Friday, January 09, 2015

"Nick News with Linda Ellerbee" Jumps In The Gender Equality Game With "What is Title IX and Why Do You Care?", Premiering 1/13 On Nickelodeon USA

Nickelodeon has announced in the following press release, from Nickelodeon's Kids and Family Press Site, NickPress.com, that Nickelodeon USA will premiere and show the latest brand new "Nick News with Linda Ellerbee" special episode, called "What is Title IX and Why Do You Care?", on Tuesday 13th January 2015 at 8:00pm (ET/PT). The half-hour special will focus on gender equality, a theme which will also be explored in Nickelodeon's upcoming live-action comedy series "Bella and the Bulldogs", which follows Bella Dawson (Brec Bassinger), a head cheerleader who suddenly finds herself fulfilling a lifelong dream of becoming the quarterback of her middle school football team, much to the initial annoyance of her teammates. "Bella and the Bulldogs" premieres Saturday 17th January 2015 at 8:00pm ET/PT on Nick USA.


Original Nickelodeon Press Release:

NICK NEWS WITH LINDA ELLERBEE JUMPS IN THE GENDER EQUALITY GAME WITH "WHAT IS TITLE IX AND WHY DO YOU CARE?" PREMIERING TUESDAY, JAN. 13, AT 8 P.M. (ET/PT) ON NICKELODEON

NEW YORK – Jan. 9, 2015 - Crystal's true passion is basketball. The 16-year-old from Murfreesboro, Tenn., is being recruited by colleges and plans to play in the WNBA, but that dream might not have been possible without a law that most kids have never heard of -- Title IX. Nick News With Linda Ellerbee covers gender equality in the brand-new half-hour special, “What is Title IX and Why Do You Care?” premiering Tuesday, Jan. 13, at 8:00 p.m. (ET/PT) on Nickelodeon.



Pictured: Crystal Dangerfield, of Murfreesboro, TN, who hopes to earn a college basketball scholarship and go on to play for the WNBA, will appear on the upcoming NICK NEWS WITH LINDA ELLERBEE, "What is Title IX and Why Do You Care?" on Nickelodeon. Photo: Martin Toub/Lucky Duck Productions. ©2015 Lucky Duck Productions. All Rights Reserved

"I wouldn't be here without Title IX," says former U.S. Women's National soccer player and Olympic Gold medalist Mia Hamm. "I look at my life and the importance that sports and education is played every step of the way. And having those opportunities, all of that is because of Title IX."

After Title IX was passed in 1972, no school that received federal money could discriminate on the basis of gender. Since then, there has been a 1000% increase in girl's participation in high school sports, but the playing field isn't always equal.

At Westview High School in Beaverton, Ore., parents and kids noticed a lot of discrepancies between the boys' baseball and girls' softball programs. Tess, 14, who is a softball player says, "The boys' batting cages were a lot bigger than ours and they were completely enclosed and ours weren't. It was fence with plastic over it and it wasn't well insulated. It gets really cold in there."



Pictured: Tess Barker, Emily Enriquez and Kylie Alto, of Beaverton, Oregon, explain how Title IX was instrumental in promoting gender equality in their school’s baseball and softball facilities, on the upcoming NICK NEWS WITH LINDA ELLERBEE, "What is Title IX and Why Do You Care?" on Nickelodeon. Photo: Martin Toub/Lucky Duck Productions. ©2015 Lucky Duck Productions. All Rights Reserved

Juan, 17, a soccer player from Austin, Texas, believes that Title IX may interfere with his dream of playing professionally. "If I were a female, I think I would have more of a chance of a Division I scholarship in Texas," he says.



Pictured: Juan Gutierrez, of Austin, TX, who believes that Title IX makes it harder for boys to get college soccer scholarships in Texas, will appear on the upcoming NICK NEWS WITH LINDA ELLERBEE, "What is Title IX and Why Do You Care?" on Nickelodeon. Photo: Martin Toub/Lucky Duck Productions. ©2015 Lucky Duck Productions. All Rights Reserved

Lizzie, 16, from Austin, Texas, says, "Growing up, I was really interested in science and math. And I feel like a lot of the adults in my life thought, 'maybe she'll be a teacher, maybe she'll be a writer.' Throughout my entire life, I've sort of been told that I'm not going to be a scientist or a mathematician."



Pictured: Lizzie Fierro, of Austin, TX, who advocates for gender equality in Science, Technology, Engineering and Math, will appear on the upcoming NICK NEWS WITH LINDA ELLERBEE, "What is Title IX and Why Do You Care?" on Nickelodeon. Photo: Martin Toub/Lucky Duck Productions. ©2015 Lucky Duck Productions. All Rights Reserved

"If we are to encourage all American kids to take the science and technology road, we must make certain that road is smoother for girls than it is now," says Ellerbee.

Priya, 16, from Austin, Texas, is an advocate spreading awareness of the importance of Title IX. "We kind of have seen through our work that Title IX, its power truly lies in its use by the people," she says.



