Nickelodeon International's hit CG-animated preschool series Deer Squad has been renewed for a fourth season. Currently in production, season four will be aired on both Nickelodeon International and iQIYI in China, continuing its global journey with young audiences.
Developed in collaboration with Nickelodeon International and Paramount Television International Studios (PTIS; formally through the VIS Kids branch of ViacomCBS International Studios) in partnership with iQIYI, an innovative market-leading online entertainment service in China, the beloved 3D animated adventure follows four courageous young deer as they navigate thrilling escapades, champion doing good, and safeguard their vibrant home. The heartwarming series seamlessly blends adventure, problem-solving, and humor, instilling valuable lessons of bravery and teamwork in young viewers.
The adventure-rescue show follows four, lovable, enthusiastic and heroic deer friends—Kai, Lola, Bobbi and Rammy—who protect the animals of Central Forest and the humans who inhabit Platinum City, a futuristic metropolis surrounding their woodland home. When there's trouble, the Deer summon their special Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy) to solve problems.
Nickelodeon International aired Deer Squad across Asia in August 2020, including iQIYI’s platform in China, and premiered in Australia, New Zealand and the U.K. later in the year. It was the #1 show in the Philippines among kids 2-14, ranked Nick Jr. as the #1 STV channel in Australia among kids 0-4 during Deer Squad premieres and averaged +148% in the UK compared to the timeslot benchmark. The series has been translated into over 30 languages, airing in more than 160 countries and regions, and reaching over 214 million families worldwide. The show marks the first time for Nickelodeon Asia to partner on a Chinese original from its conception phase. Deer Squad is distributed by Paramount Global Content Distribution.
Catch brand new episodes of Deer Squad this Easter, on Nick Jr. UK & Ireland!
Deer Squad | Over the Rainbow 🌈 & We're Toast 🍞 FULL EPISODES | Nick Jr. UK
Sir Steel is trying to find a way to entertain his niece Stu and his nephew Sophia, meanwhile, the Deer Squad create a huge rainbow with their Planet Powers! Stu and Sophia decide to go on a treasure hunt to find the gold at the end of the rainbow! What will they find?!
First Chinese-Originated Nickelodeon International and VIS KIDS collaboration with iQIYI to premiere on Nickelodeon in the U.S. on Jan. 25
New York--Jan. 13, 2021--Nickelodeon will premiere CG-animated series Deer Squad in the U.S. following a successful run overseas. The result of a partnership between iQIYI, an innovative market-leading online entertainment service in China, Nickelodeon International and VIS KIDS, a division of ViacomCBS International Studios, Deer Squad will premiere on Nickelodeon in the U.S. on Jan. 25, at 9 a.m. (ET/PT) in the preschool block. The series will continue to air regularly weekdays at 9 a.m. (ET/PT).
The adventure-rescue show follows four, lovable, enthusiastic and heroic deer friends—Kai, Lola, Bobbi and Rammy—who protect the animals of Central Forest and the humans who inhabit Platinum City, a futuristic metropolis surrounding their woodland home. When there's trouble, the Deer summon their special Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy) to solve problems.
“We first partnered with iQIYI on the series with a worldwide audience in mind. We’re incredibly proud to see this original preschool series become the first Nickelodeon International global Chinese-originated collaborative project, as we further our commitment to developing kids-first content from around the world,” said Nina Hahn, Head of VIS KIDS and Senior Vice President of International Production & Development for Nickelodeon International.
“Deer Squad is a major breakthrough for iQIYI’s development of original children’s animation, creatively supervised by Nickelodeon International. We appreciate Nickelodeon’s international broadcasting strategy on the show, and it is great news that we have achieved No.1 in viewership in many regions. We hope that there will be more Chinese original animations to go international,” said Yang Xiaoxuan, Vice President of iQIYI and Head of Original Animation and Investment.
Nickelodeon International aired Deer Squad across Asia in August 2020, including iQIYI’s platform in China, and premiered in Australia, New Zealand and the UK later in the year. It was the #1 show in the Philippines among kids 2-141, ranked Nick Jr. as the #1 STV channel in Australia among kids 0-4 during Deer Squad premieres2 and averaged +148% in the UK compared to the timeslot benchmark3. The series is scheduled to air in Europe and Africa in March 2021.
Deer Squad is currently in production for a second season. The show marks the first time for Nickelodeon Asia to partner on a Chinese original from its conception phase.
About Nickelodeon International
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, available in nearly 400 million households across 170+ countries and territories, via more than 80+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of ViacomCBS Networks International, a division of ViacomCBS Inc. (Nasdaq: VIACA, VIAC). For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc.
