Monday, May 03, 2021

Lee High School Theatre in Huntsville, AL Presents 'The SpongeBob Musical'

Huntsville, AL. - Head down to Bikini Bottom with the Lee High School Theatre for The SpongeBob Musical!

The SpongeBob Musical is an adaptation of Nickelodeon’s long-running animated children’s sitcom of the same name. The SHOW features an eclectic score of music, each song having been written by a different musical artist with the purposes of recreating the type of musical hodgepodge exhibited by the original television series.

Featuring Joey Smith as SpongeBob.

The stakes are higher than ever in this dynamic stage musical, as SpongeBob and all of Bikini Bottom face the total annihilation of their undersea world. Chaos erupts. Lives hang in the balance. And just when all hope seems lost, a most unexpected hero rises up and takes center stage. The power of optimism really can save the world!

Based on the series by Stephen Hillenburg

Book by Kyle Jarrow

Original Songs by Yolanda Adams, Steven Tyler and Joe Perry of Aerosmith, Sara Bareilles, Jonathan Coulton, Alex Ebert of Edward Sharpe & The Magnetic Zeros, The Flaming Lips, Lady Antebellum, Cyndi Lauper, John Legend, Panic! At the Disco, Plain White T’s, They Might Be Giants, T.I.

And Songs by David Bowie, Tom Kenny & Andy Paley

Additional Lyrics by Jonathan Coulton

Additional Music by Tom Kitt

Musical Production Conceived by Tina Landau

*This is a streaming event.*


May 6: 7pm
May 7: 7pm
May 8: 2pm and 7pm

More Nick: Concord Theatricals Acquires Licensing Rights for Nickelodeon's Broadway Hit 'The SpongeBob Musical'!

Original source: Rocket City Mom.

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Nickelodeon Animation Pres Ramsey Naito Named in Gold House’s 2021 Most Influential Asians List

Gold House, the nonprofit collective of Asian and Pacific Islander founders, creative voices and leaders, has unveiled its annual A100 List, honoring the most impactful Asians and Asian American & Pacific Islanders in culture.

Nickelodeon Animation president Ramsey Naito (pictured above), Vice President Kamala Harris, newly minted multiple Oscar winner Chloé Zhao and Shang-Chi and the Legend of the Ten Rings star Simu Liu and director Destin Daniel Cretton are among the names on the list that is revealed every May as part of Asian American and Pacific Islander Heritage Month. Honorees span the globe in fields including Activism, Advocacy & Politics, Business & Finance, Entertainment, Lifestyle, Media & Journalism, Sports & Health and Technology & Innovation.

Other big names in the entertainment and media fields to make the list unveiled Monday are Netflix’s Head of Global TV Bela Bajaria, Zoom founder Eric S Yuan, tennis champ Naomi Osaka, CBS News’ White House correspondent Weijia Jiang, Grammy winners H.E.R. and Anderson .Paak and K-pop phenoms Blackpink, actors Riz Ahmed, Auli’i Cravalho, Gemma Chan, Kelly Marie Tran and Olivia Munn, SNL‘s Bowen Yang and Los Angeles Dodgers manager Dave Roberts to name a few.

The A100 honorees — individuals who have had the single most impact within their respective industry over the last year — are sourced through a public nomination process driving by other Asian nonprofits and Gold House’s member base, with spots determined by a vote.

The nonprofit, which seeks to elevate Asian voices and their cultural impact on society, is working to reshape public opinion through affirming media portrayals. Bob Iger, Daniel Dae Kim, George Takei (Supah Ninjas), Lea Salonga, Lisa Ling, Michael B. Jordan and Michelle Yeoh served as the judges this year.

Here’s a video that dropped today unveiling the list. Congratulations to all of this year's A100 honorees!

Bing Chen, president and co-founder of Gold House said, “Our leaders can no longer just be great — they must be good. They can’t just represent us in celebration — they must also elevate us when we’re in pain. That’s why this year’s Gold House A100 List spotlights leaders who were excellent in achievement and eminent in activism. This is, in so many ways, the fight for our lives — and we need fighters who see that.”

Simu Liu, star of the upcoming “Shang-Chi and the Legend of the Ten Rings” and an impact list honoree, said, “It’s a tremendous honor to be recognized by my community. I’ve been fortunate enough to have worked on a number of definitive projects within the Asian diaspora, and have been a direct benefactor of the efforts of organizations like Gold House. I’m fiercely proud of my Asian American/Canadian heritage, and I’m extremely excited to continue showing the world what it means to be unapologetically Asian.”

He added, “I want an Asian American movie to break a billion dollars at the global box office. But just one is not enough. I want to see more; I want to see seconds, and thirds, and fourths, and fifths. We cannot settle for just ‘firsts.'”

Liu stressed the importance of uplifting BIPOC voices and artists in front of and behind the camera. The actor, who penned a guest column for Variety about AAPI hate crimes, reiterated the need to teach Asian history in classrooms. He said, “We need to raise awareness and help educate the world about the roots of anti-AAPI racism. From the Chinese Exclusion Act and the Internment of Japanese Americans to the Rock Springs massacre and the murder of Vincent Chin, important moments in Asian American history have been completely ignored in classroom curriculums and as a result many Americans (including those who identify as AAPI) simply don’t know about all of the injustices we have faced. When we look at what is happening to our community in the present day in the wake of COVID, the relationship is clear; we have been marginalized and discriminated against for over 150 years, and we must stand together if we are to affect change. Those in the public eye must lead the charge, but also learn to use their platforms to shed a spotlight on activists and community leaders working at a grassroots level.”

