Wednesday, January 05, 2022

METRO and Nickelodeon Russia Partner to Bring Festive Joy to Children in Orphanages

For the past 13 years, METRO in Russia has been inviting shoppers in its shopping centres to take part in a charitable initiative to buy New Years gifts for children in orphanages across the country. This year, the programme will be supported by partners: Nickelodeon Russia and the company Art and Design.


From December 6 to December 27, 2021, customers of METRO shopping centres can choose a postcard at the "Christmas Tree of Wishes" and give the child from the orphanage exactly what they asked Santa Claus by handing the gift to the managers of the shopping centre. The trees have already been installed in 46 shopping centres. Nickelodeon Russia, which acts as a media partner will give the sponsored orphanages in Moscow and the regions toys featuring characters from their favourite cartoon series, whilst Art and Design provided the cards for writing wishes. This year children most often ask for school supplies, radio-controlled cars, soft toys and dolls. All gifts will be delivered to their recipients at the end of December.


Торговые центры METRO вместе с клиентами и телеканалом Nickelodeon Россия исполняют мечты детей

13 год подряд METRO призывает своих клиентов принять участие в благотворительной акции «Человек человеку Дед Мороз» и сделать подарок к Новому году ребенку из детского дома. В этом году акцию поддержали партнеры: детский телеканал Nickelodeon Россия и компания Арт и Дизайн.

С 6 по 27 декабря 2021 клиенты торговых центров METRO могут выбрать открытку на «Елке желаний» и подарить ребенку из детского дома именно то, что он попросил у Деда Мороза, передав подарок администрации торгового центра. Ёлки уже установлены в 46 торговых центрах. К акции присоединились детский телеканал Nickelodeon Россия, который выступает информационным партнером и передаст в подшефные детские дома в Москве и регионах игрушки с персонажами из любимых мультсериалов, и компания Арт и Дизайн, они предоставили открытки для написания желаний. В этом году дети чаще всего просят школьные принадлежности, машинки на радиоуправлении, мягкие игрушки и куклы. Все подарки будут переданы своим получателям в конце декабря.

«Человек человеку Дед Мороз» - это добрая новогодняя традиция, которая проводится в торговых центрах METRO по всей России с 2009 года. которая позволяет получить заботу и поддержку тем, кто особенно в этом нуждается. За все время существования акции около 65 000 детей из детских домов по всей России получили подарки от клиентов и сотрудников METRO.

METRO – один из крупнейших транснациональных операторов оптовой торговли. Компания предлагает широкий ассортимент продовольственных и непродовольственных товаров и специализируется на удовлетворении потребностей сегмента HoReCa и независимых торговых организаций. Примерно 16 миллионов клиентов METRO по всему миру могут делать покупки в полноформатных торговых центрах, а также заказывать товары онлайн с получением в магазине или с доставкой. METRO также поддерживает конкурентоспособность предпринимателей и владельцев собственного бизнеса с помощью цифровых решений, тем самым внося свой вклад в повышение социокультурного многообразия в розничной торговле и индустрии гостеприимства. Ключевым принципом деятельности METRO является устойчивое развитие. В Европе METRO является лидером в этом секторе согласно индексу устойчивости Доу Джонса на протяжении восьми лет. Компания представлена в 34 странах с общим количеством сотрудников свыше 97 000 сотрудников по всему миру. Объем продаж METRO за 2019/2020 финансовый год составил приблизительно 25,6 млрд. евро. 

В России METRO Cash&Carry управляет 93 торговыми центрами в 51 регионе. В России объем продаж за 2019/2020 финансовый год составил 2,6 млрд. евро. Численность сотрудников – около 12 000 человек.

Группа Компаний «Арт и Дизайн» успешно работает с 1994 года. Компания создает и производит открытки, конверты для денег, календари, бумажные и пластиковые подарочные сумки, упаковочную бумагу, декоративные наклейки на стены, раскраски, ручки, товары для детского и семейного творчества, сувенирную продукцию, холщовые и пластиковые шопперы. 80% открыток продаются в России и странах СНГ под брендом «Арт и Дизайн». Единственная открыточная компания в России, у которой есть собственное производство полного цикла. Каждый год Компания выпускает на рынок более 3500 новых дизайнов. «Арт и Дизайн» напрямую обслуживает около 38 000 розничных магазинов, также является национальным поставщиком Почты России, а это 40 000 почтовых отделений по всей стране.