About ViacomCBS International Studios (VIS)
Introduced in 2018, ViacomCBS International Studios (VIS) is a division of ViacomCBS Networks International that produces content for ViacomCBS brands and platforms, including Paramount+, Nickelodeon, MTV, Comedy Central, Channel 5, Network 10, Telefe and Porta Dos Fundos, as well as for third parties. In 2020, VIS Kids launched to further the expansion of the studio's global kids content pipeline. The content that VIS produces covers all genres, from preschool to young adult and across live action and animation, as well as soap operas, dramas, short and long-form comedy formats and feature film productions. VIS global sales include original productions, co-productions, formats sold for local adaptations, and sale of ready-made content.
About iQIYI
iQIYI, Inc. is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement, and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce.
1 Kids 2-14s in the premiered weekdays (3rd Aug – 14th Aug 2020, @1600-1629). Source: Kantar Media, TechEdge, Nickelodeon PHL, 0600-2159, Period Run 3rd Aug – 14th Aug
2 Kids 0-4 in the premiered weekdays (12th October – 23rd October 2020, @1630-1659). Source: Nielsen, TechEdge, Nick Jr AU, 0600-1959
3 Kids 4-15 in the premiered weekdays (1st October – 16th October 2020, @0730-0759). Source: BARB, TechEdge, Nick Jr UK, Total Day
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Official iQIYI, Inc. press release:
iQIYI Expands Its International Footprint, Announcing Its Animation, Deer Squad Airing on Nickelodeon in the US on January 25, 2021
BEIJING, Jan. 14, 2021 -- iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative market-leading online entertainment service in China, announced today that its original CG-animated series in collaboration with Nickelodeon International and VIS Kids, a division of ViacomCBS International Studios, Deer Squad, will premiere on Nickelodeon in the U.S. on January 25th, 2021. The airing of Deer Squad in the US market is a testament to the high quality of this iQIYI original animation and marks the successful entry of Chinese animation into an international market.
An adventure-rescue animation, Deer Squad tells the story of four lovable, enthusiastic and heroic deer friends Kai, Lola, Rammy and Bobbi, who protect the animals of Central Forest and the humans who inhabit Platinum City, a futuristic metropolis surrounding their woodland home. When there's trouble, the Deer summon their Planet Powers and transform into a team that can solve problems using their Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy). The animation series premiered on iQIYI on July 15, 2020 and was the most played show on the Chinese internet for seven consecutive weeks among all animations aired in the past four months.
Nickelodeon International aired Deer Squad across Asia in August 2020, including on iQIYI's platform in China. The show premiered in Australia, New Zealand and the UK later in the year. It was the #1 show in the Philippines amongst kids 2-141, ranked Nick Jr. as the #1 STV channel in Australia among kids 0-4 during Deer Squad premieres2 and averaged +148% in the UK compared to the timeslot benchmark3. It is scheduled to air in Europe and Africa in March 2021.
Created with a global audience in mind, Deer Squad is a successful attempt for iQIYI to enter the international animation market with its own animation IP. iQIYI initiated the cooperation with the Nickelodeon International and ViacomCBS International Studio (VIS) Kids teams, collaborating throughout the entire production process and providing crucial feedback to help bridge the cultural gap between Chinese and international audiences. This innovative in-depth collaboration model has provided new avenues and possibilities for domestic animation to travel beyond its own shores.
In terms of production values, Deer Squad was benchmarked against the highest international standard in order to perfect the show's screenplay, character design, animation effects and other aspects, which will be key to its success in the competitive international market.
Yang Xiaoxuan, Vice President of iQIYI and Head of Original Animation and Investment said, "Deer Squad is a major breakthrough for iQIYI's development of original children's animation, creatively supervised by Nickelodeon. We appreciate Nickelodeon's international broadcasting strategy on the show, and it is great news that we have achieved No.1 in viewership in many regions. We hope that there will be more Chinese original animations to go international."
"We first partnered with iQIYI on the series with a worldwide audience in mind. We're incredibly proud to see this original pre-school series become the first global Chinese-originated collaborative project as we further our commitment to developing kids-first content from around the world," said Nina Hahn, Senior Vice President of International Production & Development for Nickelodeon International and Head of VIS Kids.
iQIYI has been expanding its global resources and partnerships in the children's animation space in recent years, working with renowned animation houses to provide premium content. In the future, iQIYI will deliver on its commitment of creating high-quality and original IPs and look to further expand its IP industry chain by hosting events and developing spin-offs and merchandise. These initiatives will allow the Company to realize the full commercial value of its IPs while simultaneously enhancing the children's content industry and boosting the international competitiveness of Chinese-made original animation.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce.
About Nickelodeon International
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, available in nearly 400 million households across 170+ countries and territories, via more than 80+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of ViacomCBS Networks International, a division of ViacomCBS Inc. (Nasdaq: VIACA, VIAC). For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc.
