Saban Brands to Celebrate 20 Years of Power Rangers With a Power-Packed 2013
Events, surprise appearances, partnerships and exclusive content and merchandise to mark two decades of Power Rangers
LOS ANGELES, June 11, 2012 /PRNewswire/ -- Go Go Power Rangers! Saban Brands will celebrate 20 memorable years of its world-renowned Power Rangers brand with events, surprise appearances and a variety of exciting partnerships throughout 2013. To mark the major milestone, Saban Brands will continue the legacy with the launch of the all new television installment, Power Rangers Megaforce, scheduled to air in early 2013.
"Twenty years after the Power Rangers first appeared, the brand is stronger than ever – Power Rangers Super Samurai is the number one kids action show on television," said Elie Dekel, President of Saban Brands. "The Power Rangers celebration will be global in scope - wherever our fans are, the Power Rangers will be there, too. Our fans are extremely important to us, and we plan to celebrate the anniversary with them through a steady stream of new and classic content as well as a variety of exciting events and activities."
While broadcast on Nickelodeon and NickToons (Nickelodeon is a worldwide broadcast partner), Saban Brands is also expanding Power Rangers' presence to other platforms to deliver exciting content to fans – including mobile phone apps, games, videos and online activities. In addition, fans will have access to commemorative merchandise, live Power Ranger appearances, and more. The company is also collaborating with key partners to offer unique content and merchandise opportunities for fans throughout the year. Saban will develop 20th Anniversary offerings with the following licensees: Accessory Innovations (accessories), Bandai (toys), Concept One (accessories), Disguise (costumes), Hot Properties (gifts and novelties), JEM Sportswear (apparel), Li & Fung USA/Briefly Stated (sleepwear), Mattel (toys), Mega Bloks (toys), Mighty Fine (apparel), Shout! Factory (DVD's), and TreeHouse (toys).
"Power Rangers has become a pop-culture icon over the past 20 years," said Dekel. "Many who watched Power Rangers in the '90s remember that experience and can now share in the fun with their children, adding to the cross-generational appeal."
Currently in its 19th season, Power Rangers was the brainchild of Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. Following its introduction, Power Rangers quickly became the most-watched children's television program in the United States and a worldwide phenomenon. Emphasizing the importance of teamwork, responsibility, and helping others, the series follows the adventures of a group of ordinary young people who "morph" into superheroes. Seen in more than 60 countries, the original Mighty Morphin Power Rangers was translated into numerous languages, and was a mainstay in the most prominent international children's programming channels.
Since re-acquiring the property in 2010 from Disney and relaunching the series on Nickelodeon in 2011, Saban Brands has achieved dramatic growth with the Power Rangers through relationships with numerous licensees across product categories. Today, fans have more ways than ever to enjoy the Power Rangers.
Saban Brands' Power Rangers Megaforce
Saban Brands will launch the newest version of Power Rangers, the number-one kids action series on television, with Power Rangers Megaforce. The new series, which premieres in 2013, will deliver mega action, humor, excitement, and entertainment, in addition to the core themes of friendship, teamwork, fitness, and helping others. Power Rangers Megaforce will air as Saban Brands celebrates the 20th Anniversary of the Power Rangers franchise. The series will be helmed by Haim Saban, who created and produced the original Mighty Morphin Power Rangers series in 1993. Following its introduction, Power Rangers quickly became the most-watched children's television program in the United States. The series followed the adventures of a group of ordinary young people who "morphed" into superheroes. It was seen in more than 60 countries, translated into numerous languages, and was a mainstay in the most prominent international children's programming blocks. Power Rangers LLC, which licenses and merchandises the Power Rangers brand, is an affiliate of Saban Brands. For more information, visit www.powerrangers.com.
