Thursday, January 13, 2022

ViacomCBS and TRAVLR Launch Nickelodeon and MTV Travel Hubs in Australia

ViacomCBS Australia & New Zealand has partnered with travel technology platform TRAVLR to launch the Nickelodeon Travel (NickTravel.com) and MTV Travel (MTVTravel.com) platforms, which will offer exciting experiences and promotions for the family and youth markets ahead of the summer holiday period and beyond.


Designed with busy parents in mind, the Nickelodeon Travel hub is a simple travel booking platform that brings together curated holiday itineraries suitable for families with kids of all ages (and their pets!), first access to exclusive Nickelodeon experiences, such as Nickelodeon Land at Sea World Resort on the Gold Coast, and great deals to suit any budget. Visitors will also find information about destinations and tried & tested recommendations, reviews and hacks from other parents, as well as downloadable activities inspired by beloved Nickelodeon shows and characters to keep kids entertained. With hundreds of flights, hotels and activities, get ready for unforgettable family holidays!

To celebrate the launch of Nickelodeon Travel, visitors can enter an exclusive competition to win a Nickelodeon Family Holiday worth $2,382.00 (AU). The contest is open now and closes February 4, with the draw taking place on February 8. To enter, simply sign up to the website, NickTravel.com! Prizes consists of: Three nights accommodation in a Deluxe Double Room for up to 4 people including breakfast; Unlimited entry to Sea World, Movie World, Wet ‘n’ Wild and Paradise Country for the duration of your stay; Return flights for four (up to the value of $1,000) from your nearest capital city (excluding Brisbane) to Coolangatta.


Similarly, MTV Travel offers visitors the chance to find out ways to play and places to stay around Australia and New Zealand.

With travel resuming in Australia over the next few months, CEO and Founder of TRAVLR, Simon te Hennepe said that it was the optimal time to drive the TRAVLR business forward ahead of what he anticipates to be a busy 2022 travel season.

“We are extremely fortunate to welcome industry leaders Michelle Guthrie and Matt Berriman to the TRAVLR business, who will be instrumental in driving TRAVLR’s current and future growth.

“Our extended partnership with global leader ViacomCBS is testament to our commitment in supporting iconic media brands to deepen their engagement with audiences looking for the ultimate travel experience, curated especially for them, in Australia and around the world.”

TRAVLR’s travel platform consolidates the global travel industry into one seamless user experience via its unique ‘Travel as a Service’ (TaaS) model. The company licenses its fully managed travel technology software and service offering to world leading media companies, enabling their audiences to discover, plan and book curated and relevant, once-in-a-lifetime travel experiences within their own ecosystem and under their own brand.

TRAVLR’s unrivalled offering has attracted some of the world’s most respected brands, including partnerships with Network 10 (10Travlr.com.au), Stuff.co.nz, (Stuff Travel) and recently announced, BBC Global News (DiscoverBeyond.com).

Official ViacomCBS Australia & New Zealand press release:

Nickelodeon Australia Launches Family-Focused Travel Marketplace In Partnership With Travlr.

Nickelodeon Australia, in partnership with TRAVLR, has today announced the launch of Nickelodeon Travel, a new co-branded online travel marketplace specialising in family-friendly travel. The dedicated travel site will launch with a series of once-in-a-lifetime ‘money can buy’ experiences, all with a touch of Nickelodeon’s iconic flair, designed specifically to cater to the needs of families with kids of all ages.

Powered by TRAVLR technology, Nickelodeon Travel provides busy parents with credible travel information and enables families to explore tailored holiday recommendations across Australia and New Zealand all in the one place. The site also includes information on the most unique and suitable family-friendly destinations and provides access to exclusive and best value offers, as well as where to find specific family add-ons such as complimentary kids club and nanny services.

Chief Operating and Commercial Officer and Executive Vice President, Australia and New Zealand, Jarrod Villani, said: “After a difficult 18 months for travel, the Nickelodeon proposition combined with such a captive, engaged family friendly audience, was a natural focus. Destination travel features prominently in many of our programs and enabling our audiences to experience the Nickelodeon brand in real life is now something we can make possible for our audiences through this partnership with TRAVLR.”

As part of its launch, Nickelodeon Travel features a special package, in partnership with Village Roadshow Theme Parks (VRTP), to its Sea World Theme Park and Resort. Families will have access to resort accommodation packages and all VRTP theme parks as well as experience Nickelodeon character meet and greets, VIP seating at Nickelodeon shows and special food and drink offerings.

As part of the ViacomCBS partnership with Nickelodeon Travel, TRAVLR has also partnered with youth brand MTV to launch MTVTravel.com and in 2020, Network 10 on 10Travlr.com.au

CEO and Co-founder of TRAVLR, Simon te Hennepe said: “The MTV and Nickelodeon brands are two of the most loved in the world, reaching highly influential audiences who crave unique travel experiences. This is an exciting time for travel and we look forward to offering only the best, most exclusive access to unforgettable experiences that bring these brands to life.”

For further information on Nickelodeon Travel please see attached media release and visit www.nicktravel.com

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Originally published: December 01, 2021.

Original source: B&T; Additional source: TVKIDS, OzBargain.

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