Опыт и экспертность Компании ­— ­­­­­­­­­­это современные технологии товародвижения и управления ассортиментом, эксклюзивные дизайны, созданные нашими художниками, самая трендовая продукция по лицензиям крупнейших мировых открыточных компаний.

За более чем 20 лет вещания в России Nickelodeon стал одним из самых известных мультимедийных развлекательных брендов для детей и всей семьи.

Мировую популярность, признание и любовь зрителей телеканал приобрел благодаря девизу «Дети – на первом месте!», который в полной мере отражает проекты Nickelodeon для детей.

Nickelodeon регулярно проводит мероприятия для детей и их родителей – «День, когда пора играть», детскую премию Kids’ Choice Awards.

Также, Nickelodeon Россия выпускает развлекательные шоу собственного производства «Всеология», «Быть блогером» и «Герой Дома» и проводит уникальные социальные инициативы, такие как «Настоящие друзья», «Правила интернет-безопасности» и «День Земли».

Программная сетка Nickelodeon Россия формируется с учетом национальных праздников, школьных каникул, предпочтений российских детей и предоставляет зрителям широкий выбор телепрограмм: от игровых сериалов, например, «Драммкружок» и «Опасный отряд», и до анимационных хитов, среди которых «Ох уж эти детки», «Смурфики», «Губка Боб Квадратные Штаны» и «Мой шумный дом», а также развивающие программы для дошкольников: «Большое шоу Акуленка», «Вспыш и чудо-машинки», «Щенячий патруль» и многие другие.

Сообщает пресс-служба Nickelodeon Россия

[...]

###

Official ViacomCBS Networks Россия press release:

ТОРГОВЫЕ ЦЕНТРЫ METRO СОВМЕСТНО С КЛИЕНТАМИ И ДЕТСКИМ ТЕЛЕКАНАЛОМ NICKELODEON РОССИЯ ИСПОЛНЯЮТ МЕЧТЫ ДЕТЕЙ

13 год подряд METRO призывает своих клиентов принять участие в благотворительной акции «Человек человеку Дед Мороз» и сделать подарок к Новому году ребенку из детского дома. В этом году акцию поддержали партнеры: детский телеканал Nickelodeon Россия и компания Арт и Дизайн.

С 6 по 27 декабря 2021 клиенты торговых центров METRO могут выбрать открытку на «Елке желаний» и подарить ребенку из детского дома именно то, что он попросил у Деда Мороза, передав подарок администрации торгового центра. Ёлки уже установлены в 46 торговых центрах. К акции присоединились детский телеканал Nickelodeon Россия, который выступает информационным партнером и передаст в подшефные детские дома в Москве и регионах игрушки с персонажами из любимых мультсериалов, и компания Арт и Дизайн, они предоставили открытки для написания желаний. В этом году дети чаще всего просят школьные принадлежности, машинки на радиоуправлении, мягкие игрушки и куклы. Все подарки будут переданы своим получателям в конце декабря.

«Человек человеку Дед Мороз» — это добрая новогодняя традиция, которая проводится в торговых центрах METRO по всей России с 2009 года. которая позволяет получить заботу и поддержку тем, кто особенно в этом нуждается. За все время существования акции около 65 000 детей из детских домов по всей России получили подарки от клиентов и сотрудников METRO.

###


Originally published: December 08, 2021.

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Run-DMC Co-Founder Darryl McDaniels and Random House to Publish Picture Book 'Darryl’s Dream'

Random House Children’s Books is releasing a new picture book by Darryl “DMC” McDaniels, founding member of the rap group Run-DMC. The title, Darryl’s Dream, will come out in print and ebook form under the Random House Books for Young Readers imprint on January 4, 2022, as well as in an audiobook edition, read by McDaniels and offered through Listening Library.