Oscar nominee Riz Ahmed said, “It feels great to be part of this list alongside all these incredible people. I’m excited to play my part alongside them in helping to stretch culture and take audiences with us to new places, both as an artist and through my company Lefthanded.”

See the full list below:

Activism, Advocacy & Politics

Andy Kim – U.S. Representative
Cathy Park Hong – Author, “Minor Feelings” finalist for the 2020 National Book Critics Circle Awards
Christine Chen – Executive Director, Asian and Pacific Islander American Vote APIAVote
Connie Wun – PhD Co-Founder, AAPI Women Lead
Cynthia Choi – Manjusha Kulkarni Dr. Russell Jeung – Co-Founders, Stop AAPI Hate
K-Pop Fandom – K-Pop fans who have mass mobilized for social and political activism
Kamala Harris – U.S. Vice President first female, Asian, and Black Vice President

Business & Finance

Alfred Lin – Partner, Sequoia Capital
Amrita Ahuja – Chief Financial Officer, Square
Anne Chow – CEO, AT&T Business
Baiju Bhatt – Co-Founder, Robinhood
Benjamin Ling – Founder & General Partner, Bling Capital
Christine Tsai – CEO and Founding Partner, 500 Startups
Dhivya Suryadevara – Chief Financial Officer, Stripe
Eric Kim & Chi-Hua Chien – Co-Founders, Goodwater Capital
Garry Tan – Managing Partner, Initialized Capital
George Ruan – Co-Founder, Honey – acquired by Paypal in 2020
Kenneth Lin – Founder & Chief Executive Officer, Credit Karma
Manny Maceda – Worldwide Managing Partner, Bain & Company
Maya Chorengel – Co-Managing Partner, The Rise Fund | TPG
Minjae Ormes & Miguel Quiroga – CMO & CEO, Visible
Rick Yang – General Partner, New Enterprise Associates
Wesley Chan – Managing Director, Felicis Ventures


Alice Wu – Writer, Director, Producer
Ally Maki – Actress & Founder of Asian American Girl Club
Anderson .Paak – Grammy Award-winning Artist and 2021 Grammy Nominee
Auli’i Cravalho – Actress
Bao Nguyen – Director
Bela Bajaria – Head of Global TV, Netflix
Blackpink – K-Pop Artists – highest-charting female K-pop act on both Billboard Hot 100 and Billboard 200
Bowen Yang – Comedian, Writer, & Actor
Caroline Yim – Partner and Co-Head of Hip-Hop/R&B, WME
Chloé Zhao – Director and Writer, “Nomadland” – Oscar-winning director
Christina Oh – Producer
Derek Hsu and Sean Miyashiro- CEO and COO, 88Rising
Destin Daniel Cretton- Director
Eric Wong – President & CMO, Warner Recorded Music
Gemma Chan – Actress
H.E.R. – Grammy Award-winning Artist, Oscar winner.
Ian Alexander – Actor
Jeannie Mai – Emmy-Award Winning Host & Activist
Joji – Musician
Kelly Marie Tran – Actor & Producer
Lee Isaac Chung – Writer & Director
Maitreyi Ramakrishnan, Poorna Jagannathan, Richa Moorjani – Actors
Olivia Munn – Actress & Activist
Olivia Rodrigo – Singer/Songwriter
Phillip Sun – Co-Founder & Managing Partner, M88
Ramsey Naito- President, Nickelodeon Animation
Riz Ahmed – Actor
Ronny Chieng – Comedian, Actor and Writer
Ryan Kaji – Highest-paid YouTuber at 9-years-old
Saweetie – Rapper/Songwriter, Actress, & Entrepreneur
Simu Liu – Actor, Author, & Activist
Theresa Kang-Lowe – Founder & CEO, Blue Marble Pictures
Vivek J. Tiwary- Producer, Author, and Founder of Tiwary Entertainment Group
Wendy Ong – President, TaP Music


Andrew Toy – President & Chief Technology Officer, Clover Health
Chetan Pungaliya, Gautam Golwala, Manish Chandra, Tracy Sun – Co-Founders, Poshmark
Christine Ha – Chef, Author, and Restaurateur
Dariush Ajami and Sanjay C. Shah – Chief Innovation Officer, Chief Operating Officer, Beyond Meat
Jim Kwik – CEO Kwik Brain & New York Times Best-Selling Author
Joanne Kwong – President, Pearl River Mart
Kruti Patel – Goyal Chief Product Officer, Etsy
Padma Lakshmi – Author, Host, and Executive Producer
Patrick Starr – Beauty Guru, YouTube Personality, & ONE/SIZE Beauty Founder
Satish Mehta and Sumit Singh – CEO and Chief Technology Officer,
Shailesh G. Jejurikar – CEO, P&G Fabric and Home Care
Sonia Syngal – CEO, Gap Inc.
Vincent Kitirattragarn – Founder & CEO, Dang Foods

Media & Journalism

Benny Luo – Founder & CEO, NextShark
Carlo L. Katigbak – President & CEO, ABS-CBN Corporation
CeFaan Kim – Reporter, ABC7NY
Dion Lim – Anchor & Reporter, ABC7 KGO-TV
Helen Lin – Chief Digital Officer, Publicis Groupe
Kimmy Yam – Reporter, NBC Asian America
Michelle Ye Hee Lee – “Reporter, The Washington Post, President, Asian American Journalists Association”
Weijia Jiang – Senior White House Correspondent, CBS News

