Hasbro Reveals What’s Next for 'Peppa Pig' at Licensing Expo 2026

Hasbro has unveiled the latest news and activity for one of the world’s most recognizable and best-loved franchises at this year’s Licensing Expo in Las Vegas.

Hasbro returned to the show floor at Las Vegas Licensing Expo (May 19–21, 2026) to spotlight the creative breadth, innovation, and global scale of its iconic franchises. Through a wide range of branded experiences spanning live entertainment, attractions, consumer products, music, and lifestyle, Hasbro continues to demonstrate how its brands connect with fans of all ages, all around the world.

“The storytelling potential of our brands is unmatched,” said Kim Boyd, President, Global Licensing & Entertainment at Hasbro. “Whether it’s celebrating the 40th anniversary of THE TRANSFORMERS: THE MOVIE, sharing the powerful narrative around George Pig’s hearing loss diagnosis, or encouraging creative self-expression through MY LITTLE PONY, our brands resonate deeply in fans’ lives. That emotional connection is what fuels our licensing, entertainment, and live experience strategy. As we return to the show floor at Licensing Expo, we’re continuing to expand how we bring these stories to life with creative partners who share our passion and perspective.”

Read on for Hasbro’s latest Peppa Pig news and brand launches to see how the company is inspiring a lifetime of play:

Global Experiences

• Dreamland Powered by Hasbro (APAC): A new multi-brand family entertainment destination is set to launch this summer in Bayfront Zhongshan, China. Dreamland Powered by Hasbro will include a range of family-friendly activities spanning a range of Hasbro brands, including TRANSFORMERS, PEPPA PIG, and MY LITTLE PONY.

• PEPPA PIG Theme Parks – Florida and Texas (NAM): Families are invited to pack their bags and join Peppa on oinktastic adventures through limited-time "Pig Family Travel Adventure” events, alongside select weekends of Amazon-sponsored pop-ups featuring interactive displays, giveaways, and exclusive offers!

• From May 23–June 28, the Florida park will offer passport-inspired activities through a globe-trotting journey where little ones can explore different destinations alongside Peppa and family, plus a park-wide scavenger hunt.

• Through June 5–August 16, the Texas park will also host a world-traveling passport experience, along with a Miss Rabit meet-and-greet, plus all-new live shows including Daddy Pig’s Magic Show, Peppa’s Music and Arts Festival and Peppa’s Story Book Celebration.

PEPPA PIG Theme Park – Dallas/Fort Worth

Toys, Games & Crafts

• PEPPA PIG x Goliath (NAM/EMEA): PEPPA PIG joins Goliath’s Colorific and Doodle Town ranges, bringing fresh arts and crafts experiences to preschoolers and filling a key gap in the toddler creative play space. Launching this fall, the range introduces a vibrant world of draw-and-play that sparks imagination from the very start.

Peppa Town Doodle Set | Peppa Pig x Goliath

Apparel & Accessories

• PEPPA PIG x Character.com/Hear the Fun (EMEA): Character.com is celebrating George Pig with a dedicated range of kids’ daywear and nightwear. Featuring George alongside Peppa and Evie, the collection highlights a story of family support and discovery, supported by a bespoke style guide and donation to the National Deaf Children’s Society. Available for purchase HERE.

Home & Lifestyle

• PEPPA PIG x Humble Company (EMEA): Earlier this year, Hasbro has teamed up with The Humble Co. to launch a PEPPA PIG oral care range, bringing eco-conscious, dentist-developed products designed to make healthy routines more engaging for families.

Peppa Pig x Humble Company

• PEPPA PIG x My Carry Potty (NAM/EMEA/ANZ): PEPPA PIG and My Carry Potty are teaming up for award-winning potty-training solutions with one of the world’s most recognizable preschool characters. Launching this summer, the co-branded range supports children’s independence while offering parents a reliable, stress-free solution with a fun PEPPA PIG touch.

Peppa Pig x My Carry Potty

• PEPPA PIG x P&G (EMEA): Hasbro has recently teamed up with P&G and Pampers to introduce Pampers Premium Protection Nappy Pants, bringing a playful, character-led design to a key developmental milestone for families in the UK. The campaign includes a new Peppa-inspired track, “It’s Time for Nappy Pants,” celebrating everyday family moments with humor and heart. Listen to the song HERE.

Peppa Pig x P&G

• PEPPA PIG x STAEDTLER (EMEA): PEPPA PIG joins STAEDTLER’s Noris junior range, bringing playful, child-friendly stationery that’s safe, easy to hold, and designed to spark creativity from the very first scribble. The partnership inspires early imagination with tools made just for little hands. Available for purchase HERE.

Peppa Pig x Staedtler

Publishing

• PEPPA PIG x Hollo Books (APAC): Hasbro is teaming up with Hollo Books to expand the PEPPA PIG universe in China through a dynamic new children’s publishing program that aims to spark curiosity and create joyful reading experiences for young fans and families.