About ViacomCBS International Studios (VIS)
Introduced in 2018, ViacomCBS International Studios (VIS) is a division of ViacomCBS Networks International that produces content for ViacomCBS brands and platforms, including Paramount+, Nickelodeon, MTV, Comedy Central, Channel 5, Network 10, Telefe and Porta Dos Fundos, as well as for third parties. In 2020, VIS Kids launched to further the expansion of the studio's global kids content pipeline. The content that VIS produces covers all genres, from pre-school to young adult and across live action and animation, as well as soap operas, dramas, short and long-form comedy formats and feature film productions. VIS global sales include original productions, co-productions, formats sold for local adaptations, and sale of ready-made content.
1 Kids 2-14s in the premiered weekdays (3rd Aug – 14th Aug 2020, @1600-1629). Source: Kantar Media, TechEdge, Nickelodeon PHL, 0600-2159, Period Run 3rd Aug – 14th Aug
2 Kids 0-4 in the premiered weekdays (12th October – 23rd October 2020, @1630-1659). Source: Nielsen, TechEdge, Nick Jr AU, 0600-1959
3 Kids 4-15 in the premiered weekdays (1st October – 16th October 2020, @0730-0759). Source: BARB, TechEdge, Nick Jr UK, Total Day
SOURCE iQIYI
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Catch Kai, Lola, Rammy and Bobby in Nickelodeon's Brand New Animated Adventure Rescue Show, DEER SQUAD
Every episode of Deer Squad promises action, comedy and a whole lot of heart.
Bursting onto the scene this New Year are Kai, Lola, Rammy and Bobbi – the DEER SQUAD. These four lovable, enthusiastic and heroic young deer friends are the protectors of Central Forest and all who inhabit Platinum City, the futuristic metropolis surrounding their woodland home.
Deer Squad (formally Deer Run) is Nickelodeon’s brand new CG-animated adventure rescue show that follows the four friends on their daily adventures as they learn about the world around them and lend a helping hand to the animals of Central Forest and humans of Platinum City. From tackling giant doughnuts to tornadoes to ice robots, when there’s trouble the Deer summon their Planet Powers and transform into a team that is capable of solving problems using their Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy).
Packed with action, comedy and heart, each episode of DEER SQUAD tells relatable yet meaningful stories that help build character and teach valuable life lessons like teamwork and problem-solving.
Get set for adventure with DEER SQUAD! Premiering on Nickelodeon USA on Monday, January 25, 2021 at 9:00 a.m. ET/PT! Following launch, new episodes will air weekdays at 9:00 a.m. (ET/PT).
Produced by iQIYI under the creative guidance and supervision of Nickelodeon, Deer Squad was developed with global audiences in mind. From the storyline to the characters and production, all elements have been created to meet the highest international standards. The story cleverly combines adventure, education, and humour to convey universal values such as love, courage and responsibility. The series has also been meticulously curated to feature inspiring role models and tips on staying safe. It is the first time Nickelodeon Asia is taking a Chinese original IP on its network from conception phase. A second season has been commissioned, and a third is in the planning stages.
iQIYI has been expanding its global resources and partnerships in the children's animation space in recent years, working with renowned animation houses such as Nickelodeon, BBC and Disney to provide diversified and premium content. The international release of Deer Squad demonstrates that the global industry has recognized the high-quality original content produced by iQIYI as well as the influence of its platform.
iQIYI will continue to deliver on its commitment of creating high-quality and original IPs and look to further expand its IP industry chain by hosting events and developing spin-offs and merchandise. These initiatives will allow the Company to realize the full commercial value of its IPs while simultaneously enhancing the children's content industry and boosting the international competitiveness of Chinese-made original animation.
On January 25, the animation Invincible Deer Squad, based on an original production of iQIYI, premiered on Nickelodeon's channel in the U.S. The children channel of Colombia Viacom International Media Group has already broadcasted the show around the world, including the Philippines, the U.K., and Australia, to favorable ratings. In a testament to iQIYI's content creation strength, Invincible Deer Squad is the fastest-ever for a Chinese animation series to progress from domestic broadcast to an overseas launch, taking only 18 days.
Learn about the newest hit franchise from Nickelodeon Asia and its consumer products rollout.
At Festival of Licensing, Claire O’Connor, Vice President (VP), Licensing, Retail Marketing, Asia Pacific, Nickelodeon, introduced each adorable character from the newest hit animated series Deer Squad, which has already launched in Asia, the U.K., and Australia.
Syahrizan Mansor, Vice President, Nickelodeon Asia, shared how Deer Squad marks the first Chinese production for Nickelodeon.