Sports & Health

Angela Hwang – Group President, Pfizer Biopharmaceuticals Group
Collin Morikawa – PGA Champion 2020 – One of the youngest PGA Champions in history at age 23
Dave Roberts – Manager, Los Angeles Dodgers
Dr. Shi Zhengli and Yong-Zhen Zhang – Senior Scientist & Professor, Wuhan Institute of Virology, Chinese Academy of Sciences, Adjunct Professor of Shanghai Public Health Clinic Center, Adjunct Professor of School of Life Sciences of Fudan University”
Erik Spoelstra – Head Coach, NBA’s Miami Heat
Hisao Kushi and Yony Feng – Co-Founder & Chief Legal Officer, Co-Founder & Chief Technology Officer
Kim Ng – General Manager, Miami Marlins – first female manager in MLB history
Naomi Osaka – Tennis Champion
Weili Zhang – UFC Strawweight World Champion
Younghoe Koo Kicker – Atlanta Falcons – NFL’s leading scorer following Week 13 and selected to Pro Bowl in 2020

Technology & Innovation

Allen Shim – Chief Financial Officer, Slack
Andy Fang, Stanley Tang, Tony Xu – Co-Founders, Doordash
Anjali Sud – CEO, Vimeo
Deborah Liu – CEO, Ancestry
Eric S. Yuan – Founder & CEO Zoom
Eric Wu – CEO & Co-Founder, Opendoor
Jen Wong – COO, Reddit
Marvin Chow – VP Global Marketing, Google
Melanie Perkins – CEO & Co-Founder, Canva
Miriam Warren and Vivek Patel – “Chief Diversity Officer, Yelp, Chief Product Officer, Yelp”
Nick Tran – Head of Global Marketing, TikTok
Peter Tsai – Creator of N95 Mask

Sources: Deadline, Variety.

Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Animation Studios News and Highlights!

Nickelodeon Greenlights All-New Comedy Series Starring Alaya “That Girl Lay Lay” High


Will Packer Media Set to Produce First Project from Overall Talent Deal
with That Girl Lay Lay

Share it: @Nickelodeon @thatgirllaylay #thatgirllaylay

HOLLYWOOD, Calif.–March 18, 2021–Nickelodeon today announced the greenlight of That Girl Lay Lay (working title), a new comedy series starring teen sensation and hip-hop artist Alaya “That Girl Lay Lay” High. The series (13 episodes) marks Nickelodeon’s first project under an overall deal with That Girl Lay Lay to develop original multiform programming and music initiatives, and build a cross-category consumer products business. Produced by record-breaking producer Will Packer (Little, Ride Along) and Will Packer Media (Bigger), the series is set to begin production this spring, with a premiere slated for this summer on Nickelodeon.

Created by David A. Arnold (Side Hustle, Fuller House, Bigger), That Girl Lay Lay follows Lay Lay (That Girl Lay Lay), an avatar from a personal affirmation app that magically comes to life, and her best friend Sadie as they navigate life as teenagers and discover who they truly are.

“We’re so excited to have That Girl Lay Lay star in a series that’s just as fierce and funny as she is,” said Zack Olin, Senior Vice President, Live Action. “At its heart, the show David A. Arnold created is about staying true to yourself, and with the immensely talented Will Packer producing, we just know that viewers are going to immediately fall in love with this series.”

“That Girl Lay Lay is a multitalented force of nature destined for mega stardom. I’m so excited about what she represents as a talented African-American girl with her own platform to showcase her unique abilities,” said Will Packer. “David A. Arnold has crafted the right show at the right time and Nickelodeon is the perfect partner.”

In That Girl Lay Lay, phone avatar Lay Lay is the perfect hype girl and best friend that anyone could ever want from their personal affirmation app.  Struggling to make her mark at school and needing a best friend to talk to, Sadie wishes upon a star that Lay Lay was real and could help teach her how to stand out.  When her wish comes true and Lay Lay is magically brought to life, the two friends learn that when they are together, they can accomplish anything.  

In addition to her new comedy series, Nickelodeon’s comprehensive strategy for That Girl Lay Lay includes supporting her music career and an exclusive line of consumer products, with merchandising agreements spanning categories such as fashion, accessories, publishing and more.

That Girl Lay Lay is a social media star and hip-hop prodigy who has taken the world by storm with her infectious energy and sharp rhymes.  She has been writing, producing, rapping and singing since the age of five, and at age 11 became the youngest female rapper to sign a recording deal and create her own imprint, Fresh Rebel Muzik/EMPIRE.  Her music videos garner millions of views, with her smash hits “Mama” and “Supersize XL” having amassed close to 90 million views on YouTube to date between the two.  

That Girl Lay Lay is produced by Will Packer Media (Bigger), with Will Packer (Little, Ride Along) and Carolyn Newman serving as executive producers and Toy Monique Hawkins overseeing.  The series is created and executive produced by David A. Arnold (Side Hustle, Fuller House, Bigger), who also serves as showrunner.  John Beck & Ron Hart (Side Hustle, Fuller House, Liv and Maddie) serve as executive producers.  Production of That Girl Lay Lay for Nickelodeon is overseen by Zack Olin, Senior Vice President, Live Action, and Shauna Phelan, Senior Vice President, Live-Action Scripted Content.

