Who Wears A Denim Jacket Under The Sea?
Wren + Glory and Nickelodeon Announce Collaboration on an Exclusive SpongeBob SquarePants Collection
NEW YORK, May 5, 2020 -- Wren + Glory, a female-founded small business – started and run by two sisters – and known for hand-painted denim jackets, has collaborated with Nickelodeon, the number-one entertainment brand for kids, on a limited edition SpongeBob SquarePants fashion collection launching this Spring.
Wren + Glory Founder and Head Designer Gloria Bijou and fellow Founder Renee Haddad worked with Nickelodeon to design an exclusive series of SpongeBob SquarePants-themed denim jackets. Wren + Glory's out of the box designs and SpongeBob's incurably optimistic personality are combined to boast a full range collection of denim washes and colors, cropped sequin designs and bright painted graphics with SpongeBob and friends' favorite phrases including, "I'm Ready," "Feeling Totally Awesome" and more. Even DoodleBob makes an appearance!
"We couldn't be more excited to collaborate with Nickelodeon and bring exclusive hand-painted SpongeBob denim jackets to fans. Nickelodeon gave us the creative freedom to design pieces that represent our spirit — edgy, quirky and fun!" – Gloria Bijou.
Retail prices start at $395 and are available on wrenglory.com for men, women and kids. To learn more, visit https://wrenglory.com/.
Check out the sponge-tastic Wren + Glory x SpongeBob SquarePants collection below!:
The SpongeBob apparel joins other recent fashion collaborations from brands such as Unimatic, Nike and Timberland, Pharrell Williams' Billionaire Boys Club ICECREAM, Edward Venero's VNRO, Happy Socks, a skateboard collection from Santa Cruz Skateboards, a homeware collaboration from Modernica with Chicago-based visual artist Louis De Guzman and global music artist J Balvin, a dog apparel and accessories collection with Fresh Pawz, clothing with Zara, streetwear with Teddy Fresh, and a Grillz collaboration between J Balvin and Ian Delucca.
SpongeBob SquarePants, which was recently greenlit for a 13th season, has reigned as the number-one kids’ animated series on TV for the last 17 years, while generating a universe of beloved characters, pop culture catchphrases and memes, theatrical releases, consumer products, a Tony award-winning Broadway musical which is now touring North America and a global fan base. SpongeBob SquarePants is seen in more than 208 countries and territories, translated in 55+ languages, and averages more than 100 million total viewers every quarter. SpongeBob SquarePants is created by Stephen Hillenburg and produced by Nickelodeon in Burbank, Calif.
Nickelodeon's is currently in the midst of the network's "Best Year Ever", a year-long global celebration of one of the most iconic TV series and characters ever created. The “Best Year Ever” launched with the premiere of “SpongeBob’s Big Birthday Blowout,” an original mixed live-action and animated special last summer, and leads up to the Paramount Pictures and Nickelodeon Movies theatrical, The SpongeBob Movie: Sponge on the Run, coming Summer 2020.
A CG-animated prequel series, Kamp Koral: SpongeBob’s Under Years is also set to premiere this summer.
About Wren + Glory:
Each Wren +Glory jacket is completely designed & hand painted in NYC by Gloria Bijou, Renee Haddad and their team on only the best quality denim. All of Wren +Glory's jewelry is made with semi-precious stones & metals, and is designed and produced in NYC. https://wrenglory.com/
About Nickelodeon:
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc.
From Sourcing Journal:
SpongeBob Goes Chic in Wren + Glory’s New Painted Denim Jackets
Wren + Glory announced a cheerful collaboration with Nickelodeon’s “SpongeBob SquarePants,” featuring hand-painted denim jackets.
SpongeBob SquarePants just got an edgy denim makeover with the help of Wren + Glory.
The brand known for its creative, hand-painted denim jackets debuted a lighthearted collaboration with Nickelodeon featuring the animated character and many of his signature phrases artfully painted on top of denim jackets of varying washes and constructions.
The cheerful collection comes at a time when the world is reeling from the effects of COVID-19, and lockdown orders keep people disjointed from their normal routines. Based in New York City, the brand is in the epicenter of the pandemic—making this collection even more meaningful.
“We couldn’t be more excited to collaborate with Nickelodeon and bring exclusive hand painted SpongeBob denim jackets to fans,” Wren + Glory founder and head designer Gloria Bijou said in a statement. “Nickelodeon gave us the creative freedom to design pieces that represent our spirit—edgy, quirky and fun.”
Standout one-of-a-kind pieces include a washed pink denim “Fine and Fancy” jacket with a painting of SpongeBob and the words “I’m ready” on the back; a cropped denim jacket with sequined sleeves and bubblegum pink trims with the phrase “Rainbow is my favorite color”; and a denim jacket with an attached gray hoodie and a painting of the full SpongeBob crew on the back.
The collection is now available on the Wren + Glory website, with prices ranging from $395-$425.
Wren + Glory isn’t the only denim brand mixing animated pop culture and fashion. In the past, Levi’s collaborated on everything from a Super Mario Bros-themed collection to a Hello Kitty 45th anniversary range.
###
More Nick: Nickelodeon Announces Voice Cast for 'Kamp Koral: SpongeBob’s Under Years', First-Ever 'SpongeBob SquarePants' Spinoff!
Originally published: Tuesday, May 5, 2020 at 19:52 BST.
Original source: PR Newswire.
Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and SpongeBob SquarePants News and Highlights!
No comments:
Post a Comment
Have your say by leaving a comment below! NickALive! welcomes friendly and respectful comments. Please familiarize with the blog's Comment Policy before commenting. All new comments are moderated and won't appear straight away.