Peppa Pig x Hollo Books

• PEPPA PIG x Tonies (NAM/EMEA/ANZ): PEPPA PIG returns in Tonieplay PEPPA PIG: Playdate with Peppa and PEPPA PIG: The New Baby Sister with new audio experiences inviting kids to explore her world in an adventurous way. Designed for screen-free play, kids can pop Peppa onto their Toniebox for interactive, muddy puddle fun! Order your very own Tonieplay HERE for PEPPA PIG: Playdate with Peppa and HERE for PEPPA PIG: The New Baby Sister.

Peppa Pig x Tonies

Stream all your favorite Nick Jr. shows on Paramount+! Try Paramount+ for FREE at ParamountPlus.com!

Shop Nickelodeon: ParamountShop.com

Add NickALive! to Google Preferred Sources.

More Nick: Oink-troducing the Newest Member of Peppa Pig’s Family, Evie!

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon Preschool and Nick Jr. News and Highlights!

‘Gabby’s Dollhouse’ Builds to a New Level of Success with Content, Experiences and Licensing Expansions | Licensing Expo 2026

Ahead of Licensing Expo in Las Vegas, Universal Products & Experiences (UP&E) unveiled plans for DreamWorks Animation’s hit preschool series Gabby’s Dollhouse, as the franchise continues to scaffold to new heights of popularity.

“Gabby’s Dollhouse” influencer event | Universal Products & Experiences, DreamWorks Animation

Boosted by the box office success of its theatrical release, Gabby’s Dollhouse dominated Netflix in 2025 as the #1 kids’ original series worldwide and #4 original series overall. The brand also surpassed over a billion views on YouTube and generated 34 million visits on Roblox, complemented by the release of a new console video game, Gabby’s Dollhouse: Ready to Party, live stage shows and immersive retail experiences worldwide.

“The connection fans have with Gabby’s Dollhouse from across the globe is incredibly special,” said Rafa Macias, EVP Global Consumer Products & Games, Universal Products & Experiences. “Families everywhere are engaging with the brand across every touchpoint — playing, imagining and creating alongside Gabby. As we look to the future, we’re focused on expanding that world with playful, creative experiences that inspire imagination and delight fans through content and products as well as theme park and retail experiences.”

Gabby’s Dollhouse continues its strong momentum into 2026 with the release of new seasons, ensuring a steady pipeline of fresh content for its growing global audience. Season 13, which launched in March, quickly ranked as the #1 kids show in 29 countries and introduced Fairylandia, a new magical setting that expands the creative storytelling opportunities and product lines while staying true to the brand’s core identity.

Gabby’s Dollhouse play set

Anchored by master toy partner Spin Master’s award-winning Gabby’s Dollhouse toy line, consumer products extend across all major categories including toys, publishing, fashion, home, food, beauty, care, video games and tech, with the Gabby’s Dollhouse play set remaining a top holiday gift item.

Building on this success, 2026 will see an expanded slate of consumer products and retail initiatives, including new playsets, collectables, and lifestyle products inspired by Fairylandia, as well as strategic retail partnerships designed to deepen fan engagement across key markets. With its debut on the newly launched Netflix Playground app, Gabby’s Dollhouse joins other iconic characters in a new interactive experience featuring creativity-inspired activities that lets fans connect with Gabby and her kitty friends in fresh and meaningful ways.

This year will also mark the debut of an expanded presence in theme parks including the all-new Universal Kids Resort — a regional theme park specifically designed for families with young children coming to Frisco, Texas later this summer. Gabby and friends will be present in The Isle of Curiosity, which will serve as the gateway to the other themed lands at Universal Kids Resort. Gabby’s Cat-Tastic Dance Party! will allow kids and their families to boogie with Gabby. Cakey’s Cupcakes will serve up a variety of cupcakes in chocolate, vanilla and rainbow, while the Universal Kids Resort Café will be a colorful spot to fuel up whether it’s sitting down and relaxing or grabbing bites for the road. The flagship Universal Kids Resort Store will be the one-stop-shop for gearing up for the day or finding best-of-the best from each themed land and a variety of merch inspired by Gabby’s Dollhouse to dress the part for their meow-zing adventures ahead.

Looking ahead to 2027 and beyond, Gabby’s Dollhouse will continue to grow through new seasons and specials alongside enhanced gaming and live entertainment, and innovative creative and product strategies.