About Will Packer Media
Led by Hollywood producer Will Packer, Will Packer Media is a first-of-its-kind production and branded content company focused on the New American Mainstream audience. In partnership with Discovery, Inc. and Universal Pictures, the company produces episodic scripted and unscripted series across television and digital platforms, compelling content for brand clients, and short-form digital content for millennial audiences. Will Packer’s films have earned more than $1 billion, with ten openings at number one at the box office.

About Nickelodeon
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc. (Nasdaq: VIACA, VIAC).

# # #

Update (4/21) - Alaya has revealed a first look at the logo of her brand new Nickelodeon show, That Girl Lay Lay on Instagram! According to the script Alaya is holding, one episode will be titled "Out The App":

Nickelodeon’s Next Superstar is a Houstonian

Here’s what you need to know about 13-year-old rapper Alaya “Lay Lay” High.

Image: Nickelodeon/Shutterstock

FROM THE PIONEERING SOUNDS OF Geto Boys and DJ Screw to current superstars like Travis Scott and Megan Thee Stallion, H-Town has gifted many-a-successful rappers to the world.

These days, it’s 13-year-old rapper and Pearland native Alaya High, better known as Lay Lay, rather, who youngsters are gravitating towards. And they just may be onto something.

Sure, Bayou City rappers of old have their share of Grammys, Gold and Platinum RIAA records—oh, and literally every aspect of Beyoncé’s career—but none, to our knowledge, had a TV show with Nickelodeon. 

That’s right. Earlier this summer, Lay Lay landed an overall deal with the children’s cable network to develop original content, and just a few weeks ago we learned that deal will include her very own show.

“When I first learned about my deal with Nickelodeon, I celebrated with donuts and Welch’s sparkling grape juice,” Lay Lay tells Houstonia, with so much enthusiasm you can’t help but share in her excitement. “I was just really excited because I always loved the shows on Nickelodeon.”

Called That Girl Lay Lay, the 13-episode comedy from Fuller House writer-producer David A. Arnold features our teenage viral sensation as an avatar from a “personal affirmation app” who manifests in the flesh after character Sadie wishes on a shooting star.

“It means a lot to me because I’m happy a bunch of young Black girls get to see another Black girl killing it in the industry,” Lay Lay shares. 

In addition to the show, Lay Lay, who now lives in Atlanta, will also release new merchandise and music through Nickelodeon. But this isn’t her first foray into the music biz.

A rapper through and through, the teenager has been creating music since the age of 5, when her father, rapper Acie High, inspired her to start creating everything from witty freestyles to catchy original songs. In 2018, she made her way onto the big stage when she inked a deal with Empire—becoming the youngest female rapper ever to sign with a label at the age of 11—and dropped her debut project, Tha Cheat Code, later that year.

Soon after, came the love from celebrities like 50 Cent and Mindy Kaling, a viral appearance on The Ellen DeGeneres Show, and even an impressive performance on MTV’s Wild ’N Out that left DC Young Fly speechless.

Through all of the fame and high praise from the industry, Lay Lay is a Houstonian at heart.

“I represent Houston in my work by always talking about it, and you can definitely hear the little bit of country in me in a lot of my songs,” Lay Lay says. “Anytime anybody hears me talk they’re like, ‘You’re from the south, aren’t you?’ and I’m like, ‘Yup, H-Town for life.’”

And H-Town loves her back.

No, seriously, many Bayou City legends have shown their affection for the up-and-coming star over the years. She recently partnered with “Uncle″ Bun B for a ssong and they filmed the music video outside the popular Turkey Leg Hut, where she was visited by then-Houston Rockets superstar James Harden.

Doesn’t that sound like the most iconically Houston thing that could happen? We can’t disagree.


From CHRON.:

Houston rapper That Girl Lay Lay to star in new Nickelodeon comedy series

Houston's viral star and rapper That Girl Lay Lay is taking her talents to the big screen. The freestyle rapping sensation will have a new comedy series coming to Nickelodeon.

The self-titled "That Girl Lay Lay" will consist of 13 episodes, according to Peter White at Deadline.

The show was created by David A. Arnold, a writer-producer on Netflix’s "Fuller House." The new series follows Lay Lay, an avatar from an affirmation app that comes to life and helps her best friend Sadie navigate through the world.

"We’re so excited to have That Girl Lay Lay star in a series that's just as fierce and funny as she is. At its heart, the show David A. Arnold created is about staying true to yourself, and with the immensely talented Will Packer producing, we just know that viewers are going to immediately fall in love with this series," Zach Olin, senior vice president at Live Action and Nickelodeon, said in a statement.

Lay Lay is also excited to be moving into television. In a statement, she said that the opportunity is a dream come true and is excited to join the network she grew up watching.

"I have the best fans in the world, and I can’t wait to take them on this journey with me," Lay Lay said.

The new show marks another accomplishment for Lay Lay, who became the youngest female rapper to sign a record deal via her own label, Fresh Rebel Muzik/EMPIRE, at the age of 11. She released her debut album "Tha Cheat Code"  in 2018.

Packer also sang Lay Lay's praises, calling her a "multitalented force of nature" and "destined for mega-stardom."

"I’m so excited about what she represents as a talented African-American girl with her own platform to showcase her unique abilities," Packer said in a statement.

Deadline reports that the show will begin production in the spring to premiere in the summer.