The book is based on McDaniel’s childhood and is about a shy third grader who wears thick glasses and, despite being teased, wants to share his talents in rhymes. Its themes include creativity, confidence, and finding your voice, as young Darryl learns to celebrate himself.

“Darryl is a music pioneer and legend and has been doing a lot to improve the lives of children,” Chris Angelilli, Random House’s v-p and editor-in-chief of licensed publishing, told Publishers Weekly. Some of McDaniels’s achievements include launching The Felix Organization, a nonprofit supporting kids in foster care, appearing before Congress on behalf of adoptees and foster kids, working with Michelle Obama on her Let’s Move! campaign, and speaking on respect and responsibility. He also owns a comic book company called Darryl Makes Comics and has made appearances at Comic Con. “He’s a real humanitarian and renaissance man,” Angelilli said.

ViacomCBS and McDaniels developed the project and presented the finished book to Random House. “We liked the story and the message, and the illustrations,” said Angelilli, who added that serious discussions are ongoing about more books for 2022 and into 2023, including more titles featuring the young Darryl character as well as other formats.

Random House is one of the first licensees of ViacomCBS and Nickelodeon’s new cross-category licensing program centered on McDaniels, who is also providing his voice for the literacy program What’s the Word? on the company’s Noggin interactive leaning service. Books from Random House, one of Nickelodeon’s longtime publishing partners, join other McDaniels products including apparel and accessories available through the Nickelodeon store on Amazon.

Darryl’s Dream information:

From hip-hop pioneer Darryl “DMC” McDaniels comes Darryl’s Dream, a new picture book about creativity, confidence, and finding your voice.

Meet Darryl, a quiet third grader with big hopes and dreams. He loves writing and wants to share his talents, but he’s shy—and the kids who make fun of his glasses only make things worse. Will the school talent show be his chance to shine? Darryl’s Dream, by iconic performer Darryl "DMC" McDaniels, is a story about finding confidence, facing bullies, and celebrating yourself. This full-color picture book is certain to entertain children and parents with its charming art and important message.

Publisher ‏ : ‎ Random House Books for Young Readers (January 4, 2022)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 32 pages
ISBN-10 ‏ : ‎ 0593487745
ISBN-13 ‏ : ‎ 978-0593487747
Reading age ‏ : ‎ 3 - 7 years
Grade level ‏ : ‎ Preschool - 2
Item Weight ‏ : ‎ 15.2 ounces
Dimensions ‏ : ‎ 10.25 x 0.32 x 10.31 inches

From SPIN:

DMC On His New Children’s Book Darryl’s Dream And Run-DMC Classics

The hip-hop pioneer talks about learning to love his glasses, and the all-star collaborations he has on the way

Darryl “DMC” McDaniels is 57, but he still speaks with the boundless energy and commanding voice that he changed the music world with as a teenager. Whether he’s talking about the MCs that made him want to rap in the early ‘80s, his youth outreach work, or his upcoming single with Sebastian Bach, Travis Barker, Duff McKagan, and Mick Mars, DMC’s enthusiasm is infectious.

McDaniels founded Run-DMC in 1983 with his friends Joseph “Run” Simmons and Jason “Jam Master Jay” Mizell. Over the next few years, the trio became hip hop trailblazers, the first rap group with a gold album, then the first with a platinum album, and then a multi-platinum album. Run-DMC, who we named the 7th most influential artist of the last 35 years, has been largely inactive since Mizell’s tragic 2002 death, but DMC has stayed busy, releasing a solo album, writing a memoir, and establishing his own comic book imprint.

On January 4, McDaniels is teaming with Random House and Nickelodeon to publish his first children’s book, Darryl’s Dream, which he co-wrote with Shawnee and Johnny Warfield and Adam Padilla. The book depicts a young McDaniels in 3rd grade, discovering a love of poetry and learning to love the glasses that would someday be an iconic part of his image. “A lot of kids wanna take the glasses off, a lot of kids don’t wanna express, ‘Y’know, I’m into coloring books and finger painting,’ stuff like that,” he says. “The things that I made powerful were actually things that I got teased, bullied and picked on. Ice-T said ‘Yo, DMC is the only MC that could rhyme about glasses, St. John’s University, chicken and collard greens and make it positivity gangsta.’ So that’s what I’m tryin’ to do with this book.”

