Different Toys has agreed a distribution partnership with Italian manufacturer Dulcop to represent its Bubble World brand across the UK and Ireland.
Effective immediately, Different Toys will introduce a curated range of licensed bubble tubs aimed at the summer season, focusing on pocket money and impulse purchase opportunities. The initial launch centres on 60ml bottles supplied in counter display units of 36.
The first UK shipment features a broad mix of licensed properties, including preschool brands PAW Patrol, Peppa Pig and Bluey, alongside Sonic the Hedgehog, Gabby’s Dollhouse and Hello Kitty. A selection of Disney licences will also be available, including Stitch, Disney Princess and Marvel. In addition, Toy Story 5 bubbles are planned to launch in line with the film’s release in June.
Manufactured in Italy, the Bubble World solution is described as 100% microbiologically tested, gluten free, paraben free and hypoallergenic. Each bottle also includes a maze puzzle integrated into the cap.
Sabrina Hayhoe, Different’s head of sales and marketing, commented: “We have been exploring ways to grow Different’s portfolio of brands and are excited by the opportunity to partner with Dulcop and bring their bubble tubs and bubble machines to the UK. With a focus on launching with some of the strongest licences in the Bubble World catalogue, we are confident we have a fantastic offering and can’t wait to present the bubbles to retailers. We can move quickly to ensure customers receive stock for the summer months and we are also looking forward to developing the range in the future and drawing on Dulcop’s many years of expertise in innovative bubbles manufacturing.”
Simona Fontanella, business development manager at Dulcop, added: “We have been impressed by the passion the Different Toys team has shown for our Bubble World brand and how committed they are in sharing our vision of bringing Dulcop’s high-quality bubbles to market in the UK. We look forward to supporting them and their customers in this new venture and to watching the brand grow.”
For more details on the Bubble World range, contact the Different Toys team at sabrina@differenttoys.co.uk.
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Original source: PreschoolNews.net.
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