“It focuses on community, team work and friendship,” says Mansor.
The rescue show follows four loveable young deer characters and explores various themes that span good vs. bad. The series’ episodes feature rescue missions with a happy ending and slapstick comedy. As a gender-neutral, highly-rated series aimed at preschool-aged kids, Deer Squad lends itself to an ideal consumer products program, adds O’Connor.
Will Chan, creative director, Smart Play, master toy partner for the brand in South East Asia and China, also unveiled plans for toy products based around the series including plush, figurines, transformation vehicles and more.
The series will roll out throughout Europe during the remainder of the year.
Catch Kai, Lola, Rammy and Bobby in Nickelodeon's Brand New Animated Adventure Rescue Show, DEER SQUAD
Every episode of Deer Squad promises action, comedy and a whole lot of heart.
Bursting onto the scene this October are Kai, Lola, Rammy and Bobbi – the DEER SQUAD. These four lovable, enthusiastic and heroic young deer friends are the protectors of Central Forest and all who inhabit Platinum City, the futuristic metropolis surrounding their woodland home.
Deer Run (formally Deer Run) is Nickelodeon’s brand new CG-animated adventure rescue show that follows the four friends on their daily adventures as they learn about the world around them and lend a helping hand to the animals of Central Forest and humans of Platinum City. From tackling giant doughnuts to tornadoes to ice robots, when there’s trouble the Deer summon their Planet Powers and transform into a team that is capable of solving problems using their Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy).
Packed with action, comedy and heart, each episode of DEER SQUAD tells relatable yet meaningful stories that help build character and teach valuable life lessons like teamwork and problem-solving.
Get set for adventure with DEER SQUAD! Premiering on Nick Jr. UK & Ireland on Thursday 1st October 2020 at 7:45am!
Produced by iQIYI under the creative guidance and supervision of Nickelodeon, Deer Squad was developed with global audiences in mind. From the storyline to the characters and production, all elements have been created to meet the highest international standards. The story cleverly combines adventure, education, and humour to convey universal values such as love, courage and responsibility. The series has also been meticulously curated to feature inspiring role models and tips on staying safe. It is the first time Nickelodeon Asia is taking a Chinese original IP on its network from conception phase. A second season has been commissioned.
iQIYI has been expanding its global resources and partnerships in the children's animation space in recent years, working with renowned animation houses such as Nickelodeon, BBC and Disney to provide diversified and premium content. The international release of Deer Squad demonstrates that the global industry has recognized the high-quality original content produced by iQIYI as well as the influence of its platform.
iQIYI will continue to deliver on its commitment of creating high-quality and original IPs and look to further expand its IP industry chain by hosting events and developing spin-offs and merchandise. These initiatives will allow the Company to realize the full commercial value of its IPs while simultaneously enhancing the children's content industry and boosting the international competitiveness of Chinese-made original animation.
Online at nickjr.co.uk and the Nick Jr. Play app, parents and preschoolers can find lots of activities and games guaranteed to keep their little ones occupied for hours. Parents can also like the official Nick Jr. UK & Ireland Twitter, Facebook and Instagram pages and sign up to the official Nick Jr. Fan Club for the latest Nick Jr. news, highlights, video clips, competitions and more.
Update (9/10) - iQIYI has revealed during MIPCOM Online (2020) that Deer Squad has already become one of the top 5 children's shows on the platform! Additionally, Nickelodeon is planning to rollout the series in Germany, Austria and Switzerland and in Latin America and Australia very soon!
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce.
About Nick Jr.
Where every day’s an adventure, Nick Jr. is a top-performing commercial pre-school entertainment brand in cable and satellite homes. Launched in 1999 as the world's first channel dedicated to pre-school children, Nick Jr.’s programming includes beloved shows PAW Patrol, Shimmer and Shine, Nella the Princess Knight and Peppa Pig. Kids and parents can find lots of video clips, games, exclusive activities and downloads featuring their favourite Nick Jr. friends online at nickjr.co.uk and on the Nick Jr. Play app. Viewers also have the opportunity to catch up with the schedule through Nick Jr. +1. Nick Jr. is available on Sky 615, Virgin 715, through BT Vision and TalkTalk channel 318.
About Nickelodeon
The Nickelodeon Network is a top-performing commercial kids’ TV network in the UK and Ireland with Nickelodeon channels available in over 13 million cable and satellite homes. Having launched in 1993 Nickelodeon UK comprises seven dedicated entertainment channels for kids aged 4-15 and their families, and is a joint venture between ViacomCBS Networks and BSkyB.
iQIYI Original Animation Series DEER SQUAD to Air on Nickelodeon
BEIJING, June 30, 2020 -- iQIYI Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative market-leading online entertainment service in China, today announced that its original CG-animated series, Deer Squad Season 1 will premiere on July 15 on the Company's platform. The animation will also air on Nickelodeon in Asia from August 2020 with plans to air internationally as well.