SPIN: Thanks for taking the time to talk so close to Christmas. I love hearing “Christmas In Hollis” this time of year.

Darryl “DMC” McDaniels: I mean it’s so crazy that it’s become a part of holiday tradition, I never thought it would. It was usually “Frosty the Snowman,” y’know, Bing Crosby, Nat King Cole, chestnuts and “White Christmas” and all of that.

I know you’ve done a memoir and a graphic novel, was Darryl’s Dream was a matter of you looking for your next literary project?

No, not at all, I just kind of fell into this. 95 percent of what I do, if I’m not onstage or at a Comic-Con, I’m visiting schools. So it started with me going into high schools. I would go to high schools and just speak, “Yo I’m DMC, this is how I grew up, whatever, whatever.” So there’s no tales of drugs and gangs in my story. So the high school kids is looking at me like “How did you become the king of it all?” Then the high school teachers was like “You need to take that into the middle schools.” So I go into the middle schools, not changing nothing, didn’t dumb anything down, didn’t overrate my masculinity or my street cred. Those teachers were like “You need to take this into the elementary schools.” So I would go into the schools, I’m talking about in front of kindergarteners and second graders and third graders. Y’know, I don’t go [slowly] “Hey, kids my name is Darryl.” No, I go “Yo, my name is Darryl McDaniel.” And the kids would ask me some amazing questions.

So long story short, I went to these two schools in Brooklyn, and I spoke to the third, fourth, and fifth graders. And the teachers were like “When you left, the attitudes of these kids changed.” So they invited me back the next year, same thing. So the teachers go, the two educators said, “You should write a book.” And I go no, I don’t feel like doing a book. So they bring me back a third year, same thing, “You should write a book.” I said OK, OK, here’s the deal, I’ll do a book, but you gotta help me, because the educators are the ones on the front lines every day with our children. And some of these teachers know the kids better than the parents. So I said OK, here’s my idea, here’s Darryl, a third grade talent show, the peer pressure that all young people go through, let’s make that part of it, the bullying, let’s make that a part of it.

Run DMC was still very image-based and you guys kinda had the tough guy persona but this was before gangsta rap so it was a different thing.

Right. I tell people, y’know, the reason why N.W.A. is wearing Raiders jackets is because of us. So if I can show a kid, yo, I’m the king of this hip hop thing, yes, that’s true, but I am no different from you, I tell the kids I’m not smarter than you, I’m not better than you, I’m not even more talented than you. But I am you when you take advantage of every educational artistic creative event or incident or thing in your life, and that’s what Darryl’s Dream represents. All of these kids have dreams. Two of the educators that helped me write the book are Shawnee and Johnny Warfield, who at the time were just teachers, they now are both principals in their respective school districts. So we realized that there are so many things that we are not tapping into with these children. So let’s allow them to dream, let’s allow them to be creative.

I think one of the reasons hip hop keeps connecting with generation after generation is that rhyming is the most fun you can have with words, you see it in how kids react to Dr. Seuss books.

Dr. Seuss is better than Eminem, Jay-Z, and LL, let’s keep it real! Dr. Seuss got the best bars in the history of hip hop, you hit it right on the nose. A lot of hip hop, the parents can’t listen to and the kids can’t listen to either. All my music from day one was never ageist, now I’m even more famous than I was in the ‘80s because the kids love the “Tricky” song.

Yeah, it’s interesting that “It’s Tricky” wasn’t your biggest hit at the time but it’s become the one you hear the most now.

Right, it’s everywhere, it’s in every Adam Sandler movie, Road Trip, it’s in every cartoon. It’s one of those songs that resonates with your total being. And I noticed that once I connect with the kids with the songs, I can talk to them.

I’m curious, which Run-DMC album are you proudest of?

