AWESOMENESS PRESENTS WHAT IT’S LIKE, A GEN Z LIMITED SERIES TACKLING IMPORTANT ISSUES AHEAD OF THE 2020 PRESIDENTIAL ELECTION,
ON SATURDAY, JULY 11, AT 5 P.M. PT
Premiere Episode Explores Black Teen Experiences in America, Hosted by Political Strategist
and Filmmaker Carri Twigg with Musical Appearances by H.E.R. and Tiana Major9
Share it: @AwesomenessTV
LOS ANGELES—July 7, 2020—ViacomCBS Gen Z media brand
Awesomeness kicks off
What It’s Like, a new five-part series on YouTube and IGTV that addresses timely topics leading up to this year’s presidential election. The first episode in the series,
What It’s Like to Be a Black Teen in America, premieres on Saturday, July 11, at 5 p.m. PT and will explore issues of race revolving around the Black Lives Matter movement. Additional episodes of
What It’s Like will premiere monthly through November, each addressing a different timely topic through a Gen Z lens.
In
What It’s Like to Be a Black Teen in America, political strategist and filmmaker Carri Twigg will moderate a panel discussion between young Black talent and everyday teens as they discuss their personal experiences, offer solutions to foster racial healing and support communities of color. Additional topics will include addressing systemic racism, finding petitions, protesting safely, showing solidarity on social media, and supporting school reform. Awesomeness is also partnering with
Made In Her Image, a nonprofit movement that creates programs to support the advancement of young girls, non-binary youths and women of color in the film, media and technology industries, by making a donation and encouraging viewers to support their mission throughout the episode.
Carri Twigg
Said Twigg, “These are urgent conversations that require a unique lens for today’s youth. I hope teens and families come away from this safe space feeling more comfortable with fostering conversations about race and privilege, as well as some tools for how they can further support racial equity and impact positive change.”
The premiere episode will also feature a musical performance from UK-based R&B/soul artist
Tiana Major9 and a special appearance from singer, songwriter and multi-instrumentalist
H.E.R. to speak about her new song “I Can’t Breathe.” It will also include special artwork by artist and illustrator
Oris Eddu, as well as appearances by Atlanta-based author and advocate
Kimberly Jones, dancer and actress
Nia Sioux (
Dance Moms), actress and author
Skai Jackson (
Bunk’d), actor and musical artist
Bryce Xavier (
Follow Me), actress
Daniella Perkins (
Knight Squad,
Middle School Moguls,
Blurt),
Honey Robinson (
The Sweet Life of Honey) and more.
From the Awesomeness Digital Studio,
What It’s Like is created by Christopher Babers, who also serves as Director and Supervising Producer. Maurice James is Co-Director. Marta Palley serves as Associate Producer. Nikki Scoggins, Senior Vice President, Creative, Scott Levine, Senior Vice President, Operations and Emily Hecht, Vice President, Creative serve as Executive Producers.
Carri Twigg produces stories and helps companies, causes and individuals find their voice in our new American mainstream.
What It’s Like is part of Awesomeness’s ongoing multi-platform dialogue that offers Gen Z tools for timely discussions, including new IGTV series
Spark The Convo, which addresses allyship, implicit bias, coming out and immigration stories in upcoming episodes; and
ATV Daily Report, which spotlights young changemakers of color as part of its ongoing coverage. Recent additional topics addressed across @AwesomenessTV social include race and privilege, safe protesting, defunding the police, debunking history facts, the 2020 election and more.
About Made In Her Image
Founded in 2018, Made In Her Image is an award winning non-profit movement 501(c)3 striving towards social equity in the fields of STEM, film, media and entertainment. We serve young girls, non-binary youths and women of color through curated and inclusive programming designed to empower through technology and education. With our programming we provide workshops, camps, incubators and elevated online learning experiences towards creating the next generation of storytellers. We are creating the next generation of film revolutionaries and our mission is to produce #1000FILMS by the year 2025. Visit
madeinherimage.org for more information on upcoming events and ways to support the mission.
About Awesomeness
Awesomeness, a subsidiary of ViacomCBS, is a media company focused on serving the global Gen Z audience through its digital publishing, film and television studio divisions. Awesomeness has become the destination for youth culture, cultivating a loyal audience with hit programming on the world’s biggest streaming services including Netflix (smash-hit film series “To All The Boys I’ve Loved Before,” “Trinkets”) and Hulu (Emmy® award-winning “Zac & Mia”, Emmy® nominee “Pen15”), along with the company’s immensely popular short-form programs on YouTube (“Brent Rivera’s Dream Vacation,” “My Dream Quinceañera,” “Malibu Surf”), that garner hundreds of millions of views. As a leading media brand, Awesomeness’ worldwide distribution footprint spans owned, social and premium SVOD platforms. The company also includes a creative agency, creator network, and brand partnerships division. Founded in 2012, Awesomeness is headquartered in Los Angeles, with additional offices in New York.
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