Saturday, February 25, 2023

FILA Celebrates 30th Anniversary of 'Rocko's Modern Life' With New Footwear Line

This year marks the 30th anniversary of Nickelodeon's '90s animated Nicktoons series Rocko’s Modern Life, and FILA has just the footwear to celebrate the beloved characters of O-Town!

Source: FILA

In collaboration with Paramount Consumer Products, FILA is launching a special collection of sneakers exclusively for, Foot Locker, and Champs Sports. Each shoe is adorned with familiar faces from the Nicktoon, bringing the characters of Rocko, Heffer, and Filburt out of the ’90s and into your next trendy outfit.

The FILA x Rocko’s Modern Life collection features three distinct styles. Each comes with Rocko’s Modern Life and FILA logos on the tongue, heel, upper liner, and sock liner, as well as custom packaging to spotlight each featured character.

Rocko | Source: FILA

The RML Rocko x Renno style honors the lovable wallaby protagonist. Crafted in nylon and suede and designed in a coral hue as a nod to Rocko’s footwear. The quarter features a vibrant graphic design that mimics the character’s colorful signature shirt. As the cherry on top, the sneakers are playfully embellished with images of Rocko and his faithful dog, Spunky. The Rocko x Renno sneakers are available for $100 or $90 for kids.

Heffer | Source: FILA

The RML Heffer x F-13 features red, light yellow and lavender hues, the colors of Rocko’s best friend Heffer Wolfe. The high-top shoe includes pony hair detailing on the strap and red and purple hues to pay homage to his trademark suspenders and red pants, while the character himself makes an appearance on the Fila flag. The Heffer x F-13 style is available for $90 or $80 for kids.

Filburt | Source: FILA

Finally, the RML Filburt x Original Fitness style plays on the characteristics of the turtle Filburt through its colorway and design. His turquoise skin and green shell with turquoise ovals are incorporated into the silhouette. His famous blue glasses appear on the heel, while an image of the character can be seen sitting on top of the FILA flag. The Filburt x Original Fitness shoes are available for $85 or $75 for kids.

Source: FILA

Starting on Feb. 28, the entire collection of men’s and kid’s footwear will be available on and Champs Sports locations, while the men’s footwear will also be available on,, and Foot Locker locations.

To bring this collaboration to life and to further connect to the series’ devoted audiences, Fila and Nickelodeon tapped Carlos Alazraqui, who voiced the character of Rocko, to share his memories of playing the character over the past 30 years, while also highlighting the new collaboration.

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