Of course it’s Raising Hell. I think Raising Hell was just a complete presentation of what to do if you wanna do a hip-hop album, because remember, nobody believed hip-hop albums was gonna sell, because everything was singles. We took a gamble when we did the first album, and it was hugely successful because of “Rock Box,” where we combined hip hop and rock, because rock was some of the records we freestyled over in the streets. I was inspired by Grandmaster Caz from the Cold Crush, Melle Mel, DJ Daryll C. from the Crash Crew, whole bunch of hip-hop bands people never heard of. My rhyme style with the echo is from a girl, Sha Rock, the first greatest female MC ever, who’s better than 99% of the dudes rappin’ today. Sha Rock was from The Funky Four Plus One. Everybody wanted to know what the Plus One is, the Plus One was this dynamic female MC. And this was in the early days of hip hop was definitely dude-dominated, Sha Rock on the mic, some dudes left the party because you can’t be better than her.

Even today with so many women rapping on the charts, you still don’t see a lot of male rappers saying one of their biggest influences is a woman, so for you to say that now is rare.

Yes, yes, and she heard me, and reached out to me and said “No one has ever done that.”

I know you’ve had some singles out recently, do you think you’ll ever do another solo album?

Yes! I’m working on it right now, it’s gonna be called America. The single ”America” is out now, I just dropped a song called “Ghetto Metal,” it’s all rock/rap-based. The video’s out on YouTube, I pay homage to Eddie Van Halen, Jimi Hendrix, and to my man Slash who’s still runnin’ around slayin’ people.

I’m putting out a vinyl EP in about four months, I got a song with Sammy Hagar, I got a song with Joan Jett. The next single we’re dropping in January or February is called “She Gets Me High” but it’s a remake of “Black Betty” by Ram Jam. It’s me on the mic, Sebastian Bach singing, Mick Mars from Motley Crue on guitar, Travis Barker on drums, and Duff McKagan from Guns N’ Roses on bass. So that’s dropping, and then Bumpy Knuckles aka Freddie Foxxx, one of the greatest underground lyricists in the history of hip hop, he’s also a great producer. He produced a song featuring the incomparable DJ Jazzy Jeff, Ice-T, and Chuck D of Public Enemy, all of us together.

It’s cool that you have Travis Barker in there, because he’s really the person right now that is putting rock and rap together the most at a mainstream level right now.

Yes! You know how he got on the record, I went to a party. Travis is there, he walks up to me and says “Most people jumped on the bandwagon with ‘Walk This Way,’ but I was there since ‘Rock Box.’ When I heard ‘Rock Box,’ I knew I could be a rock star.” And he said, “If there’s ever anything I could do for you,” I go oh, by the way, me and Sebastian are doing this thing, he’s like “I’m in.” That showed me that what I did in ’85 was resonating two generations below me. But we was always wholesome, we were dominant, we were Godlike, but you didn’t see a celebrity, you felt like you was down with us.

Yeah, it kinda feels like Run-DMC was like The Rolling Stones or The Ramones, just these guys who grew up in the same neighborhood and had a cool look and happened to make music.

When we first did our shows, when we played New York, it was always “Joey’s here, the Ramones are in the audience.”

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Originally published: December 10, 2021.

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Tuesday, January 04, 2022

ViacomCBS Consumer Products Appoints TLG As Local Licensing Agent in Indonesia

ViacomCBS Consumer Products Appoints TLG As Local Licensing Agent in Indonesia


JAKARTA/SINGAPORE, December 22, 2021 – ViacomCBS Consumer Products (VCP) has announced that it has appointed PT. Total Lisensi Global (“TLG”), a brand management and licensing agency, as its strategic partner for the Indonesia market for a period of three years. The partnership, which came into force on January 1, 2022, sees the TLG team in Jakarta, led by industry veteran Mochtar Sarman, take charge of all existing VCP businesses for various properties from ViacomCBS’s kids entertainment brand Nickelodeon, global youth media brand MTV, and entertainment destination Paramount Network.

Drawing from ViacomCBS’ wide portfolio that caters to all audiences and demographics, properties and franchises available for licensing under this appointment include pop culture icons SpongeBob SquarePants and Teenage Mutant Ninja Turtles; fan-favorite Avatar: The Last Airbender; pre-school hits PAW Patrol, Blaze and the Monster Machines, Dora the Explorer; and comedy sensation Emily in Paris, among others.