From Datebook:

Teenage Houston rapper That Girl Lay Lay becomes a multimedia sensation

The viral rapper signed a huge deal with Nickelodeon that includes a sitcom, music and merchandising.

Alaya High — known to her rapidly expanding fan base as rapper That Girl Lay Lay — has seen her image plastered on backpacks, party supplies and hoodies. She has her own line of lip gloss. She’s appeared on “The Ellen DeGeneres Show” and long-running improv comedy series “Wild ’n Out.”

It’s all been a warmup for Lay Lay’s next act. The Houston native will star in her own Nickelodeon series, “That Girl Lay Lay,” set for a 13-episode summer run. She’ll also perform the theme song. It’s the first part of a larger deal that includes music and merchandise.

“I was just a regular girl, going to school, playing with my friends. Now, I’m very popular. I’m very famous. I can’t even go certain places by myself anymore,” Lay Lay says with a slight Southern drawl.

Oh, to have the confidence of a teenager. Lay Lay turned 14 in January and now lives in Atlanta. But she’s frequently back home.

“I’m very, very happy,” she says. “I’m just a Houston girl who took her dreams and went somewhere with it.”

Though she doesn’t remember it, Lay Lay started rapping at the age of 4. There are grainy YouTube videos of her freestyling about having no food in the refrigerator, vibing to the beat in her head. She recorded her first song at 5.

“I had, like, eight teeth in my mouth,” Lay Lay says. She giggles frequently between questions. “I literally was just rapping off the dome.”

She calls her parents her biggest influences because of their work ethic and positive attitudes. Lay Lay’s father is Acie High of rap duo Aqualeo, who made national headlines after a 2018 airport brawl with Tekashi 6ix9ine. Her mother, Antanique Landry, owns Fenixx Fitness in the Bellaire area.

Lay Lay would accompany her dad to the studio, often for hours, and kept a close watch on what he was doing. She eventually took over the microphone and, at age 11, convinced him to record her freestyling in the car and upload it to social media.

Two weeks later, the clips exploded on Instagram, racking up more than half a million views.

“I was at my friend’s house. We went outside to go play. I came back, and I looked at my phone, and I was like, ‘Why does my phone say 3,000 notifications? I was like, ‘Girl, I’m famous!’” Lay Lay recalls.

She was being reposted by everyone from 50 Cent to the entertainment site The Shade Room. Talk shows came calling. Major label were interested in meetings. Lay Lay eventually ended up at Empire Records, where she could have creative control, among other things.

“A lot of them weren’t trying to pay up. They were just trying to use me for my talent,” Lay Lay says. “I was like, ‘Oh, no, no, no.’”

She released her first album, “The Cheat Code,” in 2017; followed by 2019’s “All the Way Lit Up,” a holiday album; and last year’s “Recess Is Over.” Her music videos earn millions of views, and she’s collaborated with Lil Tr33zy, Young Dolph and Lil Duval. Her latest, with Bun B, called “Rich,” drops next month.

She’d like to work with female rappers but says one has yet to agree to collaborate with her. Maybe they can’t handle that Lay Lay fire.

“I do not know what it is. I hope that changes when I get older,” Lay Lay says. “But once I get to the top, I’m there. They better take it while they can.”

The window is quickly closing. (Megan Thee Stallion, if you’re reading this, here’s your chance.) Lay Lay’s Nickelodeon series is already in production. “That Girl Lay Lay” was created by David A. Arnold, a writer-producer on Netflix’s “Fuller House.” It follows Lay Lay, an avatar from a personal affirmation app that comes to life, and her best friend Sadie as they navigate life as teenagers.

Producer Will Packer, whose credits include “Girls Trip” and “Little,” calls his young star “a multitalented force of nature destined for mega stardom.” And she’s something of a rarity — a Black teenager headlining her own live-action series.

It doesn’t leave much time for hanging out with friends or watching movies at home. But Lay Lay knows all too well the grind doesn’t stop.

“I’m always tired. But I can’t really say, ‘Oh, I wish I could (rest),’ because this is what I wish for,” she says. “I wish I was this popular girl. I wish I was an inspiration for everyone. That’s what I manifested. I said I would do it, and I have it now.”

More Lay Lay

Must-see TV: My favorite show “SpongeBob” is on Nickelodeon. My favorite show “The Loud House” is on Nickelodeon. I used to always say, “I wish I was on Nickelodeon.”

Least favorite school subject: Social studies. They’re always like, “What did the Aztecs do in 1345?” Why do I have to know what they did? I wasn’t there!

H-town forever: “The Houston culture has inspired a lot of things that I do. I definitely learned most of the things I know how to do now from Houston. Bun B, Pimp C, Big Pokey, Beyoncé, Megan Thee Stallion. There’s something in the Houston water, I tell you.”


Originally published: Thursday, March 18, 2021.

Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Upfront 2021 and That Girl Lay Lay News and Highlights!

ViacomCBS Poland Taps First PR

Nick News Brief: ViacomCBS Poland (Polska) has tapped the services of First PR:

ViacomCBS w Polsce współpracuje z First PR

Polski oddział koncernu medialnego ViacomCBS nawiązał współpracę z agencją First PR.

Współpraca obejmuje komunikację w obszarze marek ViacomCBS w Polsce.

