Friday, January 09, 2015

Nickelodeon USA Boasts Top Kids Shows In Opening Week Of 2015

Nickelodeon, the number-one entertainment brand for kids and families, has announced the exciting Nickelodeon Ratings News in the following press release, from Nickelodeon's Kids and Family Press Site, NickPress.com, that Nickelodeon's animated and preschool programming closed the first week of January 2015 (Monday 29th December 2014 to Sunday 1st January 2015) at the top of US TV ratings across several key kid demos!


Original Nickelodeon Press Release:

NICKELODEON BOASTS TOP KIDS SHOWS IN OPENING WEEK OF 2015

SpongeBob SquarePants is Week's Number-One Animated Series with Kids 2-11; Bubble Guppies, Dora and Friends and Wallykazam! Sweep Top Three Spots with Kids 2-5

Nicktoons Posts Double-Digit Increases with Core Kid and Boy Demos

NEW YORK – Jan. 8, 2015 – Nickelodeon’s animated and preschool programming closed the first week of January (12/29/14-1/4/15) at the top across several key kid demos.

In animation, SpongeBob SquarePants was the number-one animated series with kids 2-11 (3.6/1.1M) for the week. It also ranked as the top animated kids program across all TV with total viewers (2.1M).

Nickelodeon's hit preschool slate swept the top three spots with kids 2-5. Bubble Guppies (6.0/705K) led the trio, followed by Dora and Friends: Into the City! (5.1/606K) and Wallykazam! (5.1/602K), respectively.

Additionally, Nickelodeon niche net, Nicktoons, posted double-digit increases with its core audiences, scoring a 0.7/90K with kids 6-11 (+17% over a year ago) and 1.0/66K with boys 6-11 (+25%).

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 20 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).

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