Masakazu Soeda, Vice President (VP), ViacomCBS Consumer Products, Japan, South East Asia (SEA), India said, “We recognize the immense potential that Indonesia holds for the consumer products business. With the strong appeal of our properties and the TLG team’s deep market expertise, we believe that we will be able to better address local trends and needs, and take advantage of the many opportunities available to deepen the viewing experience and fuel fandom through our products.”

Mochtar Sarman, Chief Executive Officer (CEO) of TLG, added, “The TLG team is excited to leverage our combined decades of experience to supercharge the delivery of exciting new products and experiences for fans in Indonesia. We look forward to working closely with ViacomCBS and local partners.”

About ViacomCBS Consumer Products
ViacomCBS Consumer Products (VCP) oversees all licensing and merchandising for ViacomCBS Inc. (Nasdaq: VIACA, VIAC), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, VCP’s portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime. With properties spanning animation, live-action, preschool, youth and adult, VCP is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. Additionally, VCP oversees the online direct-to-consumer business for CBS and Showtime programming merchandise, as well as standalone branded ecommerce websites for Star Trek, SpongeBob, South Park, and MTV.

About TLG
The Licensing Guy (TLG) is the brand name of PT Total Lisensi Global, a brand management and licensing agency that focuses on developing Intellectual Property businesses, especially licensed characters and lifestyle brands. Founded by partners who have been practitioners in the licensing and retail industry for decades in Indonesia, including leading efforts for Disney Consumer Product and Hasbro Consumer Products in Indonesia, the TLG team has proven success in managing the licensing of various product categories and integrated marketing campaigns for multi-national companies, national retailers and high-profile promotional partners. These include creating and developing a myriad of promotion programs and ground activation activities with convenience stores, direct-to-retail, lifestyle fashion events, seasonal thematic mall events, outdoor events, trade shows and exhibitions, among others.



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'NFL Slimetime' Host Nate Burleson Talks About His Seattle Upbringing, Transition to CBS Mornings Host and Hosting a Show on Nickelodeon

CBS Sports’ analyst and former Seattle Seahawks wide receiver Nate Burleson recently sat down with KIRO Radio’s Gee Scott for the debut episode of Scott's new podcast, Leaving a Legacy!

Nate Burleson. (Photo by Dominik Bindl/Getty Images)

“We are living testaments that you can rewrite the narrative, not just your career, but your life,” Burleson said, thinking about how much he’s done in the past decade. “There are so many people who are stuck in a position and they’re like, ‘Is this it? Is this all I’m going to be? Is this who I’m going to be identified as the rest of my life?’ You don’t have to. At the drop of a dime, you can decide.”

Burleson tells stories of interviewing Lady Gaga and Jennifer Lopez, and meeting Al Pacino as examples of a few moments that rocked him a bit. Not to mention his ACL injury, surgery, and a tough realization during his rehab.

Learn how thinking about other passions during his NFL career led him back to the arts, his love for animation, and eventually a show with Nickelodeon. He says it’s time to tap back into the things you left on the shelf during childhood.

“If you love culinary arts, dive into that. If you love music, dive into that. If you love art, dive into that. If you love playing an instrument, dive into that. If you want to get into politics — look at Donté Stallworth, … his story is one of success and praise, a dark moment where he had an incident, and then he bounced back and is one of the most intelligent individuals, especially in the political spectrum, that I know.”

Hit the play button below to watch the interview!:


Fans can catch Nate Burleson co-host NFL Slimetime every Wednesday at 7:00 p.m. ET/PT on Nickelodeon, and every Thursday on Paramount+. Burleson will also be co-hosting NFL Wild Card Game on Nickelodeon 2022, CBS Sports and Nickelodeon's special slime-filled presentation of the National Football League’s Super Wild Card Weekend game on Sunday, Jan. 16, at 4:30 p.m. (ET) on Nick!