- Bardzo się cieszymy z nawiązanej współpracy, gdży First PR należy bez wątpienia do najlepszych agencji PR na polskim rynku, z ogromnym dorobkiem i doświadczeniem nie tylko w branży mediowo-rozrywkowej - mówi nam, Agnieszka Odachowska PR manager ViacomCBS w Polsce.

Agencję wybrano w ramach konkursu ofert na najbliższy rok.

ViacomCBS ma w portfolio takie kanały jak MTV, Nickelodeon, Comedy Central, Comedy Central Family, CBS Reality, VH1, Paramount Channel.


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'PAW Patrol: The Movie': First Images Show New Pup Voiced by Kim Kardashian and More

Get the kids ready! PAW Patrol: The Movie, featuring celebs like Marsai Martin, Tyler Perry and Kim Kardashian is coming to theaters on August 20

Credit: Spin Master Entertainment / Paramount Pictures

They're on a roll...and they're coming to the big screen!

The beloved PAW Patrol cartoon pups are making their big screen debut this August, and this time Chase, Marshall, Sky, Rubble, Rocky and Zuma will be joined by some serious star power— Marsai Martin, Tyler Perry, Kim Kardashian, Jimmy Kimmel, Randall Park, Yara Shahidi, Ron Pardo and Dax Shepard are all slated to make puptastic cameos.

The main Patrol crew in the film—which was directed by Cal Brunker, and co-written by Brunker, his filmmaking partner Bob Barlen, along with Billy Frolick—will be voiced by their original TV show cast members, with the exception of Chase, who will be voiced by Young Sheldon's Iain Armitage. The film follows the adventures of the pups as they fight to save the citizens of nearby Adventure City from their terrible mayor, Mayor Humdinger — and make new allies (and few kitty enemies!) along the way.

PEOPLE has unveiled a pup-tastic sneak at the Patrol and their new friends, who are all "Ready for big screen action, sir!"

Credit: Spin Master Entertainment / Paramount Pictures

Above, Kim Kardashian voices the poodle Delores, a newcomer to the pups universe.

Credit: Spin Master Entertainment / Paramount Pictures

Tyler Perry (left) as a truck driver being rescued by Chase (Iain Armitage).

Credit: Spin Master Entertainment / Paramount Pictures

Yara Shahidi voices Kendra Wilson, a brilliant engineer behind the designs of some of the pup's newest gadgets and gear.

Credit: Spin Master Entertainment / Paramount Pictures

Black-ish star Marsai Martin plays Liberty, a new dachshund friend to the pups. Behind her stands Ruben, voiced by Dax Shepard, and Butch, voiced by Randall Park.

Credit: Spin Master Entertainment / Paramount Pictures

Newscaster Marty Muckraker, above, is voiced by Jimmy Kimmel.

Credit: Spin Master Entertainment / Paramount Pictures

Adventure City's Mayor Humdinger, voiced by Ron Pardo, and his gaggle of Pup-hating kitties.

The pups, ready for action! From left: Zuma (voiced by Shayle Simons), Rocky (Callum Shoniker), Skye (Lilly Bartlam), Chase (Iain Armitage) Marshall (Kingsley Marshall), and Rubble (Keegan Hedley.)

Creative team Cal Brunker and Bob Barlen are behind the project, with Brunker directing and the duo co-writing the screenplay.

The trailer for Paw Patrol: The Movie, featuring the song "Good Mood" by Adam Levine, will be released on May 12th.

Official Paramount Pictures press release, via Animation World Network:

Paramount and Nick Reveal ‘Paw Patrol: The Movie’ First Look Images

Dax Shepard, Tyler Perry, and Kim Kardashian West lead voice cast in the heroic pups’ first big screen adventure, hitting theatres August 20, 2021.

Paramount Pictures, Nickelodeon Movies, and Spin Master Entertainment have just released a set of first look images from their upcoming animated kids’ adventure, Paw Patrol: The Movie, opening in theatres August 20, 2021. The film, based on the hit animated TV series created by Keith Chapman, is directed by Cal Brunker and produced by Jennifer Dodge. Billy Frolick and Brunker & Bob Barlen wrote the screenplay from a story by Frolick. Ronnen Harary, Adam Beder, and Peter Schlessel are executive producers.

The PAW Patrol is on a roll!  When their biggest rival, Humdinger, becomes Mayor of nearby Adventure City and starts wreaking havoc, Ryder and everyone’s favorite heroic pups kick into high gear to face the challenge head on.  While one pup must face his past in Adventure City, the team finds help from a new ally, the savvy dachshund Liberty.  Together, armed with exciting new gadgets and gear, the PAW Patrol fights to save the citizens of Adventure City! Joining the PAW Patrol in their thrilling first big screen adventure are members from the original series’ cast along with Iain Armitage, Marsai Martin, Yara Shahidi, Kim Kardashian West, Randall Park, Dax Shepard, with Tyler Perry and Jimmy Kimmel and introducing Will Brisbin.



Sources: RomperTrome.

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I Need to Pee | Sounds Familiar | Nick Jr. in Spanish

Quiero hacer pipí | Suena Familiar | Nick Jr. en Español

La combinación más temible para toda madre o padre es: tráfico y un hij@ con ganas de hacer pipí. Diviértete con esta Historia de Terror antes de que te pase a ti.

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What's On Nick | Nickelodeon Premiere Highlights | Week 18

Your guide to What's New on Nickelodeon for the week of Monday, May 3 - Sunday, May 9, 2021!

For Nickelodeon's full highlights for April 2021, click here. For May's highlights, click here.