Update (7/3) - Nickelodeon South East Asia will premiere Deer Squad on Monday 3rd August 2020 at 4pm (MY/ PH) / 2.15pm (SG) / 3pm (WIB)! Check out a sneak peek below!:
"The release of Deer Squad is a major endeavour that will see us bring our world-class animation franchise to the international stage," said Yang Xiaoxuan, Vice President of iQIYI. "With Nickelodeon's content development expertise and large global footprint, we are confident that Deer Squad will be enjoyed not just in China but also internationally."
"We are thrilled that this much-awaited project Deer Squad is completed, and we can't wait to bring it to our fans on Nickelodeon's platforms. Its endearing characters and humourous storylines will appeal to audiences in any part of the world," said Pierre Cheung, Senior Vice President & General Manager of ViacomCBS Networks Asia.
Deer Squad (formally Deer Run) is an animated adventure rescue series about four loveable, enthusiastic and heroic young deer friends – Kai, Lola, Rammy and Bobbi, who protect the animals of Central Forest and the humans who inhabit Platinum City, a futuristic metropolis surrounding their woodland home. When there's trouble, the Deer summon their Planet Powers and transform into a team that is capable of solving problems using their Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy).
Nickelodeon will air Deer Squad in Asia this August, with plans to also air in Japan, South Korea and other countries in the region and internationally by later this year.
Produced by iQIYI under the creative guidance and supervision of Nickelodeon, Deer Squad was developed with global audiences in mind. From the storyline to the characters and production, all elements have been created to meet the highest international standards. The story cleverly combines adventure, education, and humour to convey universal values such as love, courage and responsibility. The series has also been meticulously curated to feature inspiring role models and tips on staying safe. It is the first time Nickelodeon Asia is taking a Chinese original IP on its network from conception phase. A second season has been confirmed.
iQIYI has been expanding its global resources and partnerships in the children's animation space in recent years, working with renowned animation houses such as Nickelodeon, BBC and Disney to provide diversified and premium content. The international release of Deer Squad demonstrates that the global industry has recognized the high-quality original content produced by iQIYI as well as the influence of its platform.
iQIYI will continue to deliver on its commitment of creating high-quality and original IPs and look to further expand its IP industry chain by hosting events and developing spin-offs and merchandise. These initiatives will allow the Company to realize the full commercial value of its IPs while simultaneously enhancing the children's content industry and boosting the international competitiveness of Chinese-made original animation.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce.
About Nickelodeon
Nickelodeon, now in its 41st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
Update (8/7) - Below is the Chinese version of the above press release:
Originally published: Thursday, August 6, 2020.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Asia and LEGO City Adventures News and Highlights!
Catch Kai, Lola, Rammy and Bobby in Nickelodeon's Brand New Animated Adventure Rescue Show, DEER SQUAD
Every episode of Deer Squad promises action, comedy and a whole lot of heart.
Bursting onto the scene this August are Kai, Lola, Rammy and Bobbi – the DEER SQUAD. These four lovable, enthusiastic and heroic young deer friends are the protectors of Central Forest and all who inhabit Platinum City, the futuristic metropolis surrounding their woodland home.
Nickelodeon’s brand new animated adventure rescue show follows the four friends on their daily adventures as they learn about the world around them and lend a helping hand to the animals of Central Forest and humans of Platinum City. From tackling giant doughnuts to tornadoes to ice robots, when there’s trouble the deer transform into a super team to save the day with their Planet Powers of Water (Kai), Wood (Lola), Earth (Bobbi) and Sun (Rammy).
Packed with action, comedy and heart, each episode of DEER SQUAD tells relatable yet meaningful stories that help build character and teach valuable life lessons like teamwork and problem-solving.
Get set for adventure with DEER SQUAD! Premiering on Nickelodeon South East Asia starting August 3. New episodes air on weekdays at 4pm (MY/ PH) / 2.15pm (SG) / 3pm (WIB) and catch-up episodes on weekends.
Originally published: Thursday, August 6, 2020.Follow NickALive! on Twitter, Tumblr, Reddit, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon Asia and Deer Squad News and Highlights!
Nickelodeon International is expanding its global production activities and eyeing more international partnerships, reports Gün Akyuz for C21 Media.
ViacomCBS-owned global kids’ brand Nickelodeon is busy diversifying its global activities and ramping up its studio production under president Brian Robbins.