Nate Burleson’s Fantasy Futility Alive and Well on Nickelodeon

For NFL Slimetime Cohosts Burleson and Young Dylan, fantasy has been messy, to say the least.

Nate Burleson enjoyed an impressive NFL career. In 11 years with the Vikings, Seahawks and Lions, he caught 457 passes for 5,630 yards and 39 touchdowns. Since then, he’s had a meteoric rise in the TV business, currently busy as a co-anchor for both CBS Mornings and CBS’s The NFL Today. One thing Burleson hasn’t been able to conquer, however: fantasy football.

“I’ve never won a fantasy championship,” said the 40-year-old Burleson, who’s been playing since he got into the NFL in 2003. “Which sucks because I’ve never won a Super Bowl, either. Never won a bowl game. Didn’t win a championship in high school. I’m starting to feel like I’m cursed when it comes to titles and championships.”

During his playing days, Burleson had to wrestle with the question of whether or not to draft himself in fantasy.

“I was told to never draft yourself,” he said. “But then there’s other guys that are in the firm belief that if you draft yourself, you’ll play better. I just didn’t want that type of stress on my squad.”

The problem is, Burleson’s wife was a big fantasy player as well—and she would draft her husband.

“I tried to advise the wife that it’s not good for the marriage,” he said. “If I come home with just a 50-yard output game, it would be very awkward at the dinner table. There were a couple of moments like that.”

Marital strains aside, Burleson’s current fantasy futility is on full display for the world to see. As if his two CBS gigs weren’t enough, Burleson is also the cohost, along with 11-year-old rapper/actor Young Dylan of Nickelodeon’s NFL Slimetime, a kidified NFL show that airs Wednesday nights at 7 p.m. ET. Burleson and Young Dylan face off against celebrity guests in a Fantasy Showdown each week.

Team Slimetime’s record: 3-10.

“It’s definitely been a struggle,” said Burleson. “We’re riding on the struggle bus. We pick some good players. Week in and week out, we have an opportunity to win. But credit the celebrities, they pick well.”

Burleson and Young Dylan have lost to the likes of John Cena and Drew Barrymore, among others. And Nickelodeon’s youth demographic isn’t the only group taking notice. Burleson does a weekly guest spot on NFL Network’s Good Morning Football, and they’ve made sure to include a few digs.

“They always give me a hard time,” Burleson said. “They’re like, ‘Nate, what is going on? How are you losing to Chloe Grace Moretz or Kelly Rowland?’”

Burleson doesn’t like losing, but he said Young Dylan takes it harder. “I laugh every time because he gets like, ‘Nooo! Again?!’ He’s an actor and a good one at that. But a couple of times, I looked at him, and I saw a teardrop, so that looks like Denzel in Glory. That came from a real place. Dylan doesn’t like losing at all.”

From Weeks 4-13, Team Slimetime lost nine out of 10 matchups. With each loss, Burleson and Young Dylan would try to change their luck by adding to the presentation of picking their team – and there’s usually slime involved.

“So there is this thought that the messier we get, the higher our chances are to win,” Burleson said. “It’s twofold… I like slime. I’m a Nickelodeon kid—grew up watching every show they ever had. But at the same time, by the end of the season, we’re gonna be jumping into a pool full of slime. But if that’s what it takes to win, I’m down for it.”

Sure enough, Team Slimetime broke a six-game losing streak and defeated country singer Tate McRae this week. Now, Burleson is ready to make a Joe Namath-like prediction.

“We’re gonna run the table,” he said. “This is where we step up. We have to end the season on a high note. It will be messier, and our teams will be better. We can’t have Young Dylan crying every episode because we’re losing.”

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Originally published: January 04, 2022.

Original source: MyNorthwest.

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Pull & Bear Launches The Smurfs Clothing Collection

Pull & Bear Launches The Smurfs Clothing Collection
   
The Smurfs clothing collection is now available worldwide from Pull&Bear’s online store.

The new CGI The Smurfs series was released on Nickelodeon on 10 September and will soon be launched on more channels.

DeAPlaneta Entertainment is the licensing agent for IMPS -The Smurfs in Spain, Portugal, and Central and Eastern Europe (CEE).


