season One Finale Episode Of "Dance Academy", "Learning To Fly, Part 2", On Monday 18th March 2013

Nickelodeon UK has announced the Nick UK news in their brand new promo/trailer (below with transcript) that Nickelodeon UK and Ireland and Nickelodeon HD UK will premiere and show the season one finale episode of Nick UK's brand new Australian teen-oriented television drama series "Dance Academy", called "Learning to Fly, Part 2", on Monday 18th March 2013 at 6.30pm (repeated at 7.30pm on Nickelodeon UK's plus one (+1) timeshift channel, Nick+1)!

In the brand new "Dance Academy" episode "Learning to Fly, Part 2", the Academy's performance of the ballet "The Nutcracker" is quickly approaching, and Tara Webster (Xenia Goodwin) continues to practice for her dance solo in Act 2. However, Director Sebastian Karamakov (Peter O'Brien) warns her that if she does not improve her performance, he will put Abigail Armstrong (Dena Kaplan) in Tara's place. Tara's confidence increases when she discovers that her costume has been worn by many famous dancers in the past, but Abigail hides it to try and discourage her further. Does Tara have what it takes? Meanwhile, Katrina Karamakov (Alicia Banit) leaves the Academy with Myles Kelly (Adam Saunders) to road-trip around Australia, and Sammy Lieberman (Tom Green) tries to convince his father to continue letting him attend the Academy. [Mature themes.].

It is currently unknown whether Nickelodeon UK are planning to show season two of "Dance Academy":

In the finale of Dance Academy, it's the end-of-year production, and tensions are running high.

Could this be Tara's last dance?

Don't miss the finale of Dance Academy, Monday at 6.30pm, only on Nickelodeon!

The that the debut episode of Nick UK's brand new Australian teen-oriented television drama series "Dance Academy", "Learning To Fly - Part 1", which the British and Irish version of the popular children's channel premiered at 6.30pm on Monday 11th February 2013 (and repeated one hour later at 7.30pm on their plus one (+1) timeshift channel, Nickelodeon +1) achieved high ratings for Nickelodeon UK and Ireland, with the episode gaining the largest opening audience for a brand new show on Nickelodeon since 2011!

Multi-Platform TV Viewing By Children In Europe On The Rise

The television industry news website Rapid TV News is reporting in the following article that, according to the new Kids TV Report by Médiamétrie, multi-platform TV viewing, such as a additional electronic device (e.g. tablet, smartphone) that allows a television audience to interact with the content they are consuming, by children living in Europe is on the increase, and that the time European kids' spend watching television seems to be stabilising, where, in 2012, children spent an average of two hours 16 minutes in front of a TV set, an increase of seven minutes over five years:

Multi-platform TV viewing on the increase for kids

Second screens are increasingly popular with children, and the time they spend in front of the TV seems to be stabilising.

In 2012, children spent two hours 16 minutes in front of a TV set, an increase of seven minutes over five years, according to the new Kids TV Report by Médiamétrie.

Between 2011 and 2012, daily viewing experienced a slight fall of two minutes a day across the five countries studied in the report (France, Italy, Spain, Germany, UK).

In the UK, TV viewing found a level of 2 hours 22 minutes for the four to 15 demo, while French children aged four to 14, spent two hours 15 minutes watching TV.

Like adults, Southern European children remain among the biggest TV viewers in Europe. In Italy, time spent in front of the TV last year was stable at 2 hours 42 minutes for children aged four to 14.

Despite these figures, TV market players are successfully exploiting the complementary offer between linear television and new media.

"Children remain bigger fans than ever of TV content, finding the shows they love across multiple platforms. This complementary offer continues to strengthen the link between children and their favourite characters," Johanna Karsenty, research manager at Eurodata TV Worldwide, comments.

The majority of children's channels and youth blocks now offer apps for tablets and smartphones, with Nickelodeon recently launching its version.

Another emerging trend is the adaptation of Internet content into animated series. Initially aired on Mattel's site, web series Barbie: Life in the Dreamhouse was launched in September 2012 in Spain on Boing with great success.

The linear and non-linear development of brands on different accessible platforms has helped confirming the success of dedicated children's channels, Médiamétrie notes.

In Spain, the three free-to-air national children's channels Clan, Boing and Disney Channel, gathered a 41.8% share of children four to 12.

In Germany the three major children's channels, Super RTL, KiKA and Nick, still almost totally dominated the market, with a combined share of 45.3% among children three to 13.

In the French market, youth programming competition is still close between TF1 and France 3, despite stiff competition from DTT youth channel Gulli and quite a number of pay-TV kids' channels.