Update (17/10) - Below is Viacom International Media Networks (VIMN) Asia's official press release announcing the exciting news!:
VIACOM INTERNATIONAL MEDIA NETWORKS LAUNCHES FIVE-YEAR NICKELODEON CHINESE ANIMATION DEVELOPMENT PROJECT TO PROPEL NEW ANIMATION CO-PRODUCTIONS IN AND WITH CHINA
INAUGURAL NICKELODEON CHINESE ANIMATION DEVELOPMENT PROJECT KICKS OFF WITH ANOTHER COLLABORATION DEAL WITH IQIYI
Deer Run
CANNES, 16 OCTOBER 2018 –Viacom International Media Networks (VIMN), a division of Viacom Inc. (NASDAQ: VIA, VIAB), today announced the launch of a new Nickelodeon Chinese Animation Development Project at MIPCOM. Supported by China’s National Radio and Television Administration (NRTA), the inaugural Nickelodeon Chinese Animation Development Project is expected to drive new animation co-productions in and with China. The first initiative to be backed by the Project is the confirmation of another collaboration deal with iQIYI to develop the second season of iQIYI’s original children’s animation series, Deer Run*. This was jointly announced by both organizations at a signing ceremony, witnessed by NRTA at MIPCOM today. As the host of honor for the 2018 MIP Junior and MIPCOM, China has nearly 60 film and television institutions gathered at the joint pavilion and held multiple film and television exchange events.
This move follows VIMN’s on-going strategic collaboration with iQIYI. Last year, the two organizations agreed to develop Deer Run, which was the first time Nickelodeon Asia is taking a Chinese original on its network from conception phase. Currently in production, the first season of the 40-episode x 11-minute CG-animated series is slated to premiere in the first quarter of 2020. The collaboration deal for the second season will continue to see Nickelodeon providing creative guidance and supervision. Under the agreement, VIMN will air on Nickelodeon international networks outside of China, while exploring Deer Run’s licensing potential outside of China, upon completion of production.
From left to right: Mr Wang Xiaohui, Chief Content Officer, iQIYI | Mr David Lynn, President and CEO, Viacom International Media Networks | Mr Mark Whitehead, President and Managing Director, Asia Pacific, Viacom International Media Network | Ms Yang Xiaoxuan, Vice President, iQIYI | Mr Ling Li, Representative from Chinese Publicity Department | Representative from Cannes Film Festival
“We are thrilled to expand our cooperation with Nickelodeon to develop Deer Run. Recently, iQIYI is committed to producing outstanding original content and we will continue to work with talented partners to bring the best content to our users,” said iQIYI’s Chief Content Officer, Wang Xiaohui.
“Deer Run, with its endearing and humorous storylines and compelling, relatable characters, proves that great original animation content can come from any part of the world,” said Nina Hahn, Senior Vice President, International Production & Development.
The new Nickelodeon Chinese Animation Development Project will see VIMN investing in a five-year intellectual property (IP) development project for up to two qualifying IP projects annually. With creative guidance and supervision by Nickelodeon, VIMN will also explore licensing potential of completed projects outside of China, upon completion of production. These projects could include the development of brand new animation titles, new seasons of existing popular Chinese animation programs, or creating a Chinese version of Nickelodeon’s existing animation properties.
"We are delighted an international media company like Viacom has demonstrated their commitment to the Chinese market and will be taking the lead in further promoting Chinese children’s animation. We look forward to seeing the co-creation of new intellectual properties in and by China’s animation community in partnership with Viacom,” stated by China’s National Radio and Television Administration (NRTA) representative.
“With vital support from NRTA via the Nickelodeon Chinese Animation Development Project and through our on-going strategic relationship with iQIYI, we believe there is an exciting opportunity to showcase China’s fantastic animation talent and resources to the international market," said Mark Whitehead, President and Managing Director, Asia Pacific, Viacom International Media Networks.
Application details for further applications for the project will open in 2019.
[end]
Footnote:
*Deer Run is a working title.
About iQIYI, Inc.
iQIYI, Inc. (NASDAQ: IQ) is China’s leading online video platform, streaming both original and licensed movies, drama series, variety shows, animations and other contents from China and abroad. Since its launch in April 2010, iQIYI has been providing Chinese viewers with a rich and smooth and HD online video experience. The platform has been recognized as an industry leader for innovation in production, technology, and marketing. With the largest user base in China’s video streaming sector, iQIYI has built up a diversified business model to connect people with services building e-commerce, gaming, ticket sales, live streaming, online reading and more. At the same time, the company has also been actively expanding its distribution network worldwide and providing more premium content to overseas audience. For more information about iQIYI, please visit www.iqiyi.com.
About Nickelodeon International
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, with 1.2 billion cumulative subscriptions in more than 500 million households across 170+ countries and territories, via more than 100+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world’s leading creators of programming and content across all media platforms. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc.
