Tuesday, November 05, 2013

Appy Food And Drinks Co. Launches Brand New Line Of Healthy And Interactive Kids' Fruit Juice Range Featuring Nickelodeon Stars At Poundland UK

The global food and beverage industry news website FoodBev.com is reporting the exciting Nickelodeon UK news that Appy Food & Drinks Co. has launched the beverage company's brand new Nickelodeon Juice Drink pouches line at Poundland in the UK!

Appy Food & Drinks' all-new Nickelodeon-branded Juice Drink line, the first ever UK juice range to incorporate characters from Nickelodeon properties, is currently available to buy in two flavours - "SpongeBob SquarePants" (Orange & Pineapple flavour) and "Teenage Mutant Ninja Turtles" (Apple & Blackcurrant flavor).

Appy Food & Drinks are also planning to release a soon, partner with , and unveil more new flavours later in the year.

Additionally, the company has announced it is in plans to produce new flavors, including a "Dora the Explorer"-themed flavour (Tropical Vitamin Boost), in the range later in 2013 and will also be partnering with Entertainment One Family for a range of juice pouches inspired by the popular Nick Jr. star "Peppa Pig" in 2014.

Each juice pouch includes just 18 calories and is low in fat, saturated fat, salt and sugar. The juice pouches also contain no artificial preservatives and are the first kids drink to use the recently acclaimed natural sweetener Stevia – a zero calorie ingredient that tastes like sugar, whilst keeping the drink all green on the new incoming drinks traffic light system:
Appy Food & Drinks launches range of juice drink pouches in Poundland

Appy Food & Drinks has unveiled the first UK range of kids' juice drinks to use stevia instead of sugar, and feature Nickelodeon characters on the packaging. The pouches are available to buy from Poundland in the UK.

Appy has recently won the Best Juice Product for Kids and Best Retail Packaging Innovation awards at the World Juice Awards 2013.

It is the first ever UK juice range to incorporate Nickelodeon characters, with SpongeBob SquarePants (Orange & Pineapple) and Teenage Mutant Ninja Turtles (Apple & Blackcurrant) licences appearing on the drinks packaging.

Appy will also partner with Peppa Pig in 2014 and will reveal new flavours later in the year.
To celebrate the launch of Appy Food & Drinks' Nickelodeon Fruit Juice Drink line, the beverage company commissioned creative agency Clooci Studios, who also designed the branding for Appy's fruit juice line, to design a selection of promotional materials to promote their brand new Nick juice line, including "Teenage Mutant Ninja Turtles" cupcakes and "Dora the Explorer" and TMNT paper toys!:

Additionally, Poundland shops in the UK are currently selling a great selection of Nickelodeon DVD's, including "Rugrats", "Clarissa Explains It All", "All Grown Up!", "Big Time Rush" ("Big Time Movie"), "Best Player", "True Jackson, VP", "The Naked Brothers Band Movie", "Fairly OddParents", "A Fairly Odd Movie - Grow Up, Timmy Turner", "Blues Clues", and "The Boy Who Cried Werewolf"!
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