Wednesday, June 19, 2024

Nickelodeon and The Association of Children’s Museums to Host Our World: Worldwide Day of Play 2024 on Sept. 28

Let’s Play!
Our World: Worldwide Day of Play
is on September 28, 2024!

Our World: Worldwide Day of Play 2024

The Association of Children’s Museums (ACM) and their member museums are pleased to partner with Nickelodeon on the 2024 Our World: Worldwide Day of Play. As a day dedicated to experiencing joyful learning through play, this global event focuses on getting children and their families active!

ACM and Nickelodeon share values of: encouraging children to play; engaging parents in enabling their child's play; creating access to experiences that improve children's health (mental and physical), wellbeing, agency, resilience, and empathy; and creating a world where all children thrive.

To help make the 2024 Our World: Worldwide Day of Play the biggest ever, ACM, an Our World coalition member, is inviting museums to register for the event. By registering, museums will receive information on next steps, gain access to ACM's communications toolkit, and be included in the Day of Play event directory. To register, visit The ACM are looking forward to seeing how your museum will encourage and highlight the ways play can build kids’ agency and confidence.

ACM and Nickelodeon are pleased to help support ACM and Museums for All members in offsetting the costs of hosting an event. A $500 stipend is available for Association of Children’s Museums or Museums for All participating organizations that are hosting a Day of Play event on September 28, 2024. Priority will be given to museums with operating budgets under $1 million USD and those serving/located in underserved communities. A limited amount of funding is available on a first-come/first-serve basis.

All organizations receiving funding will need to sign a Letter of Agreement, provide a W-9, and complete a brief post-event survey on the organization’s participation.

Qualifying organizations will be contacted after registration. For additional information, please email

Looking for an event near you? The 2024 Worldwide Day of Play directory will shared in July 2024. Until then, find a children’s museum near you where playful learning happens every day!

Worldwide Day of Play is part of Nickelodeon’s global Our World initiative and is centered in the brand’s longstanding commitment to promoting active play and healthy lifestyles. Since its 2004 inception, thousands of WWDoP events have been held across the U.S., and in Argentina, Colombia, Belgium, Mexico, Brazil, the Netherlands, the Philippines, Poland, Germany, Italy, Russia and more. Additionally, more than $3 million in grants and scholarships have been awarded to national and local organizations to promote active play. This marks the second year that Nickelodeon and Association of Children’s Museums have partnered to host a Our World: Worldwide Day of Play.

About Association of Children’s Museums (ACM)

ACM is the foremost professional society supporting children’s museums in developing rich environments that stimulate children’s natural playfulness, curiosity, and creativity. With more than 470 members in all 50 states and in 16 countries, ACM champions children’s museums and together enrich the lives of children worldwide. As a global leader, advocate, and resource for the field, ACM and our member organizations strive to build a better world for children and serve over 30 million visitors annually. Started in 1962, ACM recently marked its 60th year of impactful service to children, families, and children’s museums.”

About Nickelodeon

Nickelodeon, now in its 45th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.

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Originally published: June 19, 2024.

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