About Viacom International Media Networks
Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world’s most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, and more. Viacom brands reach more than 3.8 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages. Keep up with VIMN news by visiting the VIMN PR Twitter feed at www.twitter.com/VIMN_PR. For more information about Viacom and its businesses, visit www.viacom.com, blog.viacom.com and the Viacom Twitter feed at www.twitter.com/Viacom.
Original iQIYI, Inc. Press Release via PR Newswire:
iQIYI Signs MOU with Viacom International Media Networks on In-depth Collaboration for Second Season of Children’s Animation Series Deer Run
CANNES, France, Oct. 16, 2018 /PRNewswire/ -- iQIYI Inc. (NASDAQ: IQ ) ("iQIYI" or the "Company"), an innovative market-leading online entertainment service in China, today announced it has signed MOU with Viacom International Media Networks (VIMN), a division of Viacom Inc. (NASDAQ: VIA, VIAB), to produce and distribute the second season of iQIYI's original animated children's series Deer Run*. Viacom's Nickelodeon will provide creative guidance and supervision over the production of the show , which upon completion will air on Nickelodeon's international networks outside of China, with further opportunities for Deer Run's licensing potential outside of China to be explored.
iQIYI Signs MOU with Viacom International Media Networks on In-depth Collaboration for Second Season of Children’s Animation Series Deer Run
Deer Run is a 3D animated series geared toward preschool children, which presents the adventures of four cervine companions and the challenges they overcome. The additional collaboration deal follows the two companies' successful co-operation on the show's first season last year, which marked the first time an international media company acquired international distribution rights for a China-produced animated series. Currently in production, the first season is set to air in 2020.
"iQIYI is excited to be partnering again with VIMN for another season of Deer Run," said Wang Xiaohui, Chief Content Officer at iQIYI. "The show's engaging plot is both entertaining and educational and we predict great things for this IP going forward. iQIYI is committed to producing outstanding original content and we will continue to work with talented partners to bring the best content to our users."
"Deer Run, with its endearing and humorous storylines and compelling, relatable characters, proves that great original animation content can come from any part of the world," said Nina Hahn, Senior Vice President, International Production & Development, Nickelodeon.
The expanded co-operation between iQIYI and VIMN was announced this week by representatives of both companies at an event during MIPCOM, a leading annual trade show held in Cannes, France. This is the first initiative to be backed by the inaugural Nickelodeon Chinese Animation Development Project, supported by China’s National Radio & Television Administration.
The announcement comes at a time of rapid growth in China’s animation industry, the value of which exceeded RMB 100bn in 2016. Children’s animation is considered by many to be an area of very high potential in the Chinese entertainment industry.
* Footnote: Deer Run is a working title
About iQIYI
iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company") is an innovative market-leading online entertainment service in China. Its corporate DNA combines creative talent with technology, fostering an environment for continuous innovation and the production of blockbuster content. iQIYI's platform features highly popular original content, as well as a comprehensive library of other professionally-produced content, partner-generated content and user-generated content. The Company distinguishes itself in the online entertainment industry by its leading technology platform powered by advanced AI, big data analytics and other core proprietary technologies. iQIYI attracts a massive user base with tremendous user engagement, and has developed a diversified monetization model including membership services, online advertising services, content distribution, live broadcasting, online games, IP licensing, online literature and e-commerce etc. For more information on iQIYI, please visit http://ir.iqiyi.com.
About Nickelodeon International
Nickelodeon, now in its 39th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, with 1.2 billion cumulative subscriptions in more than 500 million households across 170+ countries and territories, via more than 100+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world's leading creators of programming and content across all media platforms. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc.
About Viacom International Media Networks
Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world's most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, and more. Viacom brands reach more than 3.8 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages. For more information about Viacom and its businesses, visit www.viacom.com.
Original Nickelodeon Asia Press Release via Viacom International Media Networks (VIMN) Asia's official Pressroom:
IQIYI, ZHEJIANG TV AND VIACOM INTERNATIONAL MEDIA NETWORKS TO COLLABORATE ON IQIYI’S ORIGINAL CHILDREN’S ANIMATION SERIES, DEER RUN
Series to air on iQIYI, Zhejiang Satellite TV in China and Nickelodeon Asia in summer 2019
BEIJING, 1 AUGUST 2017 – iQIYI, Zhejiang Blue Star Media Co. Ltd and Viacom International Media Networks (VIMN) Asia, a division of Viacom Inc. (NASDAQ: VIA, VIAB), jointly announced today their strategic collaboration to develop an iQIYI original children’s animation series, Deer Run, which is the first time Nickelodeon Asia is taking a Chinese original on its network from conception phase. Produced by iQIYI, with creative guidance, inputs and supervision by Nickelodeon Asia, the CG-animated series will not only premiere on iQIYI’s digital platform and Zhejiang Satellite TV in China, but will air on Nickelodeon Asia in the summer of 2019. VIMN will also explore Deer Run’s licensing potential outside of China, upon completion of production.