Since the debut of DreamWorks Animation’s hit series Gabby’s Dollhouse, kids around the world have been having one big sprinkle party with Gabby and her friends. Created by celebrated storytellers Traci Paige Johnson (Blue's Clues, Daniel Tiger's Neighborhood) and Jennifer Twomey (Blue's Clues, Team Umizoomi), Gabby's Dollhouse is a mixed media preschool series that unboxes a surprise before jumping into a fantastical animated world full of adorable cat characters that live inside Gabby’s dollhouse. Rooted in growth mindset, Gabby’s activity-based episodes encourage flexible thinking and learning from your mistakes. The show has become the most-watched kids series on Netflix and a top preschool brand across the globe, inspiring an award-winning toy line, publishing, home, apparel, and more, as well as original music, a top-rated app and a growing YouTube channel visited by millions of fans weekly. Gabby’s Dollhouse continues to expand through Universal Destinations & Experiences theme parks, global fan experiences, live events and much more, including Gabby’s Dollhouse: The Movie. Any adventure can unfold when we play in Gabby's Dollhouse!

Shop Nickelodeon and Nick Jr. at ParamountShop.com

Add NickALive! to Google Preferred Sources.

Stream a Mountain of Entertainment, including your Nickelodeon favorites on Paramount+! Try it FREE at ParamountPlus.com!

More Nick: Paramount+ Greenlights Animated Adaptations of Acclaimed Children's Books By Mo Willems!

Original sources: Animation Magazine, License Global, ScreenMDM.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon Preschool and Nick Jr. News and Highlights!

RuffleButts Launch ‘Peppa Pig’ Apparel Collection

The collection with Hasbro includes sun-protective swimwear.

'Peppa Pig' Collection | RuffleButts

RuffleButts and RuggedButts have teamed up with Hasbro to introduce a new children’s apparel collection that combines sun-protective swimwear, UPF 50+ clothing, and pajamas with characters from the beloved animated preschool series, Peppa Pig.

The upcoming collection incorporates Peppa Pig and several characters from the series, like George, Evie and Mummy Pig, into thoughtfully designed garments created for both comfort and everyday practicality. By pairing RuffleButts’ expertise in children’s apparel with the iconic characters from the franchise, the collection aims to deliver products that balance Peppa Pig’s character recognition with functional design.

The collaboration introduces a coordinated selection of children’s swimwear, UPF 50+ apparel, and pajamas featuring Peppa Pig and other beloved characters from the show. Designed for both practicality and comfort, the swimwear includes styles suited for water activities, while the UPF 50+ activewear offers breathable sun protection for outdoor play. The collection also extends into sleepwear with soft, bamboo-viscose pajamas designed to bring Peppa and friends into children’s nighttime routines.

The Peppa Pig collection is exclusively at RuffleButts.com.

Stream all your favorite Nick Jr. shows on Paramount+! Try Paramount+ for FREE at ParamountPlus.com!

Shop Nickelodeon and Nick Jr.: ParamountShop.com

More Nick: Oink-troducing the Newest Member of Peppa Pig’s Family, Evie!

Original source: License Global.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon Preschool and Nick Jr. News and Highlights!

The Smurfs - Brand Sizzle 2025 - Planet Smurf

The Smurfs - Brand Sizzle 2025 - Planet Smurf

From Smurfs' Village to Planet Smurfs, the Smurfs are bringing happiness to kids and adults along since 1958. Enjoy the smurfy ride!

Watch The Smurfs on Nickelodeon, Nick Jr. and Nicktoons!

Smurfs Kids App ► https://apps.apple.com/app/apple-store/id6468835974?pt=126562175&ct=Youtube+ENG+DES&mt=8

Follow The Smurfs:

Instagram ► @smurfsoffcial

Facebook ► @SmurfOfficial

Twitter ► @smurfsmovie

Smurfs GIPHY ► https://giphy.com/thesmurfs

Visit The Smurfs' Website ► http://goo.gl/szB5Gh

Smurfs Business ► www.smurfbusiness.com 

Wikipedia ► http://goo.gl/y2VSo 

The Smurfs YouTube ► @smurfs   

The World of Peyo: @theworldofpeyo

Planet Smurf: @planetsmurfofficial

Watch More Videos ► http://goo.gl/y6hsZp

Subscribe Here ► http://goo.gl/zmDpN5

Connect with #SmurfsMovie

Official Site: Smurfs.movie 

Instagram: https://instagram.com/smurfsmovie

X: https://x.com/smurfsmovie

Facebook: https://facebook.com/smurfsmovie

TikTok: https://tiktok.com/smurfsmovie

Threads: https://www.threads.net/@smurfsmovie

The Smurfs

This series follows the adventures of the Smurfs, little blue creatures who live in a peaceful village and try to outwit the evil Gargamel.

Shop The Smurfs: ParamountShop.com

Stream a Mountain of Entertainment, including your Nickelodeon favorites on Paramount+! Try it FREE at ParamountPlus.com!

More Nick: The Smurfs Team Up with ActNow and UNICEF to Call On All of Us to Be Champions for Children’s Rights!

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon and The Smurfs News and Highlights!

Hasbro Reveals What’s Next for 'Peppa Pig' at Licensing Expo 2025

Hasbro has unveiled the latest news and activity for one of the world’s most recognisable and best-loved franchises at this year’s Licensing Expo (20–22 May) in Las Vegas.