About Saban Brands
Formed in 2010 as a subsidiary of Saban Capital Group, Saban Brands (SB) was established to acquire and develop a world-class portfolio of properties and capitalize on the company's experience, track record and capabilities in growing and monetizing consumer brands. SB applies a strategic transmedia management approach to enhancing and extending its brands in markets worldwide and to consumers of all ages. The company provides full-service management, marketing, promotion and strategic business development for its intellectual properties including comprehensive strategies unique to each brand, trademark and copyright management and enforcement, creative design, retail development, direct-to-consumer initiatives and specialized property extensions. SB is led by a superior management team with decades of experience in media, content creation, branding, licensing, marketing and finance. For more information, visit www.sabanbrands.com
SOURCE Saban Brands
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Wednesday, June 13, 2012
Events, Surprise Appearances, Partnerships And Exclusive Content And Merchandise To Mark Two Decades Of Power Rangers
Below is a Saban Brands press release from PRNewswire:
Nickelodeon UK And D3Publisher Announce Plans To Release Three Brand New Nickelodeon Video Games In The UK During Summer 2012 - Dish Out The Fun In "iCarly: Groovy Foodie!", Star In "Victorious: Taking The Lead" And Perform Enchanting Spells In "Winx Club: Magical Fairy Party!"
According to this Nickelodeon UK News article from GamesPress via Gamasutra, Nickelodeon Consumer Products UK and the Japanese video game publisher D3Publisher (D3P) have announced plans to release three brand new Nickelodeon Video Games, which will be based on three popular Nickelodeon shows, in the UK during Summer 2012. The brand new Nickelodeon Games, called "iCarly: Groovy Foodie!", "Victorious: Taking the Lead", and "Winx Club: Magical Fairy Party!", will be released in the UK by NAMCO BANDAI Games Europe S.A.S.:
Dish Out The Fun In iCarly™: Groovy Foodie!, Star in Victorious™: Taking the Lead and Perform Enchanting Spells in Winx Club™: Magical Fairy Party!
[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
LYON, FRANCE – June 4, 2012 – D3Publisher (D3P) and Nickelodeon today announced three new video games, iCarly™: Groovy Foodie! and Winx Club™: Magical Fairy Party based on the license created by RAINBOW SRL for the Nintendo DS™ hand-held system. Victorious™: Taking the Lead will be released on the Nintendo DS™ hand-held system and the Wii™ system from Nintendo. These three games will be brought to the UK by NAMCO BANDAI Games Europe S.A.S. Available this Summer, iCarly: Groovy Foodie! offers highly addictive gameplay where fans serve wacky meals to crazy customers in a game that 'dishes out' all the random fun from the show. Victorious: Taking the Lead and Winx Club: Magical Fairy Party are scheduled for release this autumn and will give kids the chance to be the star in a school play or throw magical fairy parties with their favorite television characters.
In iCarly: Groovy Foodie!, Carly and Sam get in trouble and must complete community service by making their imaginative food creations. Fans of the series can play as both Carly and Sam, and interact with the cast, as they share special skills that tie into each character’s attributes from the show. Players set the menu, prepare dishes and serve plates to customers quickly, while even more starving customers flood each location. They will dish out more than 20 infamous iCarly dishes like Doughnuts on a Stick, Fudge Balls, and Spaghetti Tacos to crazy patrons in fan-favorite locations that include Webicon, Ridgeway Junior High, the Groovy Smoothie and more. The addicting game features several finicky types of hungry customers including students, senior citizens and more, each with their own likes, dislikes, and unique traits. iCarly: Groovy Foodie! is under development by WayForward Technologies, Inc.
Girls will embrace the magic within and discover their inner fairy in Winx Club™: Magical Fairy Party , through the enchanting story and exciting mini-games filled with fairies, fashion, friendship (and pets) that fans love. Fans can star in the game as their own fairy, interact with their favorite show characters and enroll in the enchanting Alfea School. They will form new friendships, perform spells and plan unforgettable events that include a wondrous ball! The game is based on a brand new Winx Club modern fantasy adventure television series that will take the fairies of Alfea School on magical experiences and showcase a new art style with CGI episodes releasing this fall. Winx Club™: Magical Fairy Party is based on the license created by RAINBOW SRL and is under development by 1st Playable Productions.