All times ET/PT.

Monday, May 3, 2021

10:00 a.m. - Ryan's Mystery Playdate: Command Center - Ryan's Wild Safari Playdate/Ryan's Goal Scoring Playdate: Ryan and his family get in touch with their wild side as they pounce and claw their way through puzzles and challenges; it's time to knee slide onto the field with Ryan. (#402; season 4 premiere)

Tuesday, May 4, 2021

3:43 a.m. on NICKTOONS - Ollie's Pack - Sick Day: Ollie fakes sick to skip school and contracts a monster sickness that goes too far. (#104B)

10:00 a.m. - Ryan's Mystery Playdate: Command Center - Ryan's Knightly Playdate/Ryan's Waddling Playdate: Brave Sir Ryan gallops through the land of challenges and puzzles on his quest for hints; Ryan puts on his fanciest tuxedo and tummy-slides his way through chilly challenges and puzzles. (#403)

Wednesday, May 5, 2021

3:30 a.m. on NICKTOONS - Ollie's Pack - Unblocking Bernie / Photo Finished: Bernie develops writers block while trying to draw the next chapter of his comic book, "Niceness Guy"; hoping to finally get a good school photo, Ollie summons Nosphotoratu from the pack to take his picture. (#124)

10:00 a.m. - Ryan's Mystery Playdate: Command Center - Ryan's Yo-Ho-Ho Playdate/Ryan's Full Swing Playdate: It’s time to swab the challenge-deck and plunder through puzzles for the greatest treasure of all: a playdate! / Ryan swings and drives his way through a freshly trimmed course of challenges for the chance to get a hint-in-one playdate! (#404)

Thursday, May 6, 2021

3:30 a.m. on NICKTOONS - Ollie's Pack - Time Warped / Inspector Ollie Allen: After Cleo's joke bombs in class, she convinces Ollie to use a time-reversing monster; life imitates cartoon art when a monster haunts the new mini-putt. (#125)

10:00 a.m. - Ryan's Mystery Playdate: Command Center - Ryan's Deep Sea Playdate/Ryan's Busy Bee Playdate: Ryan heads below the waves to discover an underwater world of challenges, puzzles, and hints! / For Ryan, the only thing sweeter than honey are hints, and that’s exactly what he buzzes through challenges for! (#405)

Friday, May 7, 2021

3:30 a.m. on NICKTOONS - Ollie's Pack - Back to the Pack: Part One / Back to the Pack: Part Two: Ollie accidentally tears his pack while trying to find out about his dad and causes a portal to open; Ollie causes the fabric of space and time to unravel. (#126; season one finale; possible series finale)

12:00 p.m. - PAW Patrol - Pups Save a Tuskcracker/Pups Save a Class Pet: Shortly after listening to the story of Thundermouth, the pups are on a mission to save elephants spooked by a scary noise; Mayor Goodway is left in charge of a class pet, but the hamster escapes. (#726; season 7 finale) [info/promo]

12:30 p.m. - Baby Shark's Big Show! - Baby Shark's Big Show: Get Your Game On: Baby & William are putting on a game show and you can play along! (#999; special) [info/promo]

7:00 p.m. - The Loud House - Hurl, Interrupted/Diamonds are for Never: Lynn tries to stall her friends from riding the new coaster at Dairyland before they find out her big secret. / After Lola and Mr. Grouse find a precious gem, the two struggle to decide who gets to watch over it. (#513) [info/promos]

7:30 p.m. - The Barbarian and the Troll - Parents Just Don't Understand: Evan is forced to return to his parents’ house to secure Trolls Passage on the group’s journey, but it won’t be easy since he already burned that bridge. (#106) [info/promos]

Saturday, May 8, 2021

8:00 p.m. - Side Hustle - Rat Busters: Lex, Presley, and Munchy get hired by a fancy French restaurant to be off-the-books rat exterminators; there's a party for the Mayor and the kids have to quickly and quietly catch a rat. (#120)

8:30 p.m. - Drama Club - Slumber Games: The Drama Club participates in an all school game of capture the flag in order to earn some respect, but when Bench says he is going to play for the football team instead, they are worried about their chances. (#107)

Originally published: Monday, May 03, 2021.

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Nickelodeon UK Ratings for Week of Monday 19th - Sunday 25th April 2021

Nickelodeon UK Network Ratings for week of Monday 19th - Sunday 25th April 2021.

Ratings were down across the Nickelodeon UK Network this week compared to the previous week (April 12-18), according to BARB data, with only Nickelodeon reporting a slight increase in viewership.

Nickelodeon Total:

1. ICARLY (SAT 19:31) - 62,900
2. THE THUNDERMANS (MON 13:59) - 62,000
3. THE THUNDERMANS (THU 23:31) - 55,400
4. VICTORIOUS (THU 20:31) - 51,900
5. THE THUNDERMANS (SAT 14:59) - 50,100
6. THE THUNDERMANS (FRI 24:32) - 48,400
7. THE THUNDERMANS (THU 23:59) - 45,500
8. THE THUNDERMANS (SAT 12:31) - 43,900
9. FILM: SING! (2016) (FRI 18:00) - 43,600
10. HORRID HENRY (SUN 28:30) - 43,500
11. THE THUNDERMANS (SAT 13:31) - 41,100
12. HORRID HENRY (THU 07:30) - 40,700
13. THE THUNDERMANS (WED 14:31) - 36,100
14. VICTORIOUS (THU 19:59) - 34,500

