Tuesday, December 05, 2017

Russian Licence Breakthrough For Viacom International Media Networks (VIMN) Россия

Three channels operated by Viacom International Media Networks (VIMN) Россия have had their status radically changed in Russia.


According to RBC and AKTR, this follows the award of terrestrial licences to Nickelodeon, Paramount Comedy (the Russian equivalent of Comedy Central) and VH1 Europe by the regulator Roskomnadzor.

Although the licences cover only one location – the city of Slavyansk na Kunbani in the Krasnodar region – it means that they are no longer subject to the restrictions on advertising imposed on pay-TV channels since 2015.

Since then, there have until now only been two instances in which foreign companies – Discovery and MTG’s Viasat – have obtained the right to carry advertising.

However, in each case they have had to enter into a partnership with Russia’s National Media Group (NMG) in which the latter holds a majority (80%) stake.

Больше Nick: Nickelodeon Russia Celebrates 19th Anniversary On The Air!

Original source: Broadband TV News.
Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Russia News and Highlights!

No comments:

Post a Comment

Have your say by leaving a comment below! NickALive! welcomes friendly and respectful comments. Please familiarize with the blog's Comment Policy before commenting. All new comments are moderated and won't appear straight away.