Victorious: Taking the Lead , based on the hit Nickelodeon television series, is an adventure and exploration game where fans can be Tori Vega and star in a Hollywood Arts production. Tori really wants the lead role in the upcoming school play and fans can help her get the part by successfully playing through a variety of fun mini-games that are tied to the show. Fans will receive an inside look into the Victorious world where they can fully interact with cast members like Jade and Beck, and visit their favorite show locations. Victorious: Taking the Lead for Wii is under development by High Voltage Software, and Nintendo DS is under development by 1st Playable Productions.
For more information on these titles and the entire D3P line-up, please visit: http:// www.namcobandaigames.eu
All other trademarks are the property of their respective owners. All rights reserved.
Nintendo properties are trademarks of Nintendo.
"Power Rangers Samurai" Currently The Number One Kids Action Series On Nickelodeon USA
According to this Nickelodeon News/Power Rangers News article on Licensing.biz, Saban Brands' "Power Rangers Samurai" 'Power Rangers' series is currently the number one kids action themed series on Nickelodeon USA (Nickelodeon North America):
Channel 5 gains Power Rangers broadcasting rights
Saban Brands’ Power Rangers Samurai and Super Samurai will premiere on the channel this summer.
The UK's Channel 5 has acquired the licence to air both Power Rangers Samurai and Power Rangers Super Samurai.
The deal was struck by Channel 5 and producer and distributor MarVist Entertainment, which is the exclusive distributor for Saban Brands’ popular boys franchise Power Rangers.
“The latest instalment of the Power Rangers franchise: Samurai and Super Samurai are fun, action-packed programming that will appeal to young boys,” said Channel 5’s head of acquisitions Katie Keenan. “It’s a great addition to our new weekend animation block.”
MarVista Entertainment’s CEO Fernando Szew added: “Saban Brands’ Power Rangers franchise continues to deliver top ratings to broadcasters around the world and to engage a new generation of viewers.
“Each new installment, be it Power Rangers Samurai or Power Rangers Super Samurai, upholds the high-level of action, humour, colorful characters and captivating stories that franchise fans have come to expect, and are supported by Saban Brands' stellar global licensing and merchandising programs.”
Channel 5 joins other international broadcast partners for Power Rangers Samurai, including Spain’s 24-hour kids channel Boing, Venezuela’s Venevision, Chile’s Mega, and Sonic, which is part of the Nickelodeon platform in India.
Others include Nickelodeon for multiple territories, Channel 9 in Australia, TV4 in New Zealand, Canal J and Gulli in France, Mediaset’s Italia 1 and Boing in Italy and Televisa in Mexico.
Power Rangers Samurai reaches over 150 territories across the globe. The property is currently the No.1 kids action series on Nickelodeon in the US.
Nickelodeon UK Welcomes Former Disney Executive Suzie Adams To Head Nickelodeon UK's Digital Output
From C21Media:
Nick UK gets new digital directorAlso, from Broadcast:
Nickelodeon UK has appointed a Walt Disney executive to replace Roy Edmonds as its digital director.
Suzie Adams will head up overall digital strategy for the pay-TV channel, working across mobile, video, apps, video-on-demand and social media.
Her arrival comes after former incumbent Roy Edmonds left the firm in March to go travelling, and she will now report to VP and commercial director Kiaran Saunders as part of Philip Bouchier O'Ferrall’s Viacom International Media Networks Digital group.
Adams joins from Disney Channels EMEA, where she spent six years and was most recently senior marketing, digital and social manager. Before that, she worked for Entertainment Rights.
Jesse Whittock
13-06-2012
©C21Media
GENRES: Animation, Children's
PEOPLE: Kiaran Saunders, Philip Bouchier O'Ferrall, Roy Edmonds, Suzie Adams
COMPANIES: Disney Channels EMEA, Entertainment Rights, Nickelodeon UK, The Walt Disney Company
SECTIONS: C21 Kids, FutureMedia
COUNTRIES: EMEA, UK
Nick poaches Disney digital directorAlso, from DigitalTVEurope.net:
Nickelodeon UK has hired Disney’s digital director to take charge of its output across platforms from apps to social media.