NickToons Total:

1. THE LOUD HOUSE (WED 17:15) - 53,300
3. THE LOUD HOUSE (WED 17:30) - 39,600
8. HORRID HENRY (FRI 18:30) - 30,300
9. HORRID HENRY (FRI 26:45) - 29,400
10. HORRID HENRY (SAT 23:15) - 27,800
11. SPONGEBOB SQUAREPANTS (TUE 16:45) - 27,500
12. THE CASAGRANDES (TUE 17:00) - 27,500
13. THE LOUD HOUSE (SAT 17:45) - 24,200
14. SPONGEBOB SQUAREPANTS (FRI 19:30) - 23,500
15. HORRID HENRY (SAT 26:30) - 22,200

Nick Jr. Total:

1. PEPPA PIG (MON 10:34) - 102,700
2. PEPPA PIG (MON 10:44) - 98,300
3. PEPPA PIG (THU 14:19) - 94,400
4. PEPPA PIG (SUN 12:34) - 86,300
5. PEPPA PIG (TUE 21:34) - 84,100
6. PEPPA PIG (SUN 12:29) - 84,100
7. PEPPA PIG (TUE 21:14) - 81,900
8. PEPPA PIG (TUE 21:04) - 78,800
9. PEPPA PIG (MON 10:49) - 77,900
10. RYAN'S MYSTERY PLAYDATE (SUN 10:59) - 77,600
11. PEPPA PIG (MON 13:59) - 72,700
12. PEPPA PIG (TUE 21:19) - 71,800
13. PEPPA PIG (TUE 06:59) - 71,100
14. PEPPA PIG (TUE 21:29) - 70,400
15. PEPPA PIG (MON 10:29) - 69,700

Nick Jr. Too:

1. PAW PATROL (WED 17:15) - 84,100
2. PAW PATROL (WED 17:00) - 63,800
3. PAW PATROL (WED 16:45) - 61,700
4. PAW PATROL (THU 17:00) - 58,600
5. PAW PATROL (THU 17:15) - 56,600
6. PAW PATROL (FRI 17:45) - 56,600
7. PAW PATROL (SUN 09:30) - 56,400
8. PAW PATROL (SUN 09:00) - 54,500
9. PAW PATROL (SUN 09:15) - 54,500
10. PAW PATROL (THU 07:15) - 53,900
11. PAW PATROL (WED 17:30) - 52,500
12. PAW PATROL (THU 07:30) - 52,100
13. PAW PATROL (MON 09:15) - 42,900
14. PAW PATROL (MON 09:00) - 42,900
15. PAW PATROL (WED 17:45) - 41,200
Notes: Nick Jr. Too is listed as Nick Jr 2 on BARB; Nick Jr. Too is Nick Jr. PAW Patrol during April 2021.

Nickelodeon Network:

1. PEPPA PIG (MON 10:34) - 102,700
2. PEPPA PIG (MON 10:44) - 98,300
3. PEPPA PIG (THU 14:19) - 94,400
4. PEPPA PIG (SUN 12:34) - 86,300
5. PEPPA PIG (TUE 21:34) - 84,100
6. PAW PATROL (WED 17:15) - 84,100
7. PEPPA PIG (SUN 12:29) - 84,100
8. PEPPA PIG (TUE 21:14) - 81,900
9. PEPPA PIG (TUE 21:04) - 78,800
10. PEPPA PIG (MON 10:49) - 77,900
11. RYAN'S MYSTERY PLAYDATE (SUN 10:59) - 77,600
12. PEPPA PIG (MON 13:59) - 72,700
13. PEPPA PIG (TUE 21:19) - 71,800
14. PEPPA PIG (TUE 06:59) - 71,100
15. PEPPA PIG (TUE 21:29) - 70,400

Ratings data provided by BARB.

Programmes of less than 5 minutes duration are excluded from these reports.

Linear TV viewing only; Data for viewing programming on PC/laptops, Tablets and Smartphones is currently unavailable.

Originally published: Monday, May 03, 2021
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SpongeBob Krusty Cook-Off Game on Nintendo Switch! 🎮 | Nickelodeon Cartoon Universe

SpongeBob Krusty Cook-Off Game on Nintendo Switch! 🎮 | Nickelodeon Cartoon Universe

#AD​ SpongeBob: Krusty Cook-Off is coming to Nintendo Switch with all new characters and features! Check out some new game play right here! For more info, visit:

Watch SpongeBob SquarePants on Nickelodeon and The SpongeBob Movie: Sponge On The Run & Kamp Koral: SpongeBob's Under Years on Paramount+!

Listen to The SpongeBob Musical here!:

SpongeBob SquarePants: Battle for Bikini Bottom - Rehydrated is now available on PC, Xbox One, PlayStation 4, Nintendo Switch and mobile devices!

CALLING ALL GOOFY GOOBERS! (ROCK!) Are ya ready for a deep dive into the world of SpongeBob SquarePants? The SpongeBob YouTube channel is THE PLACE for all fan-favorite SpongeBob moments! We’re serving up everything from legendary scenes to remixes of classic songs to deep dives into Bikini Bottom lore. Be sure to check back every week for Music Mondays, Wumbo Wednesdays, and Flashback Fridays! Subscribe now at!

Shop SpongeBob!: - SpongeBob face masks now available, with ALL proceeds going to charity!

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