Wednesday, July 06, 2022

Nickelodeon Animation Names Nathan Schram As New VP Of Development

Nathan Schram has been promoted from director to VP at the studio, while Shannon Friedrichs-Higdon moves up to SVP of content and brand strategy for kids and family at parentco Paramount Global.

There’s lots of executive news coming out of the Paramount stable this week, with two key promotions in the kids and family team and a title change for marketing executive Sabrina Caluori.

On the content side of the media company’s business, Nathan Schram has been elevated from director to Vice President (VP) of development at Nickelodeon Animation, where he’s been working primarily on adapting book franchises and developing current series for nearly four years.

During this time, he has optioned more than 20 kidlit properties for Nickelodeon Animation, Nick Live Action and Nick Jr, along with developing concepts for linear TV and streaming.

Prior to joining Nick, Schram worked at LA-based Saban Brands, original home of the Power Rangers franchise and a major IP owner throughout the 2010s. He served in several key development and positions there, overseeing work on Saban’s TV series from greenlight to distribution.

In other news, Nickelodeon veteran Shannon Friedrichs-Higdon has been promoted from VP to Senior Vice President (SVP) of content and brand strategy for kids and family at Paramount Global.

Friedrichs-Higdon takes on new responsibilities to maximize the value of Nickelodeon across all international linear and streaming platforms for Paramount Global, including Paramount+ and Pluto TV outside the U.S.

She will continue to work closely with Jules Borkent (Managing Director and Executive Vice President, kids and family), Doug Craig (SVP of content strategy for international streaming) and the Pluto TV teams worldwide.

Friedrichs-Higdon’s current projects include Monster High: The Movie, coming this October to Nick and Paramount+; Transformers: EarthSpark, hitting Nickelodeon and Paramount+ later this year, and recent rollout Rock Island Mysteries, a collaboration with Fremantle.

In the marketing team, Nickelodeon has also bumped Sabrina Caluori from SVP of brand and content strategy to EVP and head of marketing and brand strategy. Caluori joined the company in 2021 and she now leads on-air and off-air consumer marketing, as well as brand creative and content launches globally on all  linear, digital and social platforms.

These internal changes come on the heels of Nickelodeon building its content pipeline with a recent greenlight for 2D-animated series Super Duper Bunny League (working title), which is slated for a 2024 US premiere on Nick Jr., and also a new round of its Intergalactic Short Film Program.

The news was first reported by Kidscreen.

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