Thursday, January 18, 2018

Viacom Licenses Raft of Nickelodeon Preschool Shows to Mexican and Brazilian Broadcasters

Viacom International Media Networks (VIMN) has licensed a number of Nickelodeon preschool shows to Brazil’s free-to-air network (FTA) TV Cultura and Mexican national broadcast network Imagen, including the animated hit Rusty Rivets!


TV Cultura in Brazil has acquired the rights to the first season of Rusty Rivets and Nella the Princess Knight (Nella, Uma Princesa Corajosa), both of which are premiering this month on the channel. TV Cultura has also snapped up the third installment of PAW Patrol (Patrulha Canina) as well as the second seasons of Blaze and the Monster Machines, Dora and Friends (Dora e seus Amigos: Na Cidade) and Shimmer and Shine (Shimmer e Shine).

Over in Mexico, Imagen acquired a variety of Nick Jr. content, including the first installment of Shimmer and Shine, Team Umizoomi, Dora and Friends (Dora y Sus Amigos) and Bubble Guppies. The content will be added to the broadcaster’s weekend kids programming block, which launched last fall.

Lauren Marriott, the Vice President (VP) of international program sales at VIMN, remarked: “The appetite for our preschool content is stronger than ever, with children being entertained by our shows in all corners of the globe and across all platforms. This latest slate of Nick Jr. sales is testament to its high-quality production and its wide-ranging international appeal.”

“These recent deals with TV Cultura and Imagen allow us to bring our hit preschool content to more viewers throughout Brazil and Mexico,” added Guillermo Borensztein, the VP of sales and co-productions at VIMN Americas. “We are happy to continue providing excellent programming to our partners in order to help expand their content offering.”

More Nick: Nickelodeon Latin America To Premiere 'Sunny Day' On Monday 5th February 2018!

Original source: TVKIDS, Kidscreen.
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