Regarding programming, children are always alternating their favourite shows between local and international programming, though local ones were preferred over the second quarter of 2012.

In the UK, the top performing programme was the CBBC factual show Pet School.

In Germany, local animation had a hit with the long-running Unser Sandmännchen (KiKA) coming top among children three to 13.

TF1's revamped classic title Les Mystérieuses Cités d'Or (TF1) was the most watched programme in the last quarter by children aged four to 14.

Tags: europe, france, germany, united kingdom, kids, youth channels, tv viewing, nickelodeon, boing, cbbc, mattel, tablets, smartphones, web, spain, italy

It's Morphin' Time: Amazon's LOVEFiLM Announces Content Deal With Saban Brands For "Power Rangers" And "Ninja Turtles: The Next Mutation"

The entertainment news website Deadline.com is reporting the exciting news that the UK version of Amazon.com's home video and video game rental through DVD-by-mail and streaming video on demand service LoveFilm has acquired the streaming and VOD rights to 20 years' worth of episodes of "Mighty Morphin' Power Rangers" and the live-action "Teenage Mutant Ninja Turtles" series, "Ninja Turtles: The Next Mutation", from Saban Brands. The new deal will enable LoveFilm subscribers to view the very first episodes of "Mighty Morphin' Power Rangers" right through to the most recent "Super Samurai" season in HD!:

Amazon’s LoveFilm Inks Saban Content Deal

The retail giant’s UK entertainment service LoveFilm has gained streaming and VOD access to 20 years’ worth of episodes of Mighty Morphin Power Rangers plus the live-action Ninja Turtles: The Next Mutation. The Saban Brands shows join LoveFilm’s library of children's content including titles from the likes of Aardman, Marvel and DHX Media. The Power Rangers franchise first aired on TV screens in 1993. The new deal will enable LoveFilm members to view the very first episodes of Mighty Morphin’ Power Rangers right through to the most recent Super Samurai season in HD.

Also, below is LOVEFiLM's official announcement about the news from LOVEFiLM's official corporate blog:

IT’S MORPHIN’ TIME: AMAZON’S LOVEFiLM ANNOUNCES CONTENT DEAL WITH SABAN BRANDS

LOVEFiLM, an Amazon company, has today announced a content deal with Saban Brands which brings 20 years’ worth of episodes of the much-loved TV series Power Rangers to the LOVEFiLM Instant streaming service.

The iconic Power Rangers franchise first aired on TV screens in 1993 and is currently celebrating its 20th anniversary. The new deal will enable LOVEFiLM members to view the very first episodes of Mighty Morphin’ Power Rangers right through to the most recent Super Samurai season, which will be available to watch in HD.

The Saban Brands content deal, which will also make the live-action Ninja Turtles: The Next Mutation available to stream, is the most recent in a series of new deals for LOVEFiLM. It builds on the already extensive collection of children’s content available to stream, including titles from the likes of Aardman, Marvel and DHX Media.

Chris Bird, Director, Film Strategy at LOVEFiLM, said:
“We already have a fantastic range of kids content on offer for our younger TV and film fans. Power Rangers – celebrating 20 years this year – has a huge global following and is popular across the generations. This deal with Saban Brands will bring the series to a whole new audience of children and will also ensure that grown-ups can catch up and reminisce on their favourite episodes instantly.”

Frederic Soulie, Vice President of Distribution at Saban Brands, said:
“We are delighted to partner with LOVEFiLM as we celebrate 20 years of Power Rangers this year.
Power Rangers continues to delight fans of all ages around the world. In the UK, kids and grown-ups alike will be able to enjoy past episodes, re-live some of the exciting entertainment, and watch the two most recent series’, Power Rangers Samurai and Super Samurai through LOVEFiLM Instant.”

LOVEFiLM Instant is available on PC, Mac or via Nintendo Wii and Wii U, Sony Playstation®3, Microsoft Xbox 360, Kindle Fire HD and Kindle Fire, Apple iPad® and a growing number of Internet-connected TV sets and Blu-ray players, giving members immediate access to a huge range of films and TV shows from as little as £4.99 a month.