Kicking things off, Hasbro introduced the world to Evie—Peppa Pig’s sweet new baby sister—offering fans a first look at the character, heart-shaped birthmark and all, ahead of her big-screen debut in Peppa Meets the Baby, premiering on May 30. Mummy Pig gave birth to the beautiful baby girl on Tuesday 20th May at 5:34am. Both Mummy Pig and baby are doing well.

The birth of Evie, aka Baby Pig, heralds a transformative new chapter for Peppa Pig. Hot on the heels of Peppa’s 20^th anniversary in 2024, the storyline milestone is already inspiring a new wave of licensed products that bring fans deeper into Peppa’s world.

“From Peppa Pig’s new family chapter to MONOPOLY’s 90^th anniversary, Licensing Expo 2025 is all about celebrating the iconic stories that continue to resonate with fans around the world,” said Kim Boyd, President, Global Toy & Licensed Consumer Products at Hasbro. “It’s also a moment to highlight the incredible creative partnerships that help us evolve our brands in bold, relevant ways. With a franchise-first mindset and a focus on innovation, we’re unlocking new ways to connect with consumers across categories and generations. We’re excited to share what’s next—and to reconnect face-to-face with our amazing partners and peers from across the licensing industry.”

Peppa Pig: A New Era Begins

A transformative new chapter begins for Peppa Pig with the arrival of Baby Pig. Hot on the heels of Peppa’s landmark 20^th anniversary in 2024, this storyline milestone is already inspiring a vibrant new wave of licensed products that bring fans deeper into Peppa’s world.

Entertainment, Music & Experiences

• Peppa Meets the Baby Cinema Experience (Global): PIG changes are coming! Launching in over 2,600 cinemas across 20 markets beginning May 30, Peppa Meets the Baby is a heartwarming, cinema-exclusive event that follows Peppa Pig and her family as they prepare to welcome a new baby sibling. From home renovations and car shopping to making unforgettable family memories, this big-screen experience marks the beginning of a new era for the beloved brand. With 10 all-new episodes, six original songs and music videos and plenty of laugh-out-loud and heartwarming moments, families can sing, dance and celebrate with Peppa like never before. Tickets are available now at peppapigcinemaexperience.com, in partnership with Trafalgar Releasing.

• Peppa Meets the Baby – The Album (Global): Launching May 30, Peppa Meets the Baby – The Album is a joyful new music release inspired by the upcoming big-screen event. Packed with catchy songs that celebrate friendship, family and the excitement of welcoming a new baby, this playful collection is perfect for preschoolers and parents alike. With sing-along lyrics, feel-good energy and all the charm of Peppa and her friends, the album will be available on all major streaming platforms worldwide.

• How Big is the Baby now? Single (Global): Join Peppa Pig for a giggly countdown in her brand-new song, How Big Is the Baby Now? This cheerful tune follows Peppa as she counts the weeks and imagines how big her new baby sibling is growing — from the size of a lemon to a bouncing baby! This song helps little ones share in the excitement of a growing baby. Perfect for big brothers and sisters-to-be, this catchy countdown is full of fruit, fun and family love. Available now on all major streaming platforms.

• E.V.I.E. Single (Global): Get ready to sing along with Peppa in this adorable new song all about becoming a big sister! Peppa shares her excitement about having a brand-new baby in the family. Peppa’s catchy tune is full of love, laughter and big-sister pride. With playful lyrics and a sweet melody, this song is perfect for little ones adjusting to a growing family — or just dreaming of what it’s like to be the older sibling! Available now on all major streaming platforms.

• Merlin Entertainments (North America and Europe, Middle East & Africa): Beginning this summer, fans can meet Peppa’s baby sister, Evie, in person through an all-new interactive character experience at select Merlin Entertainments locations—Peppa Pig Theme Park Dallas-Fort Worth, Peppa Pig Theme Park Florida and Peppa Pig World of Play centers in Michigan, Chicago and Dallas. To better support growing families, both Florida and Dallas-Fort Worth theme parks will introduce designated “parent-to-be” parking spots starting in June, making visits more convenient and accessible for expectant parents.

• Peppa Pig World (EMEA): This summer, Paultons Park—home of Peppa Pig World—will welcome Peppa’s newest family member with new experiences. Guests will have the chance to meet Evie in person, alongside Peppa and the rest of the Pig family, in a delightful and memorable character experience.

• Peppa Pig Store (EMEA): To celebrate the arrival of Baby Pig, the Peppa Pig Store at Battersea Power Station will host a Welcome Baby Weekend from May 31 to June 1. Families can enjoy fun-filled activities, shop new product launches and be among the first to meet Mummy Pig and Evie in London.

Toys & Games

• 8^th Wonder (EMEA): Launching in Autumn/Winter 2025, Baby Shower Wooden Role Play Set invites little ones to join Peppa Pig and Mummy Pig as they prepare for the arrival of the newest family member.