Suzie Adams joins from rival kids broadcaster Disney where she has worked for six years, rising to senior marketing, digital and social manager, responsible for projects including the launch of online world Disney Superbia.
Her appointment follows the departure of Roy Edmonds who left Nickelodeon after four years in March.
Adams will report into Nickelodeon commercial director Kiaran Saunders and work closely with the Viacom International digital team, headed up by senior vice president Philip O’Ferrall.
Saunders said: “Our digital platforms are extremely important to our business and we are confident that with her wealth of experience in the children’s market, Suzie will be able to make the most of our current offering and be able forge new strategies to grow our digital audience.”
Former Disney exec to head Nickelodeon UK's digital outputAlso, Tweeted (posted) by Nickelodeon UK and Ireland's Press Office on their official Twitter profile page (@NickelodeonUKPR):
Nickelodeon UK has poached Suzie Adams from rival Disney to be responsible for all of the company’s digital output on social media sites and apps.
Adams was previously senior manager, digital and social marketing, Disney Channels, UK and EMEA, where she worked on projects including online site Disney Superbia. She will become digital director, Nickelodeon UK and will report to Nickelodeon commercial director Kiaran Saunders and also work with Viacom International Media Networks team run by Philip O’Ferrall.
“Our digital platforms are extremely important to our business and we are confident that with her wealth of experience in the children’s market, Suzie will be able to make the most of our current offering and be able forge new strategies to grow our digital audience,” said Saunders.
We're excited to welcome our new digital director Suzie Adams to Nick towers! http://www.broadcastnow.co.uk/news/people/nick-poaches-disney-digital-director/5043249.article?blocktitle=LATEST-NEWS&contentID=828#.
Tuesday, June 12, 2012
Nickelodeon USA Airing "The Penguins Of Madagascar" Helps The Brand New DreamWorks Animation SKG Movie "Madagascar 3" Top The USA And Canadian Box Offices Charts
From Bloomberg:
'Madagascar 3' Is Top Weekend Film on Sales of $60.3 MillionYou can read Bloomberg's full USA And Canadian Box Offices Charts report here on the official Bloomberg website, Bloomberg.com.
DreamWorks Animation SKG (DWA)’s “Madagascar 3” opened as the top film at U.S. and Canadian box offices with $60.3 million in sales, edging out “Prometheus,” a science-fiction thriller from Ridley Scott.
"Prometheus," from News Corp. (NWSA)’s Twentieth Century Fox, the weekend’s only other new film in wide release, had $51.1 million in ticket sales, researcher Hollywood.com Box-Office said today in an e-mailed statement.
“Madagascar 3” sales beat the $53.8 million estimate of Box Office Mojo although revenue was less than the $63.1 million opening of “Madagascar: Escape 2 Africa,” released in 2008. The animated 3-D movie received a marketing boost from a popular Nickelodeon TV show based on the penguin characters and ads featuring Chris Rock as a zebra performing a circus tune, Ben Carlson, co-founder of the research firm Fizziology, said in a June 7 interview. The film has little competition for family audiences until Disney (DIS)’s “Brave” on June 22.
“It’s a very solid opening and I expect this to play well over the next several weeks as most of DreamWorks films usually do,” said Paul Sweeney, a media and entertainment analyst for Bloomberg Industries. “You usually find animated movies do well when the kids are out of school, so they can go again and again and again.”
As of June 7, Los Angeles-based Fox ranked sixth in 2012 revenue with $419.1 million in domestic ticket sales. Walt Disney Co. was first with $780.5 million.
Detour to France
In "Madagascar 3," featuring the voices of Ben Stiller, Rock and Jada Pinkett-Smith, Alex the lion and his citified animal friends leave Africa to return to their home in New York’s Central Park Zoo. During a detour to France, they join a circus to escape the clutches of a relentless animal control officer.
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