Friday, May 04, 2012

Viacom Continuing To Expand To New Markets While Continuing To Strengthen Their Presence In Existing Ones; Nickelodeon Channels Worldwide Report Ratings Gains During Q2 2012

According to Seeking Alpha, Philippe P. Dauman, who is the President and CEO of Viacom, announced during Viacom's Fiscal Year Second Quarter 2012 Earnings Release Teleconference on Thursday 3rd May 2012 that Nickelodeon channels around the world (Nickelodeon International), including Nickelodeon UK, saw a rise in ratings during the second quarter of 2012's fiscal year, which were driven by the popular Nickelodeon shows "iCarly" and "Victorious", and that Nickelodeon UK has "a strong pipeline in the current quarter" as well:
Even as we expand to new markets, we're strengthening our presence in existing ones. We had a very strong quarter in the U.K., one of our most important markets. Ratings were up 21% at MTV U.K., thanks to Jersey Shore, which just concluded its second season as the highest-rated series ever for the channel. Comedy Central ratings are up 67%, thanks to strong U.S.-based acquired programming and our local original comedy, Threesome. Finally, Nickelodeon U.K., as well as the Nick brand in many markets around the world, saw ratings gains, driven by iCarly and Victorious, with a strong pipeline in the current quarter as well.


The second quarter also saw the return of the Nickelodeon Kids' Choice Awards which, in its 25th year, reached 15 million total viewers [on Nickelodeon USA] and generated a record 223 million votes online, hosted by Will Smith and featuring performances by Katy Perry and One Direction, the KCA's made the leap into a truly global juggernaut this year, earning its highest ratings ever by a wide margin in key markets, including the U.K., Germany and Australia.