Deer Run centers on four different deer characters which bump into one another one day. Together, they overcome various obstacles and find themselves quickly developing a strong friendship amongst themselves.
Commenting on the collaboration, iQIYI’s Chief Content Officer, Wang Xiaohui said, “We are delighted to collaborate with Viacom International Media Networks on iQIYI’s original IP animation series, which will be supervised by experienced producers at Nickelodeon Asia. With our distribution capability and track record in IP development, we believe Nickelodeon’s excellence in production and storytelling will extend our IP to kids in China, and beyond.”
“Deer Run will be our first in-depth animation collaboration for Nickelodeon in China. We chose this project because of its great story and compelling, relatable characters that resonate with the Nickelodeon brand. This collaboration deepens our existing strategic relationship with iQIYI, whose extensive distribution ability in China will be the hallmark of the project’s future success in China,” said Pierre Cheung, Senior Vice President and General Manager, Greater China, Viacom International Media Networks.
“The content industry has been looking forward to the development of the Chinese children’s animation market. We are delighted iQIYI will be taking the lead in promoting Chinese children’s animation outside of China with this winning collaboration,” said Yang Xiaoxuan, Vice President of iQIYI.
Animation for pre-school and youth audiences is highly lucrative within the local entertainment market. Relying on the qualified animation IP resources, excellent production team and powerful platform, iQIYI launched Ling Yu, The Totem Warrior, SWORD DYNASTY, Everlasting Immortal Firmament and several other Chinese premium cartoons. iQIYI arranges diversified and innovative content to provide its users with the IP entertainment service consisting of animation, manga, VIP membership, gaming, and e-commerce, and monetize the content via all these diversified platforms.
Zhejiang Blue Star Media Co. Ltd. is committed to promoting the development of the domestic animation industry. Possessing vast audience and top entertainment content in China, the company launched several outstanding works such as Lan Juxing he Lvdou Sha, Didao Zhan Zhi Yingxiong Chu Shaonian, Zhengyi Men. Its cooperation with iQIYI has also brought the children’s animation market an innovative case of the upstream linkage between the Internet and the television channels.
Vice President of Zhejiang Blue Star Media, Wu Bin commented, “I believe the collaboration with iQIYI from the upstream of the industry would maximize the advantages of Zhejiang Satellite TV and iQIYI in platform resources and together, we will create excellent Chinese animation content of international standards.”
Nickelodeon is recognized for its evergreen brands like SpongeBob Square Pants, Dora the Explorer and Teenage Mutant Ninja Turtles. It’s also known for its strong line-up of preschool properties like PAW Patrol, Blaze and the Monster Machines, Shimmer and Shine and Nella the Princess Knight.
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About iQIYI
iQIYI, a provider of high-quality video and entertainment services in China, was established on April 22nd of 2010 in the spirit of “Joy & Quality”. Since its launch, iQIYI has actively promoted innovations in products, technologies, content and marketing to provide Chinese users with rich, smooth and high-definition online video experience. Currently, iQIYI has successfully built up a diversified business model to connect people with services including e-commerce, gaming, movie ticking, live streaming, online reading and so on.
About Nickelodeon
Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family. It has built a diverse, global business by putting kids first in everything it does. The company’s portfolio includes television programming and production around the world, plus special events, consumer products, digital offerings, recreation, books, feature films and pro-social initiatives. Nickelodeon's brands reach 1.1 billion cumulative subscribers in more than 160 countries and territories, via more than 80+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of Viacom International Media Networks, a division of Viacom Inc. (NASDAQ: VIAB, VIA), one of the world’s leading creators of programming and content across all media platforms. For more information about Nickelodeon in Asia, visit www.nick-asia.com.
About Viacom International Media Networks
Viacom International Media Networks (VIMN), a unit of Viacom Inc. (NASDAQ: VIAB, VIA), is comprised of many of the world’s most popular multimedia entertainment brands, including MTV, MTV LIVE HD, Nickelodeon, Nick Jr., Comedy Central, Paramount Channel, and more. Viacom brands reach more than 3.8 billion cumulative subscribers in 180+ countries and territories via more than 200 locally programmed and operated TV channels and more than 550 digital media and mobile TV properties, in 40 languages. Keep up with VIMN news by visiting the VIMN PR Twitter feed at www.twitter.com/VIMN_PR. For more information about Viacom and its businesses, visit www.viacom.com, blog.viacom.com and the Viacom Twitter feed at www.twitter.com/Viacom.
