Update (4/13) - Nickelodeon Animation are now hiring production crew to work on Nickelodeon's upcoming animated preschool Baby Shark series! There is a number of open positions currently available. Visit nickanimation.com/jobs to find out more information and to apply. Good luck!
Update (2/24/2020) - Nickelodeon is slated to premiere Baby Shark during early 2021!
Nickelodeon, a division of Viacom International Inc. (NASDAQ: VIAB, VIA), and SmartStudy, the global entertainment company behind the beloved children’s brand, Pinkfong, announced earlier this year that they are partnering to develop a new original animated series based on Baby Shark for global distribution, while Viacom Nickelodeon Consumer Products (VNCP) will be managing consumer products licensing worldwide, excluding Asia, for the property.
Baby Shark became a breakout sensation when it launched on YouTube in November 2015. With music, characters, story and dance all combined together, Baby Shark took the world by storm, amassing 2.9 billion YouTube views and becoming the 9th most watched video in the platform’s history. The song recorded a 20-week-streak on the Billboard Hot 100 and spawned a viral phenomenon #BabySharkChallenge, generating over 700K cover videos around the globe.
“Baby Shark is a multiplatform phenomenon, and appetite for more content and products is strong around the world,” said Pam Kaufman, President, Viacom Nickelodeon Consumer Products. “Our outstanding creative teams are moving fast to get more Baby Shark product across multiple categories to retailers, and our content team is excited to develop a terrific original animated series that will bring this property to new heights and even more fans.”
“Baby Shark has captured the imagination of millions of fans around the world, so it’s no surprise it’s one of the top 10 most-viewed videos on YouTube ever,” said Ramsey Naito, Executive Vice President, Nickelodeon Animation. “At the heart of any popular piece of content is a terrific character, and we have a great opportunity to further explore the world of Baby Shark and follow this family through some great animated adventures on Nickelodeon.”
“We are really excited to be partnering with Nickelodeon to co-produce our first television series about Baby Shark and look forward to bringing our characters from the screen into the real world,” said Min Seok Kim, CEO, SmartStudy.
More Nick: Nickelodeon Embarks on New Direction with its Biggest, Most Wide-Ranging Content Slate Ever!
Originally published: Tuesday, November 5, 2019 at 19:18 GMT.
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