• Character Options (Global): Character Options expands its Peppa Pig line globally, with new offerings including the Whizz Around Track Set in July 2025 and two Autumn/Winter 2025 launches: a plush range featuring the new family of five and a refreshed Wooden House playset.

• Jada Toys (NAM): Jada Toys and Hasbro are teaming up to steer Peppa Pig fans into a whole new world of fun with a remote-controlled Family Car, available exclusively at Walmart.

More images available below

• Just Play (NAM): This fall, Just Play expands its Small Plush Assortment to include Evie and introduces the Big Sis Peppa Plush, a soft and snuggly plushie that celebrates the arrival of Peppa's new little sister. Perfect for nurture play and storytelling, this plush lets kids re-create heartwarming moments and imagine new adventures with Peppa and her growing family.

• Tara Toy (NAM): Tara Toy is rolling out an arts & crafts range packed with personality. Think paint, stickers, and creative kits, all tied to the arrival of Baby Pig.

More images available below

• WOW Stuff! (EMEA): WOW Stuff! and Hasbro are rolling in the new “Drive & Learn Peppa” toy in Autumn/Winter 2025. Complete with 6 learning cards to teach little ones numbers, colours, shapes and locations, the easy-to-use steering wheel controls the play mode. Lay the cards down, pick a mode and listen to the narrator who prompts the child and encourages play at every step. The car reacts when driving over the cards, providing the child with a sound or phrase. For added fun, the car comes with a window light reveal when switched on and makes sounds when pushed along.

More images available below

Apparel, Accessories & Footwear

• Blues (EMEA): The Peppa Pig apparel collection from Blues, launching Spring/Summer 2026, features fun new designs for kids’ favorite characters, both new and familiar.

• Mad Engine (NAM): Mad Engine's POD Peppa Pig all-family tees will be the go-to for Peppa fans this Spring/Summer 2025.

• Matalan (EMEA): In-store from August 2026, Matalan will introduce a playful Peppa Pig apparel collection across Girls and Boys fashion and nightwear celebrating Baby Pig's debut.

• Mori (EMEA): Known for its cozy, elevated babywear, Mori will launch a special Peppa Pig sweatshirt and t-shirt design featuring Baby Pig in Autumn/Winter 2025. An updated version of the best-selling Peppa sweatshirt, this addition to the Mori range expands the world of Peppa with Baby Pig!

More images available below

• Roy Lowe (EMEA): Roy Lowe has been keeping feet happy since 1996, and now they’re bringing Peppa Pig into the mix for Autumn/Winter 2025.

• William Lamb (EMEA): William Lamb’s Autumn/Winter 2025 range delivers functional fashion with Peppa Pig across footwear, bags and accessories.

Home & Lifestyle

• Character World (EMEA): In Autumn/Winter 2025, Character World will debut a collection of Home Textiles (including bedding and cushions) featuring Baby Pig.

• Danilo (EMEA): In Autumn/Winter 2025, Peppa will star in Danilo’s latest card and wrap range, featuring designs that highlight Peppa, her friends and her newest sibling.

• DNC (EMEA): In Spring/Summer 2026, DNC will launch a new line of Peppa Pig dinnerware featuring bright, playful designs – and for the first time, Baby Pig will join Peppa and George at the table.

• Moonpig (EMEA): This Autumn/Winter 2025, Moonpig will launch Peppa Pig cards and gifting items featuring new designs welcoming Baby Pig with added personalization making it the perfect way to celebrate!

More images available below

• Sunny Days Entertainment (NAM): Sunny Days Entertainment and Hasbro are gearing up to bring Baby Pig into the everyday with a new range of themed essentials on Amazon including Baby Pig’s Crib Ball Pit, the Peppa Pig Soft Potty Seat, Umbrella Stroller and Booster Seat with Tray.

More images available below

• Widdop (EMEA): Widdop’s homeware and gifting collection with decorative pieces, gift-ready essentials and more for Autumn/Winter 2025 just got even cuter with Baby Pig!

• Zak (EMEA): Zak’s durable, kid-friendly dinnerware collection for Spring/Summer 2026 is all about family meals with Peppa Pig, now featuring Baby Pig!

Promotions

• Kidde (NAM): Kidde, a leader in home fire safety, is teaming up with Hasbro and Peppa Pig to help families create safer homes. With the arrival of a new baby in Peppa’s family, the promotion will spotlight the importance of families having the right smoke and carbon monoxide (CO) alarm coverage and updated family safety plans when key life moments and family milestones occur—delivering timely, kid-friendly messages and activities that resonate with today’s growing households.

Publishing and Storytelling

• Scholastic (NAM): Scholastic and Hasbro are on board for a standout publishing program tied to the biggest moments in Peppa’s world this year, walking alongside the episodical arc with formats designed for schools, libraries and snuggle-time reads at home. Peppa Pig: The Biggest Sister, hits shelves on June 3, followed by a hardcover book on September 16 that explores the big questions Peppa and George have about their new little sibling.