Viacom International Media Networks Renews Programming Deal Warner Bros International Television Distribution In Poland

The television industry news website C21Media is reporting the Viacom International Media Networks news that Viacom International Media Networks (VIMN), the international division of Viacom, Inc., has renewed its programming deal with Warner Bros International Television Distribution (WBITVD) in Poland. The new two-year deal with WBITVD includes a raft of US comedies to air on Comedy Central Polska including "The Big Bang Theory", "2 Broke Girls" and "Two and a Half Men". Viacom operates MTV Polska, VH1, Viva Polska, Comedy Central Polska and Nickelodeon Poland (Polska) in the territory.Also, from Deadline.com:

Viacom Renews WB Programming Deal In Poland

Warner Bros International Television Distribution has renewed its programming deal with Viacom International Media Networks Polska. The two-year deal extends the relationship between WBITD and the owner of MTV Polska,VH1, Viva Polska, Comedy Central Polska, and Nickelodeon, which will be licensing all-new half-hour comedy series produced for broadcast seasons 2012-13 and 2013-14. Comedy Central Polska will launch The Big Bang Theory season six in its first-run in the territory. Additional titles include Friends and spin-off Joey, as well as additional seasons of Two and a Half Men.

Former MTV Networks And Nickelodeon Executive Susan Danaher To Leave Her Position At Digital Place-based Advertising Association As President And Chief Executive Officer; To Join Adspace Digital Mall Network As Executive Vice President And Chief Revenue Officer

The Digital Place-based Advertising Association (DPAA) has announced the news in the following press release, from PRNewswire, that former Nickelodeon and MTV Networks executive Susan Danaher has informed the organization's board of directors she will not be renewing her contract as president and chief executive officer (CEO) when it expires on Sunday 31st March 2013, however, she will continue to be active in the organization as an advisor to the board. Adspace Networks, Inc. has also announced in a separate press release, also from PRNewswire, the news that former Nick & MTV exec Susan Danaher has joined the Adspace Digital Mall Network as the Executive Vice President and Chief Revenue Officer. Prior to joining the DPAA, Susan Danaher worked at MTV Networks, where she spent 13 years in a variety of ad sales roles. As executive vice president (EVP)/general sales manager from 2001-06, she oversaw sales for Nickelodeon, Nick on CBS, Nick@Nite, Noggin, TV Land and Spike TV, as well as for various MTV Networks web properties, Nick Recreations and Tours, Nickelodeon Hotel, Nickelodeon Magazine and the Nick Jr. Family magazine:

Susan Danaher Informs DPAA Board She Will Not Be Renewing Contract As President & CEO When It Expires On March 31

Will Continue to Work Closely with Organization as Advisor to Board of Directors

NEW YORK, March 14, 2013 /PRNewswire-USNewswire/ -- The Digital Place-based Advertising Association (DPAA) announced today that Susan Danaher has informed the organization's board of directors she will not be renewing her contract as president and chief executive officer when it expires on March 31. She will continue to be active in the organization as an advisor to the board.

Mike DiFranza , DPAA board chairman and president/founder of Captivate Network, said Danaher informed the board of her intentions more than 30 days ago and that a nominating committee, including Danaher, has identified several high-level executives as candidates to fill the position.

DiFranza said, "It is DPAA's policy to bring in a very high-level executive from within the media industry to run the organization and, as such, we expect to have periodic, natural leadership transitions. Under Sue's guidance, DPAA as an organization moved to – and well beyond – the next level, and it's no coincidence that our entire industry did as well. Her successor will take over a well-oiled machine that is ready to address many exciting opportunities on the horizon. Our nominating committee already has identified several terrific candidates from within our industry and we expect to fill the post soon."

Danaher said, "I greatly enjoyed my two-and-a-half years at the helm and am proud of the role DPAA played in our industry's growth and accomplishments during that time. This is an exciting time for our industry. We are arriving at a positive inflection point, with new technology impacting scalability, targetability and the overall impact of digital place-based campaigns. I look forward to taking on a corporate operational role within the digital place-based media industry, and to continuing to work closely with the DPAA as an advisor to the board and member of the nominating committee formed to select my successor."

Danaher joined DPAA as president in September 2010 and during her tenure significantly increased the profile of digital place-based media. The organization's membership grew to 45 companies under Danaher's watch, a gain of 150%, and the DPAA's annual Digital Media Summit in the fall set attendance records in each year under her leadership.

Before joining the DPAA, Danaher sat on its board in 2007 and 2008, when the organization was known as OVAB. At the time, she was president of Reactrix Systems, Inc. Reactrix provided interactive media experiences, based on projection technology, in shopping malls and theater lobbies.

Danaher joined Reactrix from MTV Networks, where she spent 13 years in a variety of ad sales roles. As executive vice president/general sales manager from 2001-06, she oversaw sales for Nickelodeon, Nick on CBS, Nick@Nite, Noggin, TV Land and Spike TV, as well as for various MTV Networks web properties, Nick Recreations and Tours, Nickelodeon Hotel and the Nickelodeon and Nick Jr. Family magazines.

Before joining MTV Networks, Danaher was vice president, western region ad sales manager for Turner Broadcasting Company, overseeing national sales for TBS, TNT and Cartoon Network.