Pictured: Smirthi Maja Davin, Maanasa Nathan, Kavya Ramamoorthy and Priya Ramamoorthy, of Austin, TX, are Title IX advocates and will appear on the upcoming NICK NEWS WITH LINDA ELLERBEE, "What is Title IX and Why Do You Care?" on Nickelodeon. Photo: Martin Toub/Lucky Duck Productions. ©2015 Lucky Duck Productions. All Rights Reserved

"And once people know about the law, know where it can be used, then they can take it a step further and really change society with this law."

Nick News, produced by Lucky Duck Productions, is now in its 24th year and is the longest-running kids' news show in television history. It has built its reputation on the respectful and direct way it speaks to kids about the important issues of the day. Over the years, Nick News has received more than 21 Emmy nominations and won its tenth Emmy Award for Forgotten But Not Gone: Kids, HIV & AIDS in the category of Outstanding Children's Nonfiction Program. Additional Emmy wins for outstanding children's programming include: Under the Influence: Kids of Alcoholics (2011); (The Face of Courage: Kids Living with Cancer (2010); Coming Home: When Parents Return from War (2009); The Untouchable Kids of India (2008); Private Worlds: Kids and Autism (2007); Never Again: From the Holocaust to the Sudan (2005); Faces of Hope: The Kids of Afghanistan (2002) and What Are You Staring At? (1998). In 1995, the entire series won the Emmy. In 2009, Nick News was honored with the Edward R. Murrow Award for best Network News Documentary for Coming Home: When Parents Return from War — the first-ever kids' television program to receive this prestigious award. Nick News has also received three Peabody Awards, including a personal award given to Ellerbee for explaining the impeachment of President Clinton to kids, as well as a Columbia duPont Award and more than a dozen Parents' Choice Awards.

About Nickelodeon

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 20 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).

###
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and Nick News with Linda Ellerbee News!

NickToons UK To Premiere "Teenage Mutant Ninja Turtles" Season Three On Saturday 7th February 2015

The online British and Irish TV guide website Digiguide is reporting the Turtley Awesome TMNT News that Nicktoons UK and Ireland, Nickelodeon UK's animation and action channel, will start to premiere and show brand new episodes from "Teenage Mutant Ninja Turtles" season 3 every Saturday and Sunday at 9:30am from Saturday 7th February 2015, continuing the shell-raising crime-fighting adventures of the four mutant Heroes in a Half-Shell turtles — Leonardo, Raphael, Donatello and Michelangelo! NickToons UK & Eire will repeat each brand new episode the same day at 5:30pm!


Additionally, Paramount Home Entertainment will release Nickelodeon Movies and Paramount Pictures' blockbuster "Teenage Mutant Ninja Turtles" on DVD and Blu-ray and Blu-ray 3D in the UK on Monday 16th February 2015. All editions are available to pre-order right now. The DVD will be available in region 2 and the Blu-ray editions will be region free.

Plus, PHE will release the complete second season of Nickelodeon's hit CG-animated "Teenage Mutant Ninja Turtles" series on DVD on Monday 30th March 2015. The DVD, titled "Teenage Mutant Ninja Turtles: Complete Season 2", is available to pre-order now.
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon UK, NickToons UK and Teenage Mutant Ninja Turtles News and Highlights!

Nickelodeon USA Boasts Top Kids Shows In Opening Week Of 2015

Nickelodeon, the number-one entertainment brand for kids and families, has announced the exciting Nickelodeon Ratings News in the following press release, from Nickelodeon's Kids and Family Press Site, NickPress.com, that Nickelodeon's animated and preschool programming closed the first week of January 2015 (Monday 29th December 2014 to Sunday 1st January 2015) at the top of US TV ratings across several key kid demos!


Original Nickelodeon Press Release:

NICKELODEON BOASTS TOP KIDS SHOWS IN OPENING WEEK OF 2015

SpongeBob SquarePants is Week's Number-One Animated Series with Kids 2-11; Bubble Guppies, Dora and Friends and Wallykazam! Sweep Top Three Spots with Kids 2-5

Nicktoons Posts Double-Digit Increases with Core Kid and Boy Demos

NEW YORK – Jan. 8, 2015 – Nickelodeon’s animated and preschool programming closed the first week of January (12/29/14-1/4/15) at the top across several key kid demos.

In animation, SpongeBob SquarePants was the number-one animated series with kids 2-11 (3.6/1.1M) for the week. It also ranked as the top animated kids program across all TV with total viewers (2.1M).

Nickelodeon's hit preschool slate swept the top three spots with kids 2-5. Bubble Guppies (6.0/705K) led the trio, followed by Dora and Friends: Into the City! (5.1/606K) and Wallykazam! (5.1/602K), respectively.

Additionally, Nickelodeon niche net, Nicktoons, posted double-digit increases with its core audiences, scoring a 0.7/90K with kids 6-11 (+17% over a year ago) and 1.0/66K with boys 6-11 (+25%).

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 20 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).

###
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Ratings News and Highlights!