• PI Kids (EMEA): PI Kids, an imprint of Phoenix International Publications, Inc., will release a sound button book featuring Baby Pig in September 2025 - Peppa Pig: Baby on Board. In this interactive story, Peppa and her family are taking a ride in their car, and the reader is in the driver’s seat several ways to engage and play!

• Egmont (EMEA): Egmont is rolling out special editions of Peppa Pig Magazine throughout the year, packed with content mirroring themes in entertainment like the big announcement and the baby’s arrival. There will be special pickup in markets including GSA, IB, IT, CEE, Greece, Turkey and France.

• Ladybird/Penguin UK (EMEA): Ladybird/Penguin UK is releasing their first picture book Peppa's new baby sister in July and a Baby Evie board book for September, along with a special audio story, Family time with Peppa, in late-September.

Starting in 2025 and continuing through 2026, Peppa Pig will have additional evergreen licensed collaborations and campaigns across toys, fashion, home goods, experiential, food & beverage and publishing with partners such as Kervan USA, Jakks Pacific, HTI, Claire’s, 361, British Swim School, Kokuyo, Pampers Easy-Ups, Tastelli, Trends and VTech.

Fire Station & Fire Truck, Handy's House | The Smurfs Toys | The Smurfs • Official Channel!

Fire Station & Fire Truck | The Smurfs | The Smurfs • Official Channel!

Handy's House | The Smurfs | The Smurfs • Official Channel!

The Smurfs toys by Giochi Preziosi.

Shop The Smurfs: https://amzn.to/3VHWSfE

Stream a Mountain of Entertainment, including your Nickelodeon favorites on Paramount+! Try it FREE at ParamountPlus.com!

Smurfs Kids App ► https://apps.apple.com/app/apple-store/id6468835974?pt=126562175&ct=Youtube+ENG+DES&mt=8

Watch More Smurfs Videos ► http://goo.gl/y6hsZp 

Subscribe to The Smurfs Here ► http://goo.gl/zmDpN5

Follow The Smurfs:

Instagram ► @smurfsoffcial

Facebook ► @SmurfOfficial

Twitter ► @smurfsmovie

Smurfs GIPHY ► https://giphy.com/thesmurfs

Visit The Smurfs' Website ► http://goo.gl/szB5Gh

Smurfs Business ► www.smurfbusiness.com 

Wikipedia ► http://goo.gl/y2VSo 

The Smurfs YouTube ► @smurfs   

Thanks for all your support, liking the video is always appreciated!

More Nick: ‘Smurfs’ Movie Cast Unveiled: Nick Offerman, James Corden, Hannah Waddingham, Sandra Oh, Alex Winter, Kurt Russell, John Goodman, and More!

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon and The Smurfs News and Highlights!

Boat Rocker Announces Raft of New Deals For 'Danger Mouse', 'Count Duckula' and 'Rainbow'

Boat Rocker, an independent, integrated global entertainment company, has announced new deals for its beloved classic brands Danger Mouse, Count Duckula and Rainbow. Leveraging the enduring demand for nostalgia brands, Boat Rocker continues to fuel the growth of its classic portfolio by expanding its consumer offering to excite and attract both existing and new fans.

In a four-year, multi-territory deal with renowned game development studio Art of Play, an all-new Danger Mouse action game is set to captivate fans both old and new. Expected to launch in 2026 across platforms including Nintendo Switch, PlayStation, and Xbox, the game will be available in both digital and physical formats, immersing players in the thrilling world of the iconic secret agent. The deal spans the US, UK, Europe, Australia, and New Zealand. The Art of Play deal was licensed with the support of the Layer marketplace.

Character-Wear has joined forces with Boat Rocker in a two-year partnership spanning the UK and Ireland for a collection of apparel and accessories for adults. Delivering high-quality Danger Mouse, Count Duckula, and Rainbow t-shirts, sweatshirts, baseball caps and beanies, the line will be available at Character-Wear’s ‘TV & Movie’ stores, as well as select specialty and online retailers.

“Danger Mouse, Count Duckula and Rainbow are much-loved, instantly recognisable brands whose popularity never wanes,” said Jon Rutherford, President, Global Rights, Franchise, and Content Strategy, Boat Rocker Studios. “We’re delighted to team up with Art of Play and Character-Wear, both leaders in their fields, to offer fans these exciting new products to engage them further with these iconic classics.”

Ash Nicholls, Founder and Director Art of Play, said: “Crikey! As huge fans of the world’s greatest secret agent, we were thrilled to undertake this mission to create a new Danger Mouse game. We aim to capture the daredevil exploits, villainous villainy and hilarious hilarity of the show to provide a dazzling, immersive experience for players.”

Phil King, General Manager, Character-Wear, said: “We are delighted to work with Boat Rocker on a striking new line of apparel and accessories for these iconic brands. The ever-popular characters are strong and distinctive, with unique and colourful appearances that lend themselves perfectly to eye-catching and stylish designs.” 

