Nickelodeon UK Ratings For Week Of Monday 31st August - Sunday 6th September 2020

Nickelodeon UK Network Ratings for week of Monday 31st August - Sunday 6th September 2020.

Viewing figures were down for Nickelodeon were up 79% over the previous week (Aug. 24-30), according to BARB data, with the channel's Top 15 dominated by the network's evergreen animated series, SpongeBob SquarePants. Nicktoons' ratings were up 15%, led by the premiere of the new SpongeBob episode "Escape from Beneath Glove World" on Monday 31st August 2020 at 4:00pm.

Meanwhile, over on Nick Jr., the premiere of the first instalment of the brand new PAW Patrol theme "Dino Rescue" on Monday 31st August 2020 at 5:00pm helped increase the channel's ratings 105% over the previous week. However, Nick Jr. Too's ratings were down 43% over the previous week.

All told, week 36 was quite a stellar week for Nickelodeon.

Nickelodeon Total:

1. SPONGEBOB SQUAREPANTS (MON 29:14) - 131,200
2. SPONGEBOB SQUAREPANTS (MON 29:31) - 128,000
3. SPONGEBOB SQUAREPANTS (WED 28:57) - 122,600
4. SPONGEBOB SQUAREPANTS (MON 29:45) - 121,000
5. SPONGEBOB SQUAREPANTS (WED 29:29) - 118,600
6. SPONGEBOB SQUAREPANTS (MON 28:59) - 117,800
7. SPONGEBOB SQUAREPANTS (THU 29:44) - 98,200
8. SPONGEBOB SQUAREPANTS (THU 29:14) - 97,900
9. SPONGEBOB SQUAREPANTS (WED 29:12) - 96,600
10. SPONGEBOB SQUAREPANTS (TUE 29:44) - 92,200
11. SPONGEBOB SQUAREPANTS (SAT 25:49) - 92,200
12. SPONGEBOB SQUAREPANTS (THU 28:57) - 88,900
13. SPONGEBOB SQUAREPANTS (WED 29:44) - 88,200
14. SPONGEBOB SQUAREPANTS (THU 29:30) - 85,400
15. SPONGEBOB SQUAREPANTS (TUE 29:14) - 85,100

NickToons Total:

1. SPONGEBOB SQUAREPANTS (MON 16:00) - 129,600
2. SPONGEBOB SQUAREPANTS (SAT 07:29) - 99,400
3. SPONGEBOB SQUAREPANTS (THU 07:45) - 81,600
4. SPONGEBOB SQUAREPANTS (SAT 07:44) - 79,500
5. SPONGEBOB SQUAREPANTS (TUE 16:00) - 78,100
6. SPONGEBOB SQUAREPANTS (WED 15:59) - 75,000
7. SPONGEBOB SQUAREPANTS (FRI 12:29) - 74,800
8. SPONGEBOB SQUAREPANTS (FRI 12:00) - 71,400
9. SPONGEBOB SQUAREPANTS (FRI 12:14) - 71,400
10. SPONGEBOB SQUAREPANTS (TUE 28:00) - 70,600
11. SPONGEBOB SQUAREPANTS (MON 13:44) - 68,100
12. SPONGEBOB SQUAREPANTS (WED 27:59) - 68,100
13. FAIRLY ODD PARENTS (TUE 14:29) - 66,600
14. HORRID HENRY (MON 18:00) - 64,700
15. SPONGEBOB SQUAREPANTS (SAT 08:29) - 63,600

Nick Jr. Total:

1. PAW PATROL (MON 17:00) - 356,200
2. PAW PATROL (WED 17:00) - 220,800
3. PAW PATROL (TUE 17:00) - 187,600
4. PAW PATROL (THU 16:59) - 150,300
5. PEPPA PIG (FRI 16:20) - 146,500
6. PAW PATROL (FRI 17:00) - 133,000
7. PAW PATROL (MON 15:45) - 124,800
8. PAW PATROL (SUN 07:30) - 121,300
9. PAW PATROL (MON 15:29) - 114,100
10. PAW PATROL (SUN 09:00) - 110,700
11. PEPPA PIG (FRI 16:15) - 96,700
12. PAW PATROL (SAT 07:44) - 94,600
13. BLUE'S CLUES & YOU (MON 17:29) - 92,300
14. PEPPA PIG (MON 14:45) - 90,900
15. PEPPA PIG (MON 14:50) - 89,600

Nick Jr. Too:

1. PEPPA PIG (SAT 19:04) - 101,700
2. PEPPA PIG (TUE 09:30) - 94,800
3. PEPPA PIG (WED 16:35) - 85,600
4. PEPPA PIG (WED 16:50) - 84,300
5. PEPPA PIG (FRI 19:20) - 84,000
6. SINGALONG PEPPA PIG (THU 18:00) - 79,100
7. PEPPA PIG (TUE 27:20) - 77,300
8. PEPPA PIG (SAT 18:35) - 77,300
9. PEPPA PIG (SAT 18:45) - 73,400
10. PEPPA PIG (TUE 08:45) - 73,000
11. PEPPA PIG (FRI 19:29) - 69,500
12. PEPPA PIG (SUN 11:04) - 67,700
13. PEPPA PIG (SUN 10:59) - 67,700
14. PEPPA PIG (SUN 18:30) - 67,300
15. PEPPA PIG (WED 17:20) - 66,100

Note: Nick Jr. Too is listed as Nick Jr 2 on BARB.