Danaher also served as an account executive in the ad sales group at USA Network, following six years on the agency side of the business with Benton & Bowles (media planning) and Young & Rubicam (media research).

About DPAA

Founded in 2006, the Digital Place-based Advertising Association (DPAA) represents leading digital placed-based networks and the advertising community that is actively engaged in planning, buying and evaluating the effectiveness of the medium. On behalf of its members, DPAA seeks to foster ongoing collaboration between agencies and digital place-based advertising networks; provide standards, best practices and industry-wide research; and promote the effectiveness of digital place-based advertising. For more information please visit www.dp-aa.org. Twitter: @DPAAds

PRESS CONTACT

Mark Braff / Braff Communications LLC / 201-612-0707 / mbraff@braffcommunications,.com
SOURCE Digital Place-based Advertising Association (DPAA)

RELATED LINKS
http://www.dp-aa.org.

And:

Susan Danaher, Former CEO Of Digital Place-Based Advertising Association (DPAA), Joins Adspace Digital Mall Network

NEW YORK, March 14, 2013 /PRNewswire/ -- Susan Danaher, Former President and CEO of the Digital Place-Based Advertising Association (DPAA) has joined the Adspace Digital Mall Network as the Executive Vice President and Chief Revenue Officer.
In her role, Ms. Danaher, will lead the overall sales effort of the company, will serve on the executive committee, report directly to the Chairman and CEO, Dominick Porco , and will continue to evangelize both Adspace Networks and digital place-based media to the advertising community.

Ms. Danaher is an industry recognized leader, known for building the reputation of the DPAA where she advocated tirelessly on behalf of its members and elevated the profile of the digital-place-based industry as a whole. During her 30-year career, Ms. Danaher has included agency experience (in research, planning and buying), an understanding of how to grow a medium from her work in cable television during its formative years, and experience at a VC-backed, entrepreneurial digital out-of-home company.

"We set out looking for someone with both industry experience and a clear vision about the future of the digital place-based advertising landscape and Sue fits perfectly into that category," said Dominick Porco , Chairman and CEO, Adspace Networks. "In her nearly three-year tenure at the DPAA, she established the first step in developing audience measurement standards for the entire industry, grew membership by 65 percent in the first year, and presented to numerous agencies and advertisers."

Prior to her work at the DPAA, Ms. Danaher served as the President of Reactrix, an innovative company that provided interactive media experiences, based on projection technology, in shopping malls and theater lobbies. At Reactrix, she developed new distribution channels and sold the medium to numerous Fortune 500 advertisers. While at Reactrix, she also served on the board of the DPAA (then known as OVAB).

Before her time in out-of-home media, Ms. Danaher spent 13 years with Viacom's MTV Networks where she honed her sales and leadership skills as well as integrated platforms and focused on category expansion. She worked in a variety of ad sales roles and was eventually named executive vice president/general sales manager. From 2001-2006, she oversaw sales for Nickelodeon, Nick on CBS, Nick@Nite, Noggin, TV Land and Spike TV, as well as for various MTV Networks web properties, Nick Recreations and Tours, Nickelodeon Hotel and the Nickelodeon and Nick Jr. Family magazines.

"It's a fascinating time to be in this space," said Ms. Danaher. "The integration of digital-place-based media along with social and mobile technologies will continue to converge and create even more opportunities for advertisers to reach their audience. As we've long said at the DPAA, all media is part of a continuum and a company like Adspace Networks sits squarely at the intersection of content, context, reach and relevancy."

About Adspace Networks, Inc.

Adspace Networks, Inc. (www.adspacenetworks.com) owns and operates the Adspace Digital Mall Network, the largest in-mall digital network in the country. Currently located throughout 206 Class A malls across the United States, the network consists of 2,824 HD "Smart Screens" in three formats: nine foot "floor mounts" in portrait format, 42 to 63 inch "aerials" in landscape format, and 8-by-14 foot "spectaculars" in landscape format. All Smart Screen displays show programming to enhance the shopping experience which combines a mix of the best sale items in the mall, the hottest seasonal items available, fashion trends and mall events. The network reaches 48 million unique individuals each month (source: Scarborough), and is particularly effective at reaching teens, young adults and women. Adspace is also a charter member of the Digital Place-based Advertisings Association (DPAA), an organization that is helping to provide standards and best practices for the burgeoning, digital place-based video advertising industry.

CONTACTS: Anne Donohoe / Brittany Fraser
KCSA Strategic Communications
212-896-1261 / 212-896-1251
adonohoe@kcsa.com / bfraser@kcsa.com

SOURCE Adspace Networks, Inc.

RELATED LINKS
http://www.adspacenetworks.com.