Young fashion chain belonging to the Inditex group, Pull&Bear, has signed a Direct-to-Retail agreement with DeAPlaneta Entertainment for the global launch of The Smurfs collection, featuring the iconic little blue characters loved by several generations

This men´s collection includes colourful T-shirts, sweatshirts, bomber jackets and jeans along with shorts, shirts, and caps. And it is now available from their online store worldwide. DeAPlaneta Entertainment coordinates the brand’s licensing program in Spain, Portugal, and Central and Eastern Europe.

The historic brand is based on the characters and universe created by Belgian cartoonist Peyo in 1958. It’s now more alive than ever thanks to its latest releases, including CGI animated and live action films, and the new CGI TV series for 5–12 -year-olds, which launched on Nickelodeon on 10 September and has already screened on TF1 in France. This new series combines comedy, adventure and action and will soon screen on national TV stations including RAI YOYO in Italy, KIKA in Germany, and Milkshake! on Channel 5 in the UK.

The Smurfs are about to launch a new line of toys with master toy license holder:  Jazwares, in addition to new videogames, fashion collections, health and beauty lines, audiobooks and other entertainment products and experiences.

About The Smurfs, the new TV series (52×11’ / 3D CGI)
The Smurfs are adorable blue creatures with unique personalities and great values. They solve everyday problems with wisdom and teamwork. Their values of tolerance, friendship, fun and respect for nature are completely in line with current lifestyles. The characters also starred in the 17 Sustainable Development Goals UN campaign in defence of these values.

The Smurfs is a Peyo Productions and Dupuis Audiovisuel production, in co-production with KiKA, VRT and RTBF, with the participation of TF1, and with the participation of Wallimage (La Wallonie), Screen Flanders, BNPPFFF and with the support of the Belgian Government Tax Shelter and the participation of the CNC.

About Peyo & IMPS (International Merchandising Promotions & Services)
IMPS is the official licensors of the little blue-skinned characters ‘The Smurfs.’ Over the years, IMPS has worked in close collaboration with its agents worldwide to develop successful licensed merchandising, retail and co-branded promotions, publishing activities, broadcasting deals, theme parks, live shows and family entertainment centers that have secured the everlasting success of the Smurfs.  IMPS is run by Véronique Culliford, the daughter of Pierre Culliford, the creator of the Smurfs, who is better known under his pseudonym Peyo.

Find more info on:  https://www.smurfbusiness.com/

About DeAPlaneta Entertainment
DeAPlaneta Entertainment is a leading global company. It is part of the Planeta Group and De Agostini. It provides all audiences with an extensive selection of quality entertainment that combines creativity with innovation.

For over 20 years, DeAPlaneta Entertainment has acquired, produced and distributed unforgettable content and experiences. It works on everything from films, fictional series, animation and licensed products to live shows, video game competitions and, more recently, NFT development and a metaverse presence.

It has achieved numerous global successes along the way. Highlights include releasing popular titles: The Physician, Saw and Oscar-winners: The King’s Speech and The Pianist in Spanish cinemas, and creating series of the calibre of: Ana Tramel. The Game. DeAPlaneta Entertainment also manages and produces recognised children’s and family brands including: Miraculous Ladybug, Milo, Gormiti, Heidi and Maya the Bee. It develops powerful stories and content that goes beyond screens, for a universal audience. The company continues to expand and explore new areas of the interactive arena, and has organised high-profile events such as the eCopa RFEF, and the national FIFA 21 benchmark tournament, with the support of the Royal Spanish Football Federation.


About PULL&BEAR
Pull&Bear was launched in 1991, with a clear international mission to dress young people who are committed to their environment and avoid stereotypes, live in community and enjoy each other’s company. For them, Pull&Bear brings together the latest international trends, combines them with streetstyle and fashion club influences, and reinterprets them as easy-to-wear, comfortable clothes that follow sustainability best practices.

Pull&Bear evolves with its customers and is always attentive to new technologies, social movements and latest artistic or musical trends. The company has a network of nearly 900 stores and sells online to most markets around the world via www.pullandbear.com.

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