Originally produced by Cosgrove Hall Films for Thames Television, Danger Mouse ran on ITV from 1981 to 1992. The world’s greatest secret agent is set to celebrate his 45th anniversary in 2026. Licensed to thrill a 21st-century audience, the iconic animation blasted back to TV screens with a gadget-packed, gag-laden makeover on CBBC in September 2015.  An instant ratings and critical success, it is now in its third series. One of Danger Mouse’s original and most popular villains, Count Duckula enjoyed a successful TV spin-off of his own.

Cult TV show Rainbow, created by Pamela Lonsdale, ran on ITV five times a week from 1972-92 with 1071 episodes in total. Intended to help young children develop their language and numeracy skills, Rainbow revolved around the day-to-day household arrangements of George, Bungle and Zippy and their human sidekicks. Fondly remembered for its catchy theme tune, lovable characters and seventies fashions, it continues to flourish today in a vast range of products adorned with the images of the popular trio.

Paramount+ UK & Ireland is HERE! Stream a Mountain of Entertainment, including your Nickelodeon favourites! Try it FREE at ParamountPlus.com!

Paramount+ is also available with Sky Cinema at no extra cost.

Shop Nickelodeon: https://www.paramountshop.com

More Nick: Nickelodeon USA and Milkshake! UK Partner For New Preschool Series 'Tim Rex in Space'!

Originally published: December 02, 2024.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Classic Nickelodeon UK News and Highlights!

Coral Eyewear to Launch Paddington Children’s Glasses

Collection features Paddington on the outside of the glasses with colors inspired by his duffle coat, hat and love of marmalade.

Paddington Children’s Glasses Collection | Coral Eyewear, STUDIOCANAL KIDS & FAMILY

Coral Eyewear has partnered with STUDIOCANAL KIDS & FAMILY with the British brand launching Paddington-themed glasses and sunglasses for children.

The collection features the iconic bear on the outside of the glasses with colors inspired by Paddington’s blue duffle coat, red hat and love of orange marmalade. The collection, which features designs suitable for children ages 4-10, also features subtle nods to Paddington, including paw prints on the inside temple.

The launch comes before Paddington’s third feature film, Paddington in Peru, which was released in U.K. cinemas on Nov. 8, followed by the rest of the world and opening in the U.S. Jan. 17.

The Paddington collection marks the first children’s designs for Coral Eyewear, which has built up a strong network of optical stores, and the new collection will also be created with recycled and bio-based materials. The brand also provides high-performance sunglasses to the Great Britain Cycling Team as an official supplier.

“Paddington is one of the most iconic characters in the world and is loved by multiple generations,” says George Bailey, co-founder, Coral Eyewear. “We’re thrilled to be launching Paddington into the children’s eyewear market and we’re already seeing a lot of excitement from practice owners and young glasses wearers.”

“We are delighted to be partnering with Coral Eyewear on such a fun line of glasses featuring the beloved Paddington,” says Rachel Clarke, senior vice president U.K., licensing and retail, STUDIOCANAL KIDS & FAMILY. “The beautiful designs bring to life the character’s playfulness to delight children age 4 to 10. We’re excited to see young glasses wearers embark on new adventures with Paddington.”

STUDIOCANAL unveiled its new STUDIOCANAL KIDS & FAMILY at Brand Licensing Europe in September. With a new logo, STUDIOCANAL KIDS & FAMILY is a rebrand of The Copyrights Group. The rebrand will see STUDIOCANAL KIDS & FAMILY own and manage the Paddington IP and official stores.

Shop your Nick Jr. favourites at ParamountShop.com.

Paramount+ UK & Ireland is HERE! Stream a Mountain of Entertainment, including your Nickelodeon favourites! Try it FREE at ParamountPlus.com!

More Nick: Nickelodeon USA and Milkshake! UK Partner For New Preschool Series 'Tim Rex in Space'!

Original source: License Global.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon Preschool, Nick Jr. UK and The Adventures of Paddington News and Highlights!

Peter Luo’s Stars Collective & China’s Hana Investment Partner On Ambitious Fund; ‘The Garfield Movie’ Among Fund's First Collaborations

Peter Luo’s LA-based finance and training vehicle The Stars Collective is teaming up with Chinese financier Hana Investments on an ambitious “cross media fund to invest in comics, films, games, collectibles, consumer goods, artificial intelligence and metaverse technology,” Deadline is reporting.

Chris Pratt, Garfield / Mega; Alcon Entertainment

Among the first collaborations for the two companies will be The Garfield Movie, starring Chris Pratt, which is due to launch next year. While their partnership on the movie will be based on merchandising, Deadline understands that a subsidiary of Stars Collective is due to distribute the Sony film in China.

The fund, which is looking to attract partners, will be officially unveiled at the StarS Summit on November 13, 2023, to be jointly hosted by Stars Collective and Hana Investment (China) at the Petersen Automotive Museum in Los Angeles, CA.