Nickelodeon Network:

1. PAW PATROL (MON 17:00) - Nick Jr Total - 356,200
2. PAW PATROL (WED 17:00) - Nick Jr Total - 220,800
3. PAW PATROL (TUE 17:00) - Nick Jr Total - 187,600
4. PAW PATROL (THU 16:59) - Nick Jr Total - 150,300
5. PEPPA PIG (FRI 16:20) - Nick Jr Total - 146,500
6. PAW PATROL (FRI 17:00) - Nick Jr Total - 133,000
7. SPONGEBOB SQUAREPANTS (MON 29:14) - Nickelodeon Total - 131,200
8. SPONGEBOB SQUAREPANTS (MON 16:00) - NickToons Total - 129,600
9. SPONGEBOB SQUAREPANTS (MON 29:31) - Nickelodeon Total - 128,000
10. PAW PATROL (MON 15:45) - Nick Jr Total - 124,800
11. SPONGEBOB SQUAREPANTS (WED 28:57) - Nickelodeon Total - 122,600
12. PAW PATROL (SUN 07:30) - Nick Jr Total - 121,300
13. SPONGEBOB SQUAREPANTS (MON 29:45) - Nickelodeon Total - 121,000
14. SPONGEBOB SQUAREPANTS (WED 29:29) - Nickelodeon Total - 118,600
15. SPONGEBOB SQUAREPANTS (MON 28:59) - Nickelodeon Total - 117,800

Ratings data provided by BARB.

Programmes of less than 5 minutes duration are excluded from these reports.

Linear TV viewing only; Data for viewing programming on PC/laptops, Tablets and Smartphones is currently unavailable.

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Jerry Beck Once Wrote a Book About the History of Nickelodeon

Written by Jerry Beck for Animation Scoop:

I Wrote A Book About the History of Nickelodeon That No One Has Ever Seen

Five years ago I spent 12 months on a special project that has never seen the light of day.

I wrote a history of Nickelodeon – for Nickelodeon – an elaborate in-house book project that was pure pleasure to research and write. It included tipped-in booklets featuring interviews with Gerry Laybourne, Herb Scannell, Fred Seibert, Vanessa Coffey, Albie Hecht, and Mary Harrington. It had all kinds of fold-outs and pop-outs, mini-comics and original posters. The graphics, the photos and art, were amazing. The actual text is pretty good too.

Don’t ask me where you can get one – I was only given one “author’s copy” (photo above) hot off the press, so I know it was published. The story I heard is that only 1000 copies were created. And outside of the interviewees and few other Nick execs at the time, no one else I know got a copy. It was never on Amazon; It was never for sale.

In fact, as I understand it, it was never intended for sale. It was created as a gift to celebrate the network’s anniversary, and to champion its talent – artists still at Nick and past creatives who contributed to building the channel. It was an effort to help garner goodwill towards Nick at a time when its fortunes were beginning to droop (the company has since bounded back). But apparently those thousand printed copies sat in a storeroom somewhere – and rumor has it they may have been destroyed. I don’t really know.

Initiated by then Nick Animation president Russell Hicks (an 18-year veteran of the company who rose through the ranks by developing the Nick’s Shorts program and who ultimately green lit The Loud House), I was contacted to join the project as a work-for-hire, to pen text that spanned the beginnings of the channel as component of Time-Warners Qube experiment in Columbus Ohio, through its earliest original live and animated programming – and all they way up to its current successes with Spongebob and Dora.

My own involvement with Nickelodeon goes back to 1994 when I was hired by Gerry Laybourne to develop animated features for Nickelodeon Movies. I’d later write two books for the company, Not Just Cartoons: Nicktoons (2007) and The Spongebob Squarepants Experience (2013) – and produced a pilot, Hornswiggle.

The same week I received my author’s copy of this book in 2016, word hit the trades that Russell had resigned his position at Nickelodeon. Management changes were afoot. I wondered if this would affect the book… and it did. Russell had written the book’s foreword and his photo adorned a full page. My guess is they didn’t want to give the book away when the person introducing it was now no longer part of the company.

I’d kept quiet about the project the past few years – but I recently came across two posts about the book (both online since 2016), both from folks involved with its production. Since this thing isn’t a secret anymore, I might as well call attention to it – even if you can’t see it. You can at least see some of the layouts and get an idea of what it looked like.

Both pieces online were posted by Struck, the design firm in Utah who pulled the book together (and from what I gathered, this was the first book this studio ever produced). This first link is by Brent Watts, one of Struck’s founders, and appears on the Medium blog. Brett is a hell of a nice guy and his company is top notch.

The second post is on Behance.net, a platform for designers. Here you’ll see more of the clever designs and layouts Struck created based on information I provided.

You Can’t Do That On Television: The Rebellious History of Nickelodeon has no ISBN number, there are no used copies on eBay, it has no historical footprint. I would assume the trickle of copies that got out to the interviewees and assorted Nick execs will eventually accrue some value, as word of this legendary tome gains more attention. All I can say is it was a joy to assemble.

I want to publicly thank Russell Hicks and Brett Watts for the opportunity to participate in this amazing project. I only wish more people could see it.

Jerry Beck

Writer, cartoon producer and author of more than 15 books on animation history. A former studio exec with Nickelodeon and Disney; currently on the faculty at both CalArts in Valencia and Woodbury University in Burbank, California.

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