Luo’s previous Stars vehicles have backed movies including Crazy Rich Asians, Crazy Stories To Tell In The Dark and Malignant.

Stars Collective told us of the partnership: “Both parties are poised to embark on a profound collaboration centered on The Garfield Movie (Chinese title: Garfield Family), which is slated for release next year. This collaboration is anchored on a 25-year exclusive picture-related merchandising license in the Greater China region, spanning all categories with the exception of theme park and stage rights, which are owned by a Chinese subsidiary of Stars Collective. The alliance will cover design, artist partnerships, global supply chain management, e-commerce avenues, and continuous brand evolution. Furthermore, this joint endeavor will also encompass other IP content owned by Stars Collective, laying the groundwork for a plethora of investment opportunities within the collaboratively managed fund.”

Stars Collective’s credits to date include Jamojaya, Playland, Nezouh, and WuhanWuhan.

In addition to Pratt, The Garfield Movie will also star Emmy-winning Ted Lasso star Brett Goldstein and Saturday Night Live breakout Bowen Yang, as well as Samuel L. Jackson (Paws of Fury: The Legend of Hank, Incredibles) as Vic, Garfield's father, a new character created for the film; Ving Rhames (Mission: Impossible – Fallout, Wendell & Wild); Nicholas Hoult (The Great, Watership Down); Hannah Waddingham (Ted Lasso, Krapopolis); and Cecily Strong (Saturday Night Live, Loafy).

China’s Hana Investment is an investment platform of Korean holding company Hana Financial Group, which has pan-Asian reach. Hana Investment mainly invests in high-growth industries in China and overseas, including medical services, energy, and media. It has also made investments in toys, mobile games, reality shows, and food and drinks brands.

Stars Collective President William Li said: “By partnering with Hana Investment (China), we aim to effectively bridge the gaps between verticals, allowing us to achieve better international brand promotion for our industry partners and make goods more accessible for loyal IP consumers, thereby unleashing unparalleled opportunities for growth and advancement.”

Hana Investment (China) Chairman Mao Xiaofeng commented: “Hana Investment (China) highly values Stars Collective due to its extensive global film and television IP resources, as well as its deep collaboration with numerous top Hollywood filmmakers and China’s advantageous game development and merchandise supply chain. This model aligns closely with our strategy of ‘Chinese innovation + international IP + global markets.’ Both parties will work together to implement this strategy for the StarS Summit, which will be hosted by Stars Collective and co-hosted by Hana Investment, and will see the participation of over a hundred renowned film, gaming, and fashion brands from Asia.”

Stream a Mountain of Entertainment, including your Nickelodeon favorites on Paramount+! Try it FREE at ParamountPlus.com!

More Nick: 'Nickelodeon All-Star Brawl 2' Announced for PlayStation, Xbox, Nintendo Switch, and PC!

Originally published: October 18, 2023.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon and Garfield News and Highlights!

Hasbro & MORI Prep New 'Peppa Pig' Apparel Range

Hasbro has teamed with the sustainable baby and toddler brand MORI for a Peppa Pig collection.

The new range, made of organic cotton and bamboo fabric, features Peppa Pig and her little brother George. The collection includes a sweatshirt, overalls, a high-neck top, flared pants, a dress, pyjamas, reversible jacket, ribbed dungarees, a bodysuit, hooded towel, sleep suit and front opening sleeping bag among others.

The Peppa Pig-themed apparel is now available from MORI’s website and select retailers.

“We’re extremely honored to partner with Hasbro on the Peppa Pig by MORI collection,” said Akin Onal, founder and CEO of MORI. “Our creative team has had such fun bringing Peppa Pig and George to life in a collection designed to capture the imaginations of little ones while paying homage to the hit TV series that has been delighting preschoolers for almost two decades. The new collection represents a great synergy between our two brands, and we’re excited to unveil the new designs, which we’re sure will be loved by parents and children alike.”

“Peppa Pig encourages little ones to confidently jump in all of life’s muddy puddles and explore the world around them,” said Marianne James, VP of licensed consumer products for EMEA and Asia at Hasbro. “With this beautiful and sustainably designed collection from MORI, her fans can take on any adventure—from the everyday to the epic–knowing that their best friend is by their side. As we lead into Peppa’s 20th anniversary next year, we’re excited to unveil even more entertainment, toy and collabs that celebrate the joy and adventurous spirit of everyone’s favorite pig.”

Stream your favourite Nick Jr. shows on Paramount+ and Noggin! Try Paramount+ for FREE at ParamountPlus.com!

More Nick: 'Peppa Pig' Introduces Show's First Same-Sex Parent Family!

Sources: TVKIDS, LicensingSource.net.

---

Follow NickALive! on Twitter, Reddit, Instagram, Facebook, Google News, Tumblr, via RSS and more for the latest Nickelodeon Preschool and